In today’s fragmented, consumer-driven marketplace, connected commerce isn’t optional—it’s essential. A new report from Winterberry Group, sponsored by Mars United Commerce, highlights why seamless integration across media, creative, content, technology, and data is the key to driving growth. Download the report here and don’t miss Mars’ interview with Michael Harrison, Managing Partner at Winterberry Group, as he shares his insights on the report’s key takeaways and recommendations for brands and retailers: https://lnkd.in/e2TX8qmT __ #ConnectedCommerce #RetailInnovation #BrandStrategy #CommerceLeadership #PublicisCommerce
Although retail media is getting most of the attention these days, it represents only a portion of the extensive connected commerce framework that brands and retailers need to deliver seamless shopper experiences that will drive real business growth, according to a new report from the Winterberry Group. Mars United is proud to be presenting sponsor of the report, which you can download here: https://lnkd.in/e2TX8qmT #WinterberryGroup #retailmedia #connectedcommerce