Greenfield Research Partners

Amazing article from McKinsey on how add-on M&A has become a focus for private equity! 1️⃣ Add-on acquisitions now make up 70% of PE deal counts, up from 57% in 2017. 2️⃣ Add-on multiple arb, particularly in consolidating spaces, is a much more reliable channel for value creation these days than high leverage (rates make that impossible) or pulling cash out of a business (dividend recaps, etc.) 3️⃣ Front-loading acquisitions within the first three years of the holding period allows PE funds to quickly integrate and realize synergies, building a stronger foundation for growth. 🌟 At Greenfield Research Partners, we’ve identified four key flaws in the traditional buy-side advisor model and solved all of them to position ourselves as the best buy-side advisor for add-on acquisitions: 🔹 Use of the Same Third-Party Data Sets: Most advisors rely on identical subscription data sources and reach out to the same sets of companies. 🔹 Lack of End-to-End Investment Process Experience: Many buy-side advisors have never worked in private equity, investment banking, or corporate development and lack an understanding of processes. 🔹 Ineffective Email Strategies: Many firms over-invest in writing emails, taking away from time spent cold calling. 🔹 Limited Cold Calling Expertise: Firms often hire fresh graduates, with little to no cold calling experience, to call on seasoned founders. 📞 Reach out to me to learn how we’ve resolved these four issues and amplify your firms sourcing efforts!

Excited to share my experience working with Steve Carroll and the team at Patriot Growth Insurance. It’s been an incredible journey for me and Greenfield. Patriot is hands down one of the most well-run M&A machines I’ve had the pleasure of working with, and I’m genuinely thrilled about the future of our partnership. The insurance agency space is undergoing a significant transformation and consolidation, making it a perfect example of how Greenfield’s data and research capabilities, combined with our top-notch outreach, can drive meaningful results. I’m looking forward to continuing this relationship and seeing what we can accomplish together in the long term! #Partnership #InsuranceIndustry #Transformation #MergersAndAcquisitions #GreenfieldResearch #Growth https://lnkd.in/gFAdvQZz

I’ve always believed we’re only as good as our clients say we are, and for me, building Greenfield Research Partners has been about more than just delivering results—it’s been about building deep partnerships. Jordan Peace, Senior VP of Corporate Development at Concert Golf Partners, is a testament to what we stand for. Working with Jordan and his team to supercharge Concert Golf’s acquisition pipeline has been one of the most rewarding partnerships in our journey. Concert Golf, with 34 private country clubs across the U.S., came to us looking to elevate their sourcing efforts, and it’s been incredible to witness the impact we’ve made together. When Jordan Peace, a seasoned pro with over 140 acquisitions under his belt, tells us our speed and ability to find the right contacts and set up high-value meetings is a game-changer—that means everything to me. This partnership shows exactly what Greenfield is all about: understanding your business development needs and then accelerating growth beyond what you thought possible. I’m truly grateful for the trust and collaboration with Jordan and Concert Golf. If you’re a firm ready to scale your acquisition pipeline and push to the next level, this is what we do—and we’d love to do it with you. https://lnkd.in/ekAwx3Su #Partnerships #ConcertGolf #GreenfieldResearchPartners #BusinessDevelopment #MergersAndAcquisitions #Growth

A big reason I started Greenfield Research Partners was because I saw founders of small to mid-sized businesses being viewed as just a step in the multiple arbitrage journey (buy for 5x, consolidated platform trades for 15x). I set out to build a buyside advisory firm that prioritizes deep, lasting relationships with founders, even though they aren’t our direct clients. Check out my video to learn more about how we approach founders differently! https://lnkd.in/evfeWUWU #BusinessDevelopment #PrivateEquity