Reitan Convenience

Convenience Champs 🏆 At Reitan Convenience, success is driven by the extraordinary people who lead and inspire across our markets, ensuring we serve over 800,000 customers daily across the Nordics and Baltics. One such leader is Anna Wallenberg ♦️, CEO for Reitan Convenience Sweden. With 3.5 years at the helm, Anna has demonstrated exceptional leadership, blending strategic vision with a hands-on approach. Her ability to empower her team, embrace new challenges, and prioritise customer needs has been key to driving growth and fostering a thriving organisation. Anna’s story is one of dedication, innovation, and an unwavering focus on building meaningful connections that resonate with both her team and customers.

Looking ahead: 2025 🌟 As 2024 comes to a close, it’s the perfect time to reflect on an extraordinary year and look ahead to 2025. Across our stores, there’s a wonderful buzz – customers pausing amidst the seasonal rush, warming up with a hot drink, or simply taking a moment to recharge. This year, we’ve seen incredible moments of progress and collaboration within Reitan Convenience. Here are just a few highlights we’d like to share:   🔸In Scandinavia, 7-Eleven’s ConveNudge initiative was honoured with 7-Eleven International’s inaugural Grant Program award. A powerful reminder that small, thoughtful actions can inspire big change.   🔸In Finland, R-kioski topped the Finnish Commerce Federation’s customer satisfaction survey for personal service – a wonderful recognition of the care our teams bring to every customer interaction.   🔸In the Baltics, Caffeine achieved a remarkable milestone: serving fully organic coffee in all 100+ cafés. A testament to putting sustainability at the heart of what we do.   🔸We launched the Convenience Growth Camp, bringing together brilliant minds from seven countries to tackle the key challenges shaping the future of convenience. 🔸We have grown with many fantastic new store openings, such as Kastrup Airport, Arlanda Airport, EV HUB in Lithuania, new great cafés in the Baltics, hospitals in Finland, Narvesen 2.0 in Norway, and new PBX in Sweden.   As we move forward, we want to express our heartfelt gratitude to every one of you – customers, franchisees, local teams, and the wider organisation. You make a difference every day. Here’s to all of you – wishing you a joyful holiday season and a bright, happy 2025!

Pressbyrån PBX and 7-Eleven Denmark recognised by IGD as must-see stores in 2025! 🚀 We are thrilled to share that both Pressbyrån PBX in Stockholm and 7-Eleven in Copenhagen have been spotlighted by the global retail analysis firm IGD (Institute of Grocery Distribution) in their latest report, "Must-see stores in 2025". This prestigious list features 35 innovative stores worldwide that embody IGD’s "Store of the Future 2030" vision. These two stores clearly demonstrate our ambition to drive change and lead the way towards the future of convenience. 🌍 Why these stores stand out: Pressbyrån PBX, Stockholm: ✨A living lab for testing sustainable innovations, PBX excludes red meat and palm oil products while also embracing rooftop beekeeping, creating honey for in-store use. ✨IGD highlights PBX as an ideal example of how sustainability can be embedded in retail, setting standards that can inspire the entire convenience industry. 7-Eleven, Copenhagen: ✨Known as the world's busiest 7-Eleven, this store features exceptional food-to-go offerings, with innovative digital media promoting meal subscriptions and customisable bakery items. ✨IGD praises this store for its global leadership in food-to-go convenience, noting that its pioneering practices set a benchmark for innovation worldwide. Both stores highlight how sustainability and customer-centric innovation are at the heart of our mission to redefine our industry. By combining unique product offerings, cutting-edge technology, and a commitment to positive impact, these stores reflect our ambition to accelerate demand for sustainable convenience.🌱 Huge congrats to the teams behind Pressbyrån PBX at Reitan Convenience Sweden and 7-Eleven Danmark for your dedication and creativity in making everyday life a little bit easier and the world a little bit better! 👏

Sustainable mobility just took a step forward🚗 Yesterday in Panevėžys, our friends at Reitan Convenience Lithuania celebrated the country’s first EV charging hub, created in partnership with Eldrive Lithuania. This is more than infrastructure. It’s a step toward redefining convenience and supporting the global shift to sustainable mobility. The energy transition is driven by the move towards renewable energy sources, electric mobility, and higher sustainability goals. And it’s changing our markets in significant ways. It’s affecting customer behaviour and infrastructure development across our regions. Our very own CEO, Mariette Kristenson, was speaking at the opening of the hub, saying that with Narvesen cafes and Caffeine drive-throughs, the hubs will turn into welcoming spaces that meet modern consumer needs: “Today, as Lithuania takes its place in this movement with its first charging hub, we see how these global trends inspire local innovation, paving the way for a more sustainable future meeting customer needs." A huge thank you to everyone who made this possible! You help us make everyday life a little easier and the world a little better.🌟

Hyvää itsenäisyyspäivää! 💙🤍 Today, 6th December, marks Finland’s 107th Independence Day—a proud moment to honour the country's declaration of independence on this very day in 1917. After centuries under Swedish and Russian rule, Finland finally claimed its place as a free and sovereign nation. Across the country, many of you will mark this day in your own special way: gathering with family and friends, lighting candles, watching the Independence Day gala on TV, or reflecting on the soldiers' sacrifices made for freedom. To our wonderful colleagues and friends at R-kioski Oy, and all Finns celebrating, we extend our warmest wishes for a day filled with pride, joy, and connection. Here’s to Finland—its independence, its strength, and the traditions that remind us of the enduring value of freedom. Happy Independence Day!

Convenience Champs 🏆 In this series, we celebrate the remarkable individuals who bring Reitan Convenience to life, with 12,000 dedicated team members serving over 800,000 customers daily across the Nordics and Baltics. Today, we’re thrilled to introduce Vikash Sood, an inspiring merchant at R-kioski Oy. For the past eight years, Vikash has successfully managed his R-kioski at Helsinki Central Station, a bustling location at the heart of Finland's capital.  With a deep dedication to his customers and team, Vikash embodies the spirit of hard work and adaptability. From his background in the restaurant and postal industries to becoming a standout R-kioski merchant, Vikash’s story is one of perseverance, customer focus, and building meaningful connections in the heart of Helsinki.

Convenience Growth Camp – Insights edition! 🌟 Last week, we took a big step forward with the Convenience Growth Camp in Oslo. This year-long program brings together some of our brightest minds from across seven countries to tackle the biggest challenges in our industry. As our business continues to evolve, it’s clear that to stay ahead, we must go beyond incremental changes. Radical innovation is key, and we are committed to daring, experimenting, and embracing new ideas. We’re currently in the insights phase, diving deep into customer behaviour, market trends, and internal knowledge to fully understand the challenges and opportunities in the convenience space. By listening closely to both our customers and our teams, we’re laying the foundation for innovative solutions that will make a real impact. We’ll be sharing our journey as we go with updates on the bold ideas and solutions we’re developing to make convenience sustainable and sustainability convenient. Thank you! Rasmus Milton Synnøve Reisæter Tveit Kle-Ingelin Jõgisoo Anders Fiskbæk Kragh Michael Norén Kotryna Ieva Vaičiulionytė Per Dyhrehegn Rasmus Milton Tania Hartmann Jacobsen Antons Musatovs Gabriella Matheny Suzana Bincl Sabeehi Khan Ole Robert Reitan Mariette Kristenson Inger Sethov Malin Eklund Camilla Solberg Josefina Motin Emma Lotzke Christine Leine Lunden Björn Olausson

Introducing: Denmark’s new Innovation Corner 💡 Innovation is the bridge between where we are and where we dream to be. That’s why we are thrilled to share Reitan Convenience Denmark and 7-Eleven Danmark’s latest initiative: Innovation Corner. It creates opportunities for start-ups in food, bakery, beverages, and confectionery to introduce fresh ideas and bring them to life. But Innovation Corner isn’t just about launching new products. It also provides a supportive environment, expertise, resources, and mentorship. Start-ups receive hands-on guidance through every stage, from initial concept to a structured roll-out, preparing them for success in a competitive market. And the response? Phenomenal. So much so that our Danish colleagues have decided to welcome even more start-ups than originally planned. By 2025, customers will experience the first wave of these innovations in our stores, bringing fresh energy to the 7-Eleven experience. 🎉   A big thank you to our team in Denmark for championing this brilliant initiative and empowering the next generation of innovative businesses. You’re helping shape the future of convenience – and a more sustainable one at that! Discover more about Innovation Corner here: https://lnkd.in/dUmRVfYg

Convenience Champs 🏆 In this series, we celebrate the incredible people behind Reitan Convenience, whose 12,000 dedicated team members serve over 800,000 customers daily across the Nordics and Baltics. Today, we’re proud to introduce Jesper Østergaard, CEO of Reitan Convenience Denmark and a true leader in the industry. Jesper has spent nearly two decades leading 7-Eleven Danmark, driving innovation and shaping the retail landscape with his passion for value-based leadership. From his roots in Southern Jutland to his time living in the UK, Spain, France, and more, Jesper’s story reflects a commitment to growth, exploration, and making a difference.

Daudz Laimes, Latvia!❤️🤍   Today, we join our amazing friends and colleagues at Reitan Convenience Latvia in celebrating Latvia’s Independence Day. This special day, November 18, marks the anniversary of Latvia’s Proclamation of Independence in 1918, a day that has come to mean so much to the Latvian people.   As we look around the world, it’s a reminder that freedom, independence, and democracy are precious, and should be celebrated and cherished. Latvia, having regained its independence from the Soviet Union in 1991, knows deeply what it means to value these freedoms. So here’s to you, Latvia – 106 years strong. Happy Birthday! It’s your day to shine – celebrate every moment.🎉