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A revenue of $31.27 billion allowed Abbott to become the new leader in the MedtTech sector, surpassing Medtronic by $40 million. Despite a slowdown in COVID-19 test sales, Abbott and other companies like BD, Danaher Corporation, Roche, and Hologic, Inc. felt the impact of reduced demand. COVID-19's influence persists in the medical supply chain, exacerbated by the semiconductor shortage. 2022 saw only one significant transaction: Johnson & Johnson acquisition of Abiomed for $16.6 billion. Many companies opted for spinoffs or divestments to streamline portfolios. The medtech industry experienced an increase in product recalls, rising from 837 to 911, a 15-year high in Class I recalls. Companies like Philips Respironics and Baxter International Inc. faced challenges with recalls. Explore this year's Top 30 reports for more insights into the evolving MedTech industry:   1. Abbott - $31.27B 2. Medtronic - $31.23B 3. Johnson & Johnson - $27.43B 4. Siemens Healthineers - $21.13B 5. BD - $18.87B 6. GE HealthCare - $18.46B 7. Stryker - $18.45B 8. Philips - $16.50B 9. Cardinal Health - $15.89B 10. Baxter International Inc. - $15.11B 11. Boston Scientific - $12.68B 12. EssilorLuxottica - $12.55B 13. Danaher Corporation - $10.85B 14. B. Braun Group - $9.07B 15. Alcon - $8.65B 16. 3M - $8.42B 17. Zimmer Biomet - $6.94B 18. Olympus Corporation - $6.65B 19. Intuitive Surgical - $6.22B 20. Terumo - $6.18B 21. Fresenius Medical Care North America - $5.79B 22. Roche - $5.79B 23. Edwards Lifesciences - $5.38B 24. Smith+Nephew - $5.21B 25. Hologic, Inc. - $4.86B 26. FUJIFILM Corporation - $4.61B 27. Sonova Group - $4.08B 28. Dentsply Sirona - $3.92B 29. Canon Medical Systems Corporation - $3.89B 30. Hoya - $3.57B #Otexe #OtexeDigest

In a recent article published on Dentistry Today, marketing expert Jackie Ulasewich Cullen emphasizes that A/B testing can radically transform the marketing strategies of dental practices. This comprehensive approach to optimizing online content has the potential to give clinics a significant advantage in an increasingly competitive digital space. What is A/B Testing? A/B testing is a marketing technique that involves comparing two versions of content to determine which one performs better. This method is widely used by professionals to enhance various elements of their online presence, from ad copy to landing page designs. Benefits for Dental Practices According to Jackie Ulasewich Cullen, A/B testing offers dental practices several advantages in improving online visibility and patient engagement: Creating Effective Online Advertisements A/B testing helps clinics create more compelling online ads. By testing different combinations of copy and visuals on platforms like Google and Meta, clinics can identify which elements resonate best with potential patients. Optimizing Landing Pages Jackie Ulasewich Cullen highlights the importance of landing pages in turning interest into action. She notes, "Testing two versions of a landing page—different layouts, headlines, images, calls to action, etc.—can help determine what resonates most with your target audience." Enhancing Patient Engagement The article also emphasizes the key role of visual content in capturing patient attention. A/B testing allows clinics to determine which type of content is most effective for their audience, whether it’s video testimonials or before-and-after images. Data-Driven Decision Making One of the main benefits of A/B testing is the ability to make marketing decisions based on data. As Ulasewich-Cullen points out, "Analyzing test results provides real data to guide current and future marketing campaigns, content strategies, landing page designs, and more, eliminating any guesswork." Implementing A/B Testing Although the concept of A/B testing may seem straightforward, its implementation can be complex. Ulasewich-Cullen advises clinics without in-house marketing expertise to consider hiring a professional agency to conduct these tests. A professional marketing agency can: ▫️Design effective tests based on clear hypotheses ▫️Manage multiple tests simultaneously ▫️Analyze results and provide actionable insights ▫️Propose strategic adjustments based on test outcomes Competitive Advantage The article concludes by emphasizing the strategic advantage A/B testing can offer dental practices. As Ulasewich-Cullen notes, "A dental practice that incorporates A/B testing into its overall marketing strategy can easily gain a competitive edge because very few are using this powerful tool." In an era where online presence can determine the success of a dental practice, A/B testing is becoming an essential component of marketing strategy. #Otexe #OtexeDigest

The dental chair market is showing steady growth, with its value expected to increase from $1.08 billion in 2023 to $1.37 billion by 2029, at a compound annual growth rate (CAGR) of 4.04%. This growth is driven by the active adoption of new technologies such as artificial intelligence, 3D printing, and biometrics, which are revolutionizing dental equipment. Market Innovations: AI in Dentistry: Modern dental chairs are being equipped with AI systems that analyze patient data and create personalized treatment plans, leading to more accurate and efficient patient care. 3D Printing: This technology enables the creation of customized components for chairs, enhancing their comfort and functionality, marking a significant advancement in dental equipment manufacturing. Biometrics: The integration of facial recognition and fingerprint technology in dental chairs improves patient security and streamlines administrative processes, ensuring data confidentiality. Market by Products and Design: Electric Chairs: The electric dental chairs segment leads the market, offering integration with advanced tools and software, making them the preferred choice for dental procedures. Chair Design: The chair-mounted segment shows the fastest growth, integrating various tools and accessories directly into the chair, saving space and ensuring stability during procedures. Applications and End-Users: Prosthetics and Surgery: This segment holds the largest market share, driven by the increasing prevalence of dental diseases that require sophisticated equipment for long-term procedures. DSOs (Dental Support Organizations): DSOs actively support dental clinics in adopting the latest technologies, helping improve patient care and driving market growth. Geographical Distribution: Europe: The region leads the global market, driven by high awareness of oral hygiene and significant spending on dental care. The growth of dental tourism in countries like Hungary, Spain, and Croatia also opens up additional market opportunities. Key market players include A-dec Inc., DENTALEZ, Danaher Corporation, Dentsply Sirona, Planmeca, Tecnodent Ergonomic Innovation, and others, who continue to invest in innovative solutions, securing their leadership in this rapidly evolving industry. #otexe #OtexeDigest

MB2 Dental, North America's fastest-growing dental group, has reported impressive results for the first half of 2024. From January 1 to June 30, MB2 Dental achieved significant milestones in organic growth, new partnerships, practice expansions, and de novo practices. Midyear Highlights: Total Practices: 700+ Total Practice Owners: 700+ Total Doctors: 1,500+ Total Patients Served: Over 1.2 million Total Employees: 10,500+ Total States: 42 New States Added in 2024: South Carolina, Vermont, West Virginia Executive Commentary: Chris Steven Villanueva DMD, CEO and Founder, stated, "Our mid-year performance reflects our steadfast commitment to preserving private practice integrity and empowering our doctor partners. Our growth is not just about expansion; it's about staying true to our mission and supporting leading doctors who share our vision." Notable 2024 Events: In February, MB2 Dental secured a $2.3 billion unitranche debt financing, bolstering its capacity for future acquisitions and operational enhancements. The company expanded its headquarters in Carrollton, Texas, adding a second 16,000-square-foot building and planning a third 16,280-square-foot facility. MB2 Dental was honored on Inc.'s Regionals 2024: Southwest list for the first time, recognizing excellence in entrepreneurship and mergers and acquisitions. Philanthropy and Giving: The seventh-annual Dental Jamaica Mission Trip provided over 500 dental procedures to more than 350 patients in underserved communities. The MB2 Family Foundation launched a scholarship program, offering $1,000 scholarships to 15 college students for the fall 2024 semester. Dr. Chris Steven Villanueva DMD added, "As we look to the future, we remain committed to intentional growth and partnering with the best doctors nationwide who align with our values. MB2 Dental is stronger than ever and poised for continued success." About MB2 Dental: Based in Dallas, MB2 Dental is a pioneering dental partnership organization (DPO) founded by Dr. Chris Steven Villanueva DMD. The company supports dentists by ensuring clinical autonomy and providing essential resources, partnering with over 700 dental practices across 42 states since its inception in 2007. #otexe #OtexeDigest

Benco Dental's award-winning Incisal EDGE Magazine has unveiled its 2024 list of the 32 Most Influential People in Dentistry! 🌟 For eight years, Incisal Edge has highlighted the top trailblazers transforming dental healthcare and technology. This year's list features a diverse mix of professionals—from practitioners and tech innovators to nonprofit leaders and media influencers—who are making waves in the industry. 🌍🦷 Top 10 Notables: Guillaume Daniellot - CEO of Straumann Group, a global leader in dental implants and restorative dentistry. Joseph Hogan - CEO of Align Technology, known for the revolutionary Invisalign clear aligner system. Rena D'Souza - Director of the National Institute of Dental and Craniofacial Research (NIDCR), overseeing significant research initiatives. Doug Brown - Managing Partner at Dental Innovation Alliance (DIA), a venture firm focused on cutting-edge dental technologies. Howard Farran - Founder of DentalTown , a leading online community and magazine for dental professionals. Myechia Minter-Jordan, MD, MBA - CEO of CareQuest Institute for Oral Health, championing public health initiatives in dentistry. Michael Graham - Senior Vice President of Government and Public Affairs at the American Dental Association, influencing policy and advocacy. John Kois - Founder and Director of the Kois Center, LLC, a prestigious continuing education program for dentists. Dr. Bill Dorfman - Celebrity dentist known for his work with stars like Eva Longoria and mark wahlberg, as well as his own media presence. Sarah Chavarria - CEO and President of Delta @Dental of California, leading one of the largest dental insurance providers in the U.S. Newcomers Making an Impact: Brittany Glauz (#26) - A dental hygienist and social media influencer, using her platform to educate and inspire the dental community. Chris Steven Villanueva DMD (#15) - CEO of MB2 Dental, known for pioneering a dentist-owned dental practice model. Eiichi Nakanishi (#22) - President and CEO of @NSK, a leading manufacturer of dental equipment, recognized for global expansion and innovation. Michael Apa (#28) - Renowned cosmetic dentist, educator, and philanthropist, pushing the boundaries of aesthetic dentistry. "This year's ranking underscores how rapidly the dental field is evolving and how new voices are shaking up the status quo," says Edward Kobesky, Head of Content at Benco Dental. #Otexe #OtexeDigest

We’re excited to announce a groundbreaking partnership between Dental Care Alliance (DCA) and OVERJET! As one of the nation's leading dental support organizations, DCA is integrating Overjet’s cutting-edge dental AI technology across network of 400+ practices. This launch is not just about adopting new technology; it’s about redefining the standard of dental care. With OVERJET's FDA-cleared AI, trained on millions of X-rays and continuously refined by top dental experts, there will be enhance precision in detecting and treating oral diseases. This platform doesn't just improve diagnostics; it transforms patient education and trust by clearly illustrating findings with easy-to-understand visual overlays. This initiative is supported by comprehensive training and seamless integration, ensuring providers can fully leverage this technology.  As Wardah Inam, CEO of OVERJET, highlights: "The most successful DSOs of tomorrow will be those that embrace AI today." #Otexe #OtexeDigest

Exciting news from the Delta Dental Institute! 2023 Community Impact Report, "Our mission: your health," is out now. Last year, Delta Dental invested over $106 million to support vital programs in all 50 states, Washington, D.C., and Puerto Rico, positively impacting more than 16 million lives.   These funds supported initiatives to: - Expand access to care - Advance health equity - Build resilient communities - Innovate for a healthier future   In the past decade, Delta Dental has contributed nearly $2 billion to community health programs across the country. As James W. Hutchison, President and CEO of Delta Dental Plans Association, says, “Community engagement is at the core of who we are and our mission to advance oral and overall health.”   📈 Report Highlights: - Provided over 1.7 million free/low-cost dental screenings and exams. - Distributed 1.8 million oral health kits and free sealants to nearly 200,000 students. - Invested $14 million in community health programs. - Dedicated over 30,000 hours to community service. - Invested $21 million in workforce development for better patient outcomes.   Looking ahead, Delta Dental Plans Association to continue its investment in innovative solutions and partnerships to further enhance the oral and overall health of our communities. Future initiatives will focus on expanding telehealth services, increasing access to dental care in underserved areas, and continuing our efforts to integrate oral health with overall healthcare practices.

Intiveo, a leading patient engagement software designed to enhance dental practices, is excited to announce its new authorized integration with Dentrix DentalCare Ascend, the cloud-based practice management system (PMS) from Henry Schein One. This integration underscores Intiveo’s commitment to supporting dental practices in improving patient experiences and overall satisfaction. Intiveo’s platform seamlessly integrates appointment reminders, two-way communication, and feedback collection, creating an efficient touchpoint for patient engagement. With this new integration, dental practices using Dentrix Ascend can now easily access Intiveo’s advanced patient engagement technology. The integration with Dentrix DentalCare Ascend is now available. Intiveo is a patient engagement software designed to empower dental practices to enhance the patient experience. With comprehensive integrations across major PMS systems, Intiveo streamlines front office workflows, centralizing patient engagement and communication management. Serving over 3,000 dental practices across North America, Intiveo helps improve patient experiences, streamline operations, and drive revenue growth while enhancing staff morale. #Otexe #OtexeDigest

In the dental industry, "Organic Growth" refers to expanding treatment options within the practice, leveraging existing capabilities and resources. How many patients have unmet treatment needs waiting in their charts? Detailed data collection and analysis are crucial to uncover these opportunities. Accessing diagnoses and treatment plans from other clinicians for similar cases can be incredibly enlightening. OraQ AI empowers dentists to harness evidence-based treatment planning. This AI-driven platform simplifies the process, starting with the electronic intake form. Patients provide personal information, medical/dental history, biometrics, and preferences. OraQ AI then analyzes the data, offering recommendations across seven wellness areas: medical risks, sleep-related risks, biomechanical risks, caries and periodontal risks, occlusion, and esthetics. Any team member can initiate treatment discussions based on these insights. If a clinician encounters an unfamiliar condition, OraQ AI’s AI taps into the collective expertise of other OraQ practitioners to identify effective treatment strategies. Patients stay engaged with their wellness profile and treatment plan via a secure portal, allowing them to track progress in real time. OraQ seamlessly integrates with major practice management systems like Dentrix DentalCare, Curve Dental, and Eaglesoft. This compatibility enables a comprehensive assessment of existing patient charts, including medical and dental history and clinical examinations. Dedicated portals provide tailored information for the dental team, office management, and patients. Founded by Amreesh Khanna, OraQ AI is revolutionizing diagnostics and treatment planning with its AI-powered clinical decision support system. Clinical studies have shown treatment plan acceptance rates increase from 40% to 70%. OraQ places a wealth of information at the fingertips of the entire dental team, aligning with patient interests to make informed decisions. #Otexe #OtexeDigest

DentalPost’s latest state of the industry report is here, shedding light on what dental practices can expect in the coming year. Discover who's most at risk of quitting and explore data-driven strategies to retain your team.   John Riley Executive VP of Alatus Solutions, shares:  🔹 Challenges in 2024: Staff exodus and rising dissatisfaction are the top concerns for practice owners, despite enhanced benefits and increased hourly wages.  🔹 High Turnover Risk: Dental assistants and non-managerial front office staff face the highest turnover risk due to stagnant incomes against the rising cost of living.  🔹 Survey Insights: DentalPost's survey offers a comprehensive look at job search behaviors, future expectations, and actionable data to help you retain, recruit, and engage your team.   Key Compensation Highlights: - Practice Owners: Average income up by 3.72%, reaching $300,273. - Associates: Average income up by 11.27%, reaching $217,867. - Dental Hygienists: Hourly rate increased by 7.85% to $45.75. - Dental Assistants: Hourly rate increased by 8.24% to $25.21, with fewer hours worked. - Front Office Teams: Benefits coverage rose from 67.5% to 92%.   Trends and Takeaways: - Decline in Compensation Satisfaction: Despite raises and better benefits, satisfaction has declined by 11 percentage points on average. - High Job Application Rates: Many dental assistants and front office staff are actively seeking new positions, driven by higher compensation offers elsewhere. - Top Retention Strategies: Provide competitive compensation, cultivate a positive practice culture, and show appreciation and gratitude. Otexe #OtexeDigest #Otexe