MSM

How long will the average tenant stay? Which type of tenant is most likely to tolerate a rent increase? And how much of a rent increase can you implement without creating churn? To answer these questions, it helps to understand the concept of move-out probability. Ahmet Kuyumcu, Ph.D. (Prorize LLC), Warren Lieberman (Veritec Solutions) and Jackson Stevens (SpareBox Technologies) explain how it works and how technology helps in the latest issue of Messenger. Preview and subscribe for the full story: https://lnkd.in/eKs_hXSH

Want to know a secret – how about three of them? Scott Zucker will reveal all in next week's Legal Minute! Be sure to subscribe now for free to get the inside scoop. https://hubs.ly/Q036Rz_h0

February Messenger is now available, featuring Self-Storage Association of Michigan SSAM Hall-of-Famer Maurice Pogoda! Plus, understanding move-out probability with Ahmet Kuyumcu, Ph.D., Warren Lieberman & Jackson Stevens, getting to know Dubai's self-storage queen Lisa Jackson with The Box Self Storage Services LLC, what's causing sleepless nights for self-storage owners with Frank DeSalvo & David Perlleshi of Franklin Street, interviews with Michael Starkman at Keep it Simple Storage, Martha Hargrove Leeder at DXD Capital and much more. Plus, Stats By Noah Starr, Investor Survey with R.Christian Sonne, and Matt Wess with Lindsey Self Storage Group has "the last word" on making data-driven decisions in self-storage. Preview now and subscribe for more! https://lnkd.in/d7aJA-Te

In February Messenger, Travis Morrow acknowledges that 5-by-5s are very attractive to your pro forma, boosting rent per square foot. But, he cautions not to go overboard because they are also usually the last to lease up. Do you agree – or are you ready to change his mind? Sound off in the comments!

Have you checked out the new MSM PLAY yet? We're continuing to update the backlog, and add the most current episodes of all your favorite self-storage podcasts each week. Bookmark this page as your one-stop destination to hear from top voices in the self-storage industry. https://hubs.ly/Q036zl580

As a child, Toby Struewing's father took him on a series of road trips that would map out his career path. Today, the Business Development Manager at Cowan Insurance Group shares insurance tips for self-storage owners and what they can expect in the coming years when it comes to coverage and cost. Plus, the oddest thing he's ever seen a policyholder do at their facility! https://lnkd.in/e6EQzCtZ

Badmouthing a competitor can easily backfire, lowering a customer's opinion of your business or starting a battle that hurts both businesses. StoragePug dives into what to do instead when talking about your competition. https://hubs.ly/Q035VrDV0

Self-storage facilities in Vancouver and Utah both went up in smoke yesterday, with multiple units destroyed and two injured in the latter incident. These stories are available on our homepage, but we encourage you to check out our November exclusive "What Causes Self-Storage Fires & How To Prevent Them" with actionable advice from real firefighters. https://hubs.ly/Q036jqBQ0

Chronically delinquent tenants walk a fine line between profitable late fees and potential auction liabilities. We look at the art of balancing late fees, lien laws, and customer relationships with Pogoda Companies and Haviland Storage Services. https://hubs.ly/Q035Vy540

Self-storage software Tenant Inc. data platform TractIQ have announced a strategic partnership designed to transform data access and insights for self-storage operators! Get the details here: https://hubs.ly/Q0362qpW0