Speedeon

🍂🦃 Happy Thanksgiving from Speedeon! 🦃🍂 This Thanksgiving, we want to take a moment to express our gratitude to our incredible clients, partners, and team members. Your trust, collaboration, and hard work inspire us every day. As we reflect on the past year, we're especially thankful for the opportunity to help you connect with your customers in meaningful ways. Together, we've achieved incredible things, and we can't wait to see what’s ahead. From our Speedeon family to yours, we wish you a day filled with joy, gratitude, and delicious food. Here's to cherishing the moments that matter most! 🍁 Happy Thanksgiving! 🍁 #Thanksgiving #Gratitude #SpeedeonFamily #ThankYou

📺 How did a major TV network maximize their ad monetization? By enriching their addressable audience data. The outcome? Faster matching, higher coverage, and boosted CPMs. They appended key demographics like marital status and presence of children, enabling more targeted advertising opportunities beyond traditional age and gender demos. https://lnkd.in/gwBdpjiN Discover the full strategy in our Book of Wins! #TVAdvertising #AudienceData

Data Buying Mistake #3: You focus only on niche, industry-specific data points. 🔎 While it's important to have data that is relevant to your industry, focusing too narrowly can cause you to miss out on valuable insights. Want to learn more about how to strike the right balance? Download our free ebook today! 🤩 https://lnkd.in/gRFCgrEU

New at Speedeon: Our Interactive Product Pathfinder 🎯 We've just launched a tool to help marketers discover the right data, services, and platforms for their specific goals. Whether you're focusing on customer acquisition, retention, or other objectives, our interactive webpage offers tailored recommendations to support your strategy. Curious? Check it out here: https://hubs.li/Q02S8SQN0 #DataDrivenMarketing #MarketingTools

Q: My team is struggling to keep up with the demands of omnichannel marketing. What should we do? A: Keeping pace with omnichannel marketing can be challenging. AudienceMaker provides a solution by enabling you to reach your audience across various online and offline channels by enriching your audiences with people-based data and identifiers. Speedeon, the company behind AudienceMaker, emphasizes the importance of a 360-degree brand experience for effective marketing strategies. Watch our video to discover how AudienceMaker can optimize your omnichannel strategy! https://hubs.li/Q02S4DQt0

📊 Boost Your Marketing Game with 6 Essential ROI Calculators! 🚀 Are you getting the most out of your marketing budget? It's time to dive into the numbers and find out! We've just released a comprehensive guide on 6 crucial Marketing ROI Calculators: → Cost Per Acquisition (CPA) → Direct Mail Response Rate (DMRR) → Lift Over Control → Return on Ad Spend (ROAS) → Cost Per Lead (CPL) → Return on Investment (ROI) These tools are game-changers for: ✔️ Measuring campaign effectiveness ✔️ Optimizing your marketing spend ✔️ Identifying your most profitable channels ✔️ Making data-driven decisions Want to take your marketing metrics to the next level? 📈 Check out our latest blog post for in-depth explanations and free downloadable calculators! https://hubs.li/Q02S8GZ40 #MarketingROI #DataDrivenMarketing #MarketingMetrics #ROICalculators P.S. Looking for high-quality data to power your campaigns? Let's chat about how we can help you acquire and retain customers more effectively!

🛋️ A leading furniture retailer took their new mover targeting from good to great. The result? A $83 increase in average spend among new movers and a 58% increase in campaign responses from pre-movers. By leveraging additional consumer attributes like dwelling type and auto purchases, they were able to pinpoint ideal prospects and tailor offers effectively. Intrigued? Download our Book of Wins to see how they did it! #FurnitureRetail #MarketingROI https://lnkd.in/gwBdpjiN

Data Buying Mistake #2: You believe digital behavioral data is always better. 🤔 Don't discount other data sources! 📈 While digital behavioral data can be valuable, it's important to consider all of your options. Ready to up your data game? Checkout our free ebook to discover the top 5 mistakes to avoid when buying data! 🚀

🏈 A major sports betting app dominated new markets using direct mail, achieving a 28% lift over control in campaign responses. Their multi-touch mailing strategy, combined with a predictive model, resulted in a 25% increase in bets placed and a 40% lower cost per acquisition for top model deciles. Want to know their winning strategy? It's all in our Book of Wins! #SportsBetting #DirectMail

Here is our latest report on home sales trends – September 2024. On a monthly basis, Speedeon monitors existing and new home sales to better understand how environmental factors impact the mover journey. Check out the most current news in home sales...#homesales #consumerdata #marketing #marketingstrategy #datamarketing #housingmarket #growthmarketing #strategicmarketing #newmovermarketing