Hue.

Hue. launched a new series designed to bring innovators together in spaces that spark authentic connection. 💜 Introducing Curated Connections ⬇ Think intimate dinners, meaningful conversations, and the kind of moments that make magic happen. ✨ Whether it’s swapping big ideas, sharing lessons learned, or just bonding over a great meal, Curated Connections is all about creating environments where like minds meet. We kicked things off last month with events in LA and Chicago. We can’t wait to grow this incredible community of changemakers. Stay tuned—your city might be next! 💌 🌆 DM for interest in our December event in Seattle 👋 Janvi Shah Sylvan Guo Holly Guenther Elena Allison Angel Catalan Hana Whitley #CuratedConnections #CommunityBuilding #poweredbyhue #videocommerce #shoppablevideo #beautydinner #retaildinner

🍷 Seattle retail leaders ✨: On Dec 10th, at Hue. we're inviting the most innovative minds to take a well-deserved break & ‘wine down’ at Aleul Wine Cellars ⬇ 👋 How to sign up? DM me or respond to this post to receive the invitation! This is your chance to step away from your laptop, raise a glass, and connect with peers over exceptional wine and inspiring conversation. Let’s toast to our BFCM wins and look ahead to 2025! 🥂 Thank you to our cohosts: Bamboo and Nectar Social. 💜 Seats are limited—RSVP soon to secure your spot. Looking forward to unwinding with you! #poweredbyhue #videocommerce #shoppablevideo #retaildinner #seattletech Nicole Clay Sylvan Guo Angel Catalan Holly Guenther Elena Allison Hana Whitley

🚨 NEW Mini Shoppable Video in Shade Grid is here in time for BFCM! Convert shoppers with more personalization - 22% more conversion to be exact. ⬇ Why Brands & Retails Love the Hue. Mini Shoppable Video 💜 ✨ #1 Dynamically sync video module with shade grid: The Hue Mini Shoppable Video module updates in real time as customers click in the shade grid, displaying customer video reviews that match the selected shade! ⏯ #2 Explore UGC all-in-one place: Customers can watch a 30–60 second video testimonial, view before-and-after images, read the text review, and check the star rating—all within the Hue Mini Shoppable Video Module! 🛒 #3 Add-to-cart directly from video: Brands that embed the Hue Mini Shoppable Video module see an average conversion rate of 22% directly from the module - nice. 🤯 #4 Source UGC for every shade from the Hue Community: Hue's vetted community of everyday creators - across all skin tones, skin types, hair types, ages, body types and more - are ready to create authentic video reviews for brand's product! View the NEW Mini Shoppable Video in Shade Grid on Laura Mercier Cosmetics Iconic Caviar Eyeshadow Stick. Link in comments. #poweredbyhue #shoppablevideo #videocommerce #bfcm #lauramercier #shadematching Nicole Clay Janvi Shah Sylvan Guo Angel Catalan Holly Guenther Elena Allison Hana Whitley

🗳 With ballots in hand and a change to ignite, let's make sure tomorrow our voices take flight! 🛸✨ Nicole Clay Janvi Shah Sylvan Guo Holly Guenther Elena Allison Hana Whitley Noureen Shallwani #electionday #poweredbyhue #startup

[ROLE IS NOW CLOSED] The Hue team is #hiring for a Customer Success Associate! If you’re passionate about helping customers and want to join a mission-driven, fast-growing startup, we want to hear from you! 💜 ✍ Apply to the Customer Success Associate role: https://lnkd.in/gqfieHJf 📢 Tag someone who’s a great fit for this role or share the job description: https://lnkd.in/g-pXykW4

Hue., the AI-powered SaaS platform that powers the end-to-end infrastructure for authentic user-generated video content that converts on e-commerce, closed $4.5M in seed funding. https://lnkd.in/ejzvhJjF #beautyindustry #dealflow #seedfunding #investmentbanking #venturecapital

✨ We’re thrilled to announce Hue.'s partnership with Bamboo – a collaboration designed to drive meaningful impact for e-commerce brands with Hue’s UGC solution and Bamboo’s marketing expertise. Bamboo has been dedicated to helping companies scale with authenticity and impact. With their team of incredible marketers like Christina Guo and Natalia Jażdżyk - they believe in fostering not only growth but sustainable scaling – values we at Hue share and champion. 💜 Stay tuned as we work side by side to empower brands with the tools they need to grow and thrive. Curious to learn more about our Partner Program? DM us! 👋 #poweredbyhue #Hue #Partnerships #ugc #B2B #marketing Janvi Shah Sylvan Guo Nicole Clay Noureen Shallwani Angel Catalan Holly Guenther Elena Allison

🚀 Exciting News from Hue.! We’ve closed a $4.5M funding seed round led by our incredible partners at Fika Ventures and Underscore VC! A huge thank you to our team, VC partners (Arteen Arabshahi and Richard Dulude), and clients who are all on a mission to turn real customers into brands’ most powerful marketing channel. We’re beyond excited for this next chapter. Onward and upward! Thank you to all participating investors for supporting our journey: 💜 - Fika Ventures - Underscore VC - Glasswing Ventures - The MBA Fund - Google for Startups - Heirloom ventures (tristan walker) - Courtyard Ventures - The Graduate Syndicate - Phoenix Fund Go team! Janvi Shah Nicole Clay Sylvan Guo Holly Guenther Elena Allison Angel Catalan Noureen Shallwani #FundingNews #WomenInTech #PoweredByHue #HarvardBusinessschool

🦸🏽♀️ They say don’t meet your heroes. But last week I got the chance to meet two of mine: Jackie Aina and Erica Louie. Jackie and Erica were two of the first creators I ever followed on YouTube. And meeting them was honestly a bit emotional for me. 💄 Jackie (founder of FORVR Mood) was one of the first POC beauty creators, back when there were very few women of color reviewing makeup online. Now with the explosion of creators on TikTok, it’s hard to fathom that it wasn’t that long ago when there wasn’t much dark-skinned representation online. Even though Jackie and I are far from the same shade, her authenticity resonated with me and made me feel welcome in the beauty community. 👗 Erica Louie, also known as Miss Louie on YouTube, was the first fashion creator I followed when I graduated from college. She made relatable content around stylish but business casual apparel, which I so needed as a fresh grad entering the workplace. I felt like I grew up with her, watching her personal growth over the years as she’s become a mom and blossomed in her career. Chatting with both of them reminded me of the reason why we started Hue. - because everyone deserves to see themselves represented in the shopping journey. 💜 Thank you to both of them and CreatorIQ for bringing together an incredible group of leaders last week to celebrate the impact of creators in all industries. Nicole Clay Sylvan Guo Noureen Shallwani Angel Catalan Holly Guenther Elena Allison #creatorIQconnect #creatormarketing #influencermarketing

⚡ We at Hue. hear time and time again - customers don’t just want to engage with brands, they want to engage with a community of real people. Here are the creative ways leading beauty brands are engaging their communities ⬇️ Last week, we brought together +20 beauty execs in LA for dinner. The theme of the night? Community. 💇♀️ Nital Patel Scott shared how K18 Hair fostered a community of micro stylists and salon professionals to help convert customers to K18 when the brand was first getting off the ground. 💄 David C. shared how rhode skin listened to their community’s feedback, like when they worked with creator Golloria to launch new blush shades formulated for deep skin tones. 🧼 Roxana Ontiveros from Topicals shared the exciting news of their recent sold-out body bar launch, driven by the social media community that the brand has fostered. 🌟 In the beauty industry, it’s not just about products; it’s about people. What are your favorite ways brands are leveraging community? 🔮 Thank you to the community (pun intended :) ) of amazing beauty leaders who joined us for dinner last week at the incredible Cobi's in Santa Monica - Erin Sale Jennifer Lee Danielle Rivers Morgan Barnes Andrew Silberstein Kelly McDermott Kristy Roman Paige Mueller Sherry West, MBA Carolina Reis Oliveira Alessandra Zonari Misbah Uraizee Maurice Maschmeyer Arteen Arabshahi PS We’re hosting another beauty industry dinner at Shoptalk Chicago TOMORROW night! Dm me if you want an invite. Nicole Clay Sylvan Guo Noureen Shallwani Angel Catalan Holly Guenther Elena Allison