Sentinel Insights

As we close out 2024 and step into 2025, we want to take a moment to reflect on a year of growth, innovation, and connection. Our resolution for the new year? To continue empowering #MarTech teams with tools that simplify operations, deliver actionable insights, and help you stay ahead of challenges. After all, in a fast-moving, constantly-evolving marketing technology stack, avoiding every problem isn’t realistic... but being prepared is. In this video, we highlight the key platform enhancements we introduced in 2024. These updates were inspired by feedback and collaboration with the MarTech community and customers like you. Thank you for being such an integral part of our story - and a special thank you to our incredible @sentinel in team for their dedication to solving the tough challenges that make a real difference. Take a look and if you have any questions or want more info, let's chat about how our platform is designed to support your team in 2025 and beyond: https://lnkd.in/eWZEZYfG For more info, check out our recent blog post: https://lnkd.in/eT8DHgKf Happy New Year! 🥳

This chilly holiday season, we’re reminded that every MarTech ecosystem, every visitor, and every insight is as unique as a snowflake... each contributing to the bigger picture in its own special way. At Sentinel Insights, we help you see the details that matter most: monitoring every tag, every data point, and every edge case to ensure your data works as hard as you do. Wishing you a season of clarity, connection, and a strong start to the new year. Happy Holidays from the Sentinel Insights Team!

One of the most common frustrations we hear from the MarTech community: "I wish we weren’t so reactive." Broken analytics reports? They're discovered months after the fact. User consent violations? We don’t know until we’re facing legal risks. Revenue data mismatches? Tracking down the root cause of the discrepancy takes forever. Sentinel Insights changes that. By equipping MarTech engineers with tools to identify and resolve problems immediately, Sentinel minimizes downtime and reduces manual effort. Marketing leaders gain the confidence to make better decisions, knowing they're backed by reliable analytics based on real user behavior. Read more about how we do it here: https://lnkd.in/gWnkPwWc #MarTech #MarTechMonitoring #SentinelInsights

Static audits and scripting can’t keep up with real user behavior. Your website’s visitors navigate unpredictably across devices and browsers, exposing gaps that traditional solutions miss. With real-time monitoring, Sentinel Insights helps you validate consent dynamically, detect issues instantly, and ensure compliance across every interaction. Learn more about the risks of relying on audits alone—and how monitoring closes the gap. Read the blog here: https://lnkd.in/ebU5kSGR #ConsentValidation #MarTech #RealUserMonitoring

Managing #MarTech shouldn’t be complex or time-consuming. Sentinel Insights delivers real-time visibility into your data for instant clarity: no custom scripts or exhaustive setup required. It’s MarTech monitoring built to streamline your operations and ensure data integrity from day one. Click through the slides to see how Sentinel simplifies MarTech management, and check out our full blog post for the details: https://lnkd.in/gGmB2kRf

Implementing a Customer Data Platform (CDP) without real-time data monitoring? You might as well be flying blind. Our latest blog explains why continuous visibility into your MarTech stack is essential to maintain data accuracy, improve decision-making, and avoid costly errors. Check out the blog to learn how real-time monitoring can ensure your CDP delivers on its full potential: https://lnkd.in/ePBdwzfm #MarTech #DataMonitoring #CDP #CustomerData #SentinelInsights #RealTimeData

Another camp in the books! We had a blast, thank you to all of the organizers, sponsors, and volunteers at MeasureCamp Toronto! If you attended, what was your favorite session? #measurecamp #toronto #martech #measurecampto #sentinelinsights

Hey Toronto! We hope to see you tomorrow! Just a quick Friday reminder that Scotty Hagen is planning to lead two sessions at MeasureCamp Toronto: (1) From Good to Great: Building a MarTech Team That Drives Results (2) Closing the Gaps in Your Tag Deployment Process In our humble opinion, geeking out with a community of industry friends is one of the best ways to spend a Saturday. Be sure to find Scotty at the event - he’ll have limited edition Sentinel Insights patches for attendees! More info here: https://lnkd.in/eTR6we8C #measurecamp #toronto #martech #sentinelinsights

Hey Toronto! Get ready for a disturbance in the force... we're heading to MeasureCamp Toronto on October 5! Will we see you there? Read more: https://lnkd.in/eTR6we8C #MeasureCamp #MarTech #SentinelInsights #Toronto