PreSales Collective

Scaling Your Genius: Transforming the Buyer Journey 🚀 The way buyers make decisions has fundamentally shifted. Today’s B2B buyers crave seamless, self-guided experiences—not outdated sales tactics. From their first touchpoint to renewal, they want expertise delivered on their terms. But with increasing deal scrutiny, complex buying committees, and evolving expectations, how do we meet the moment? In this week’s blog, Adam Freeman, SVP of Global Partnerships & Strategic Alliances at Consensus, shares how scaling expertise and fostering cross-functional alignment across Sales, Presales, Marketing, and Customer Success can transform the buyer journey. Aligning teams isn’t just a “nice-to-have”—it’s the key to accelerating deals, boosting retention, and driving revenue growth. 🔗https://lnkd.in/dM9dMqUB 👉 What strategies are you using to align your teams and deliver exceptional buyer experiences? Let’s discuss below!

2025 is nearly here, and we’re excited about what is in store for PreSales Collective! In order to kick off the new year with a bang, we are announcing our 2025 Advisory Board to support the PSC’s engagement, content, and global community growth. The PreSales Collective Advisory Board will serve as a strategic resource to our team, providing insights and guidance to help us serve our community. More specifically, they’ll help identify emerging trends, provide feedback on the community experience, and help guide our content strategy, all with the goal of making the PSC experience better for you every day. Please join us in welcoming our 2025 Advisory Board: ⦁ Amin Ibrahim, Global PreSales Leader at Hootsuite ⦁ Chris Mabry, VP Solutions & Partnerships at Reprise, and former PSC General Manager ⦁ Maddie Suppon, Head of Sales Engineering, NA at 360Learning ⦁ Ron Whitson 🎾, Presales Leader and Author of A Friendly Human in Presales These leaders bring a wealth of industry expertise, diverse perspectives, and a passion for advancing the presales profession. Over the course of the year, we’ll be adding more great people to the board to ensure we have a diverse, fresh set of perspectives for the community. Here’s to an amazing year ahead!

New things are coming in 2025 for the PreSales Podcast! Listen NOW to a new teaser episode that dropped today with 2 EXCITING announcements!

When sales and presales teams operate in silos, demos can feel generic, fail to connect with prospects, and hurt conversions. The result? Lost opportunities and frustrated teams. Join us on Dec 17th for an actionable webinar hosted by Demostack with Demo Guru Max LÜPERTZ and Samantha Collin. What you'll take away: 📋 A proven checklist and strategies to align sales and presales 🚗 How to create customer-focused demos that drive results 💲 A FREE demo handover checklist template Don’t miss this chance to streamline your process and close more deals. Register now: https://lnkd.in/gQ7BSpZu #sales #presales #demos

❓ It's time to ask our new General Manager, Jack Cochran, ANYTHING you want! We're starting soon, so make sure you've booted up Slack today to ask your questions.

💬 "Self-promotion is not bragging – it’s owning your worth." We’re excited to announce that we are hosting the #IAmRemarkable workshop with Bea Krug on December 6! This global movement empowers individuals, especially those from underrepresented groups, to celebrate their achievements while challenging biases around self-promotion. In this interactive 90-minute session, you’ll: ✔️Reflect on your own beliefs about self-promotion. ✔️Learn the data and research behind biases. ✔️Practice identifying and sharing your accomplishments. ✔️Walk away with tools for growth. ✨ Limited to 20 participants to keep the experience impactful. 📅 Date: December 6 ⏰ 9 am PT/6 pm CET 📍 Virtual 🌟 Reserve your spot now: https://lu.ma/PSC1262024 Thank you to PSC’s WISE Council and Bea Krug for bringing this important initiative to life!

Presales Leaders... Will you be in Vegas on December 3rd? We will be and we want to see you while we're there! If you're in town that week for a special event, we’d love for you to come be part of our "Connecting the Collective" Leader Dinner—an intimate gathering of presales leaders where we’ll discuss the current landscape, share insights, and tackle some of the challenges we all face in the field. ✨ Event Highlights: Thought-provoking conversations with fellow presales leaders Opportunities to share and learn from real-world experiences Delicious food and a welcoming, intimate setting Date: December 3 Time: 6:00 PM Venue: Crossroads Kitchen, Las Vegas Seats are limited, so be sure to RSVP here https://lu.ma/PSLC1232024 to secure your spot at the table. This is a unique opportunity to connect with some of the brightest minds in presales. A big thank you to our partners at Reprise for making this event possible! See you there?

It's hard not to be energized after an event like this! 🔥 Not only was it a great venue in a great city (Chicago), with great people and great food, but I also walked away learning a lot from the people I talked to. This is what it's all about, and it was such a great way to kick off my first week with the PreSales Collective! Our presales leadership dinner, hosted by our wonderful partners at Reprise, went about two hours longer than it was supposed to, but I didn't catch anybody checking the time and dashing out. I'm looking forward to doing even more of these events (maybe in a city near you?). Cheers! 🍷

Jack Cochran and I settled down in Chicago hosting the PreSales Collective Executive Summit (Link - > https://lu.ma/PSC11202024) and tonight's leadership dinner tonight alongside Microsoft Ignite 2024! A few seats available for dinner tonight if you're a PreSales Leader in Chi-Town: https://lu.ma/PSLC11202024 It's not too late to register and join us: 🚀 Gain Strategic Insights from Top Presales Leaders 🚀 Explore the Impact of AI in Presales MUCH MORE>

Dear PreSales Collective Community, 2024 has been a spectacular year for our community. With the support of our dedicated team, community partners, and - most importantly - YOU, we have grown the community to more than 50,000 members while advancing our mission to foster community, collaboration and growth for the Presales industry and its practitioners. Community: PSC held more than 100 virtual and in-person events this year, with thousands of members joining to learn from each other and have fun. Collaboration: We launched a new partnership program and upleveled our programming to better support leaders in the profession. Growth: We launched Enablement Unlimited, a first-of-its-kind enablement offering designed to provide PreSales teams with always-on training and development opportunities, introduced several new courses, continued our work with PreSales Academy, and published our PreSales Pathways report, the in-depth look at how people enter and progress through this great profession of ours. Our plans for 2025 are even more ambitious. To that end, we are excited to welcome our new General Manager, Jack Cochran, to lead our team and drive our mission forward! Jack has been an active member of PSC since 2020, working with PreSales Academy as a Career Advisor and regularly creating content about the PreSales profession. He joins us from a PreSales leadership role at ActionIQ, bringing more than a decade’s worth of PreSales experience to this new role. Jack's deep involvement in the community, PreSales experience, and time spent managing online and in-person communities make him the perfect leader for the next phase of PreSales Collective’s growth. Please join us in welcoming him to this new role! Chris Mabry will step into a pivotal role on our newly formed Board of Advisors, alongside other industry leaders (more on this soon). We’re deeply grateful to Chris for his leadership and dedication to this community and are excited to continue working closely with him in this new capacity. Chris Mabry will be taking a brief hiatus before embarking on his next endeavor, where he will continue to channel his passion for solution consulting. To hear more about the transition from Chris and Jack, check out the most recent episode of the PreSales Podcast: https://lnkd.in/eWbesRRD Thank you for being part of this community. The future of PreSales Collective and the PreSales profession is incredibly bright and we look forward to building it together!