Nimble·Works

Next week, our Founder and CEO, Barbara Pantuso will be in San Francisco during the J.P. Morgan Healthcare Conference. With so much buzz around transformative topics like AI, deep learning, digital health, and implantable and wearable technologies, we’re excited to engage in conversations shaping the future of healthcare—topics that are central to the success of our clients. Will you be attending? Comment below! #Healthcaremarketing #healthtech #JPM2025 

To our cherished clients and team members 💗 , You’ve worked hard all year. You’ve shown grit, perseverance, and passion. You’ve made an impact. 👏 With much gratitude, we wish you a restful and restorative break. Happy holidays from the Nimble Works team ❄️

Watch this "Telehealth Super Bowl" closely. So many Americans depend on virtual care to get the care they need. And ALL Americans benefit from it. This extension will help ensure investments in the technology, systems, and people required to continue providing valuable telehealth services. Thank you to the American Telemedicine Association for your leadership and advocacy on this. #virtualcare #telehealth

We’re proud to work with Exact Sciences on their multi-cancer early detection (MCED) test. But right now, we want to applaud a different team and their agency. Kudos to the Cologuard team for the new “Get Low 2" campaign featuring Lil Jon. 🌟 You had us at 💩. Ship. Screen. By leveraging humor and pop culture to deliver an important message, this campaign sets a new standard for tackling sensitive health topics with authenticity and relevance to the target audience. 💙 👏 Hats off to Exact Sciences and their creative team for proving that impactful health messaging can be creative, culturally relevant, and effective. 🎥 Watch the campaign: https://lnkd.in/gnddZBb3   #MarketingExcellence #HealthInnovation #ExactSciences #GetLow2 #Cologuard #HealthScreening #CreativeCampaigns

You know you work in health tech when the Slack conversation around Halloween costumes looks like this… #healthtechnerds 🎃 #happyhalloween (Photo posted with permission from Lauren Stednitz)

What does it take for AI to truly thrive in healthcare? At this year’s #HLTHUSA conference in Las Vegas, the answer was loud and clear: trust. AI may be transforming the landscape, but its success hinges on our ability to build confidence around its use. Barbara Pantuso and I had the pleasure to attend HLTH and while AI took center stage as a game-changer, the real question was how to foster trust in this powerful technology. We’ve gathered the Top 5 Takeaways you need to know: 1️⃣ Knowing How the Game Works: "Explainability and Transparency" Are Key for AI Adoption 2️⃣ AI is Stacking the Deck in Care Teams’ Favor 3️⃣ Playing Fair: Addressing AI Bias is a Must 4️⃣ The House Always Wins—But With AI, Care Teams Can Too 5️⃣ Doubling Down on Trust What would you add to the list?

We're thrilled to publicly share the news that RWJF selected Nimble Works as their strategic agency partner for digital content. Our partnership brings together a shared commitment to advancing health and health equity in the United States. We're deeply honored to work alongside the team at RWJF. Their passion, integrity, and dedication are inspiring and impactful. Read more: https://lnkd.in/ebDcgXzQ #healthequity #healthcare #nimbleworks #rwjf

Are you headed to #HLTH2024? Our team pored over the massive agenda to create a plan that makes the most of it. If you care about health equity, health tech, AI, health system management, healthcare marketing, and where to find a good party, check out our curated list below. What sessions are on your must-attend list? Please comment below. HLTH Inc. #bebold #healthtech #hlthusa

The agency business can be fickle. The average client/agency relationship is reported to be less than 3 years, so it's a rare feat to hit a 10-year anniversary with a client. We did it! This year, we celebrate our decade-long partnership with Philips! 🎉 It’s a partnership that started with 1 PPT and led to hundreds of projects spanning almost every business unit and every marketing channel. 🌐 It’s a partnership built on trusted relationships, deep expertise, and a shared commitment to improving healthcare for all. 🏥 It’s a partnership where the line between client and agency is blurred and we flow as one team. 💞 Congratulations to everyone involved for going the distance and cheers many more years together! 🥂 #healthcaremarketing #healthtech #philips #anniversary #digitalmarketing

Epic recently announced a new feature that gives patients unprecedented access to their own data. To call this simply a "new feature" belies the game-changing power of this. A big black box of health data has been unlocked. Transferring health data has been made easier. What is possible with that data has been made more powerful. But while this shift empowers patients, it places even greater responsibility on companies to ensure that this data is secure, interoperable, and usable. And that the measures taken to protect data integrity are clearly and transparently communicated. Communicating clearly and transparently about health data is our specialty and we're thrilled to see this "feature" open up a world of possibilities. #Interoperability #PatientEmpowerment #DataSecurity #Healthtech https://lnkd.in/edizFYKc