PINK SPARROW

Pink Sparrow was the design and build partner for Gymshark's first official pop-up shop in New York City. Immersed in deep red and white, the design was a balance of the brand’s minimal but distinctive branding with a nod to the holiday season. An entry tunnel moment with branded props guided visitors to a series of interactive displays and a tour through their product. The 3,800-square-foot space, located in SoHo, is open until the end of January 2025 and features a holiday-themed design, including a Christmas tree made of medicine balls and a locker advent calendar-meets-giveaway station. Visitors can enjoy interactive elements like a gift-wrapping station and meet-and-greet events with Gymshark athletes. Exclusive NYC-themed merchandise is also available alongside the brand’s classic fitness apparel. This pop-up, which reflects Gymshark’s community-driven approach, allows customers to shop in a space that feels like a hub for fitness enthusiasts with the levity of the holiday season. The store will be flipped to a New York City-themed space after the holidays to highlight further Gymshark drops. 

Thrilled to have been part of the North American leg of the 2024 #QiddiyaGaming takeover with MAS. Onward to 2025 🚀!

PINK SPARROW relies on Massivit 5000 for 3D printing in large formats https://lnkd.in/eqH2s_EX #3dprint #additivemanufacturing #am #technology #design #massivit5000 #exhibition #largeformat Anthony Santiago

Thanks to The Experience Edit for featuring our recent Airstream rollout in NYC with Scenester Projects in support of Dr. Barbara Sturm's serum product launch. Simple, clean displays with pops of lighting go a long way when accompanying the sleek, recognizable Airstream.

PINK SPARROW Design debuts in Dubai! Gorgeous work in a gorgeous space. Super appreciative of Gymshark's continued trust in us.

PINK SPARROW Design + Build partnered with FlyHouse at the annual National Business Aviation Association Convention & Exhibition in Las Vegas last week, creating an eye-catching booth, showcasing the brand at the private aviation industry's premier show.

This project was a special one for us. To be able to work with The Criterion Collection, during its 40th anniversary, and recreate such an iconic moment as the Criterion Closet was truly a moment that we'll hold near and dear for a long time.

We're proud to have partnered with the great teams at Hovercraft and Nordstrom to launch Jordan Women's at the Nordstrom NYC Flagship Store. Meticulous faux concrete and travertine textures, metallic finishes, and floral treatments provide a striking but calm contrast to the space. Swing by and check it out!

In collaboration with United Entertainment Group, we partnered with American Optometric Association to design a custom installation that reimagines the eye as a sophisticated piece of technology. The centerpiece, built with 3D-printed components, acrylic domes, and integrated LED rings, showcases the eye's layers and functionality as if it were a high-tech product. Surrounding it are interactive stations that delve into color and depth perception, each enhancing the overall experience and reflecting the complexity of vision. This immersive environment was crafted with precision, merging cutting-edge fabrication with purposeful design. The result is a sleek, tech-driven space that both engages and educates, revealing the eye’s incredible capabilities in a way that feels innovative and forward-thinking. photos by: Sara Kerens #design #fabrication #tech

We're thrilled to unveil a custom-built mobile Airstream for Dr. Barbara Sturm's Super Anti-Aging Dual Serum launch and partner with our friends over at Scenester Projects. This 31’ Airstream is fully branded and designed to travel through NYC and beyond. Key highlights include custom product displays, backlit shelving, and interactive touch screens. We've transformed this mobile unit into a chic pop-up space. ✨ #Airstream #SkincareInnovation #BarbaraSturm