How much should you budget for Valentine's roses this year? 🌹 With consumers estimated to spend $2.5 billion on flowers this Valentine's Day, our team analyzed the cost of a dozen roses in all 50 states. Check out CBS News's coverage of our annual Rose Index, featuring expert quotes from our research team. 💕
Nothing says Valentine's Day like a classic bouquet of red roses — but that romantic gesture might cost more than you expect this year. From supply chain logistics to unpredictable weather, several factors influence the price of flowers. FinanceBuzz, a financial information resource, recently analyzed prices for a standard dozen long-stem red roses from at least three florists or flower shops in each state, then averaged the costs to determine the statewide price. The national average for a dozen roses this Valentine's Day is $90.50. That's a 2% increase from last year, according to FinanceBuzz. "A lot goes into flower prices — it's not solely the rise in the price of goods, but more of a function of an entire agricultural system that relies on transportation, logistics, and of course, weather," Josh Koebert, a senior researcher at FinanceBuzz. He said prices this year are more in line with inflation, versus last year when there were other factors like "erratic weather patterns impacting flower production around the world, increased costs associated with shipping and the supply chain post-COVID, and general increased demand for plants and flowers." The states with the highest cost for a dozen roses include Hawaii ($143), Texas ($110), and Washington ($106.65). The states where they are most affordable include California ($68.33), Indiana ($74.33), and Alaska ($75.98). #valentinesday