BAI’s latest Executive Report, “The 2025 banking landscape,” shines light on the need for a bold shift towards innovation…
The new article titled "Acquiring new customers and growing quality deposits are the top business challenges in 2025,” uncovers a striking insight: a substantial 45% of Gen Z and 47% of Millennials anticipate having more disposable income soon—an uptick from last year's findings. This statistic signals a pivotal moment for financial institutions, pointing toward the growing importance of tailored strategies to attract and manage these potential surges in deposits. 🚀📊
Central to the changing dynamics is the demand for robust digital banking solutions, particularly mobile apps. The BAI article underscores this trend, revealing that younger consumers, actively seeking to switch banks, prioritize great mobile app experiences alongside other advanced digital features 📱💡
For banks and credit unions, aligning with fintech innovations can be transformative, providing the tools to enhance customer journeys and better satisfy financial needs. Embracing these technologies can lead to more effective deposit retention and growth strategies, positioning institutions to thrive in an increasingly competitive market, and attract new account holders.
The choice is clear: digital capabilities are no longer just added perks—they are essential levers that can tip the scales for tech-forward generations when choosing where to bank ✨
Download a copy of BAI’s Executive Report “The 2025 banking landscape” to read more.
#InvestiFi #FinancialTrends #ConsumerBehavior #DigitalBanking #MobileApps #GenZ #Millennials #BAI