Kleer reposted this
This will be my last post addressing the question - “How did you become a CEO?” After exiting FitLinxx, I ran into someone who owned multiple dental practices (another random encounter that shaped my career). He explained how difficult it was to run a successful practice because: 1️⃣ Dental insurance reimbursements were becoming increasingly unprofitable, and 2️⃣ Uninsured patients did not visit very often and did not complete much treatment when they did visit. His insight stuck with me. I decided to dive in and complete some market research 🤿 . The research clearly pointed to a large opportunity to lower the barrier to care by enabling dental practices to offer coverage directly to patients. And in 2018, Kleer was born — a platform empowering dental practices to offer subscription-based care plans directly to patients. 🎉 It was actually the first time in my career that I had success from the start. Dental practices embraced our solution and provided feedback on how we could make it better. We iterated and grew, iterated and grew, and continue to do so. 📈 In May, Kleer merged with Membersy. We are the market leader providing the most capable subscription platform to dental practices nationwide and are trusted by the largest DSOs, fastest growing emerging groups, and most independent private practices. It’s been truly a pleasure. So, my final takeaway: Big opportunities often start with random encounters. Stay curious and ask questions. It can change everything. 🔍