Genie Jar Digital

Did you know Bruce Lee could do 1,500 push-ups in one go? And that's not all. He could also knock out: • 400 on one hand  • 200 on two fingers  • 100 on one thumb How did he become such a push-up powerhouse? He didn't wake up one day as a superhuman. Bruce Lee constantly honed his skills and built up his strength. Fundamentals and consistency. Your marketing strategy is the same. To unleash your inner marketing dragon: • Stay consistent with your messaging  • Keep your brand voice on point  • Maintain that posting rhythm (blogs, socials, outreach) Feeling overwhelmed? No worries. Give us a second to tighten our black belt. HIYAH! We’ll make your marketing hit harder than Bruce Lee's sidekick. #MarketingMotivation #BrandConsistency #ContentStrategy #BruceLeeWisdom

Yes, the robots may be taking over the planet. Hey… I’m looking at you, Google and ChatGPT. But that doesn’t mean your marketing should sound like a soulless machine. Forget about being "corporate" or "professional.” Who said professionalism has to be dry and mechanical? Stop sounding like Robocop. Find your brand personality and lean into it. Speak with a point of view. Be authentic. And for the love of God, use a human voice. The robots have algorithms, but your brand has heart. And that's what truly connects with people. Here’s a little secret: it’s more fun doing business with a person than dealing with a corporate entity. Is it time to reboot your strategy? Humanize your marketing, grow your bottom line. When the robot uprising happens, make sure you’re on the side of the humans. After all, we’re the ones with cookies. #marketing #digitalmarketing #brandpersonality #robots #chatgpt #starwars #r2d2 #roboapocalypse

Ever wish you had marketing superpowers? Well, there’s an email software platform that can make your dream a reality. This tool is like a secret lair, known only to a select few. But today, in our latest blog, we’re giving inside access. If you want to save the world from mediocre, bland campaigns... If you're ready to join the league of email marketing heroes... Then click the blog link and grab your cape. And remember, with great email power comes great deliverability. https://lnkd.in/eGaADWbN #marketing #digitalmarketing #emailmarketing #superhero #flodesk

Last summer, my wife and I took an anniversary trip. But something happened while we were there, something I'll never forget. Hint: it involves a discovery in the wilderness. What did we find? Click below for the rest of the story... https://lnkd.in/eKQQtZMT #marketing #digitalmarketing #smallbusiness #leads #aruba #vacation #beach #hospitality

Marketing isn’t rocket science. But it does require a knowledge of important concepts. Think of them as a skeleton system. The bare bones of your marketing strategy. These simple ideas are like the sturdy frame that holds everything together. Your marketing in 10 easy steps: 1. Who's your target audience? 2. What's your message to grab their attention? 3.  What kind of personality are you using? 4.  What makes you different from competitors? 5. Where’s the best place to find your target audience? 6. What do you offer them in exchange for their email? 7.  Are you highlighting your most profitable product/service? 8. What content are you creating that shows your expertise? 9. What's so unique about you that people want to tell their friends? 10. What’s your strategy for closing the sale? #marketing #smallbusiness #sales #leads #strategy #skeleton

Remember Jolt Cola? That soda from my teen years was a fizzy firecracker. It had about twice the amount of caffeine found in regular soft drinks. Their slogan? “All the sugar and twice the caffeine!”   Jolt knew its audience. Sleepy students and zombified young professionals. And from the name to the slogan, customers knew exactly what they were getting. In marketing, remember to keep it simple. Don't let your muddied message be the reason your customers need an energy drink. If Jolt Cola can explain their product in seven words, so can you. #marketing #smallbusiness #sales #messaging #joltcola

A little barber shop in my hometown has a secret weapon. After every cut comes the best part... A luxurious hot shave on the back of my neck with a straight-edge razor. Then they follow it up with a hot towel press. And then a relaxing shoulder massage. Amazingly, they don't even advertise this VIP treatment. It's part of their standard service. So, how did I find out about this place? Word of mouth. Someone raved to me about the neck shave and massage, and I've been spreading the gospel ever since. The barber shop doesn't spend a dime on marketing. But they've got people talking and coming back for more. Again and again. That's what we call the Clutter Buster. It’s something unique your business does that sets you apart from the clutter of competitors. So, what's your Clutter Buster? Are you leaning into it for your marketing? For my favorite barber shop, it's a cutting-edge strategy. #marketing #sales #smallbusiness #barber #clutterbuster #shave

In Austin, Texas, you'll find a strange museum. Scratch that… WEIRD is the better word. It's actually called The Museum of the Weird. This place is home to a mind-boggling collection of curiosities, from wax figures of movie monsters (including a HUGE King Kong) to the infamous Fiji Mermaid. Stroll around and you'll spot mummies, a two-headed calf, and even a cursed painting. Feeling brave? Test your problem-solving skills in the "Mystery Room" or immerse yourself in the interactive "Phantasmagoria" exhibit. The Museum of the Weird is not your average museum. And likewise, your brand needs that special something that sets you apart from competitors. The point? Embrace your quirks and let your brand personality shine. Blending in with the boring corporate crowd is a surefire way to be forgotten. So wave your weird flag. After all, why be normal when you can be wonderfully weird? #Marketing #BrandPersonality #BeUnique #StandOutFromTheCrowd #EmbraceYourWeird

You visit the state fair and soon get hungry. So… do you buy the fluffy, colorful cotton candy? Or the thick turkey leg? One will satisfy your hunger, the other… well, not so much. In your marketing, it works the same. Focus on generating sales more than creating flashy brand fluff. Ditch the cotton candy ads. Invest in platforms using a clear call to action. When you concentrate on sales, your brand will grow. Selling is always the best form of branding. And it fills the revenue hole much better than the light and airy stuff. #directresponse #smallbusiness #marketing #digitalmarketing #statefair #turkeyleg #cottoncandy

Guess who slides into my inbox every few weeks? Contact Lens King. Their secret weapon? A 10% off promo code. I'm a loyal customer, and they know it. No need for fancy pitches - just a friendly nudge. Pro marketing tip: It's much easier selling to previous customers than wooing new ones. Smart strategy keeps everything in 20/20 focus, especially repeat sales. 👀 #directmarketing #email #contactlens #marketing #sales #contactlensking