Mai Vino

🎉 Probably the first wine in a bag ever featured on the Today Show, and probably not the last! 😊 It was a *pinch-us* moment (Pam Chang) when sommelier Vanessa Price reached out to feature our Mai Vino Amber - a skin-contact white wine/orange wine 🧡🧡🧡 in their summer wine feature alongside bottles and cans. Being placed next to more mainstream peers helps to de-stigmatize the alternatively packaged wine category. This packaging has been dismissed for so long because it was popularized with cheap wine. But it has benefits - it keeps wine fresh for 30 days after opening and reduces its carbon footprint by 80%. The crazy thing is that while most people have opinions on boxed/bagged wine, they don't actually know these benefits. It amazes me when I do demos and share this factoid; customers act like I've discovered the secret to eternal happiness. But in all seriousness, we are incredibly proud that our baby, Amber, has made such a fantastic impression - and I daresay Al Roker might be a convert. Check out the spot!

Mai Vino, organic wine in a sustainable pouch, is now available at Target stores across Colorado! 🍷🌿 This is a major milestone for our mission to make high-quality, eco-friendly wine more accessible. A big thank you to everyone who helped us get on shelves—Target, Diverse Powered Brands, and everybody in between. This launch is a testament to the growing demand for better wine options that are good for people and the planet. And for those unfamiliar with Mai Vino, head to your local Target in Colorado to taste what makes our organically grown wines, fermented with wild yeast, packaged in a 1.5L pouch that keeps wine fresh for 30 days special. Tag someone who needs to try it! We're just getting started on making the wine world a little greener. Stay tuned as we work to expand Mai Vino's availability and impact. Cheers! 🥂