Stakt

We are taking a moment to reflect on what we’re most grateful for — and at the top of the list is you. To everyone who’s unfolded a Stakt Mat, picked up a Stakt Weight, or joined us in embracing movement, thank you for being part of this incredible journey. Your support, feedback, and enthusiasm inspire us to keep innovating to empower your wellness journey. From our Stakt family to yours, we hope your day is filled with joy, connection, and a little bit of movement (even if it’s just reaching for that extra slice of pie!). Happy Thanksgiving!

Today, on National Entrepreneur Day, we're reflecting on the journey that brought us here—and we want to share an incredible milestone: the Stakt Mat and Stakt Weights are now officially patented!    As founders, this moment is a dream come true, and it’s all thanks to you—our community. Your support has fueled our journey, inspired our innovations, and made this achievement possible.   Here’s to building even more innovation and strength together!

Heading into 2025, one of Stakt's three key strategic pillars is to increase our customer's Lifetime Value (LTV). A primary way we'll achieve this is through product expansion—a journey we’ve already started this year with the launch of our Stakt Mat Pro, the patented Stakt Weights and most recently, the Stakt Towel. With many more innovative and accessory products set to launch over the next 12 months, we’re excited to grow alongside our community. Product expansion is only one piece of the puzzle though. Merchandising—particularly bundles—will be a major focus for us this holiday season as part of our "Stronger Together" campaign and heading into the new year. With the right product portfolio in place, we’re thrilled to unveil our new Holiday Set Catalog! These curated bundles are crafted to bring inspiration and excitement to our consumers’ fitness journeys. Check out a few of our favorite sets below! https://lnkd.in/ehfiSpwS

It's genuinely AMAZING what women can do together! Thank you, Millie Blumka and Taylor Borenstein, co-founders of Stakt, for hosting a special workout on Thursday, Oct. 24 in NYC. Proceeds from ticket sales will go towards the prize for the Audience Choice winner at this year's Pitch Competition. And a massive shout out to Or Artzi for donating her time to lead this workout. The ticket includes an incredible goodie bag with gifts from some of our founders, including Popadelics, Freestyle Snacks, and JONI. RSVP now. https://lnkd.in/eHqWQxja

“Our focus is to continue iterating and creating more functional products that offer versatility while garnering results. We want to make life easier for both gym owners and end users while enhancing the overall workout experience.” Check out the write-up below on how Stakt continues to innovate and expand its footprint into studios and gyms nationwide! https://lnkd.in/e3fAXUhV

STAKT IS GIVING YOU AND A FRIEND 1 YEAR OF FREE WORKOUTS! Fitness is not just about movement - it's about the connections we build along the way. We figured what better way to inspire movement than by giving you and a friend a year's worth of workouts! HOW TO ENTER: - Follow @shopstakt on social - Submit your email address and phone number below: https://lnkd.in/eR_7YQ6z - Want 10 additional entries? Post a video on social telling us WHY you love Stakt and want to win!

2 weeks ago, the night before the Stakt Weights Launch, our tiny team of 3 was scrambling to finalize web pages, test QR codes on already printed materials, and put finishing touches on all of our campaigns. Still, it was our most professional and well-executed launch to date. When we launched our first product, the Stakt mat, we had limited plans in place. We created a basic website for shopping, an Instagram account that mostly informed our 50 friends about Stakt, and a guarantee from our parents that they would purchase the product when it went live. We didn’t run paid ads or collect emails; honestly, we were just winging it. It’s clear that a lot has changed since the mat launched in 2021. Our insights didn’t just come from our own experiences; we learned from observing other brands and connecting with founders who shared their expertise over the past few years. For the Stakt Weights, we developed a comprehensive go-to-market (GTM) plan that covered everything from product development to merchandising to marketing. Our launch week was super special - here are some things we did: - Hosted two launch week events - Ran out-of-home, paid media, email, text, and organic marketing campaigns -simultaneously - Executed a gifting campaign for influencers and brand advocates - Hosted a preview call for our Stakt Studio owners Curious, what’s the coolest thing you’ve seen from a brand to promote a new product launch? Millie Blumka Alex Servetnick

Stakt is more than a mat. Introducing our brand new hero product, the Stakt Weights!!!! Adjustable hand weights that flex from 2 to 4 to 6 LBs. Check out below to learn more about how Stakt continues to evolve! If you keep moving, we'll keep innovating! Video by Gildin Media