We believe in the power of human connection, amplified by technology.
Our mission is to demystify AI and digital tools, providing the process knowledge and strategy needed to create authentic content and personalized experiences that drive growth.
The AI Revolution Needs Artists. But Does AI Innovation Compromise Creativity?
We put AI's creative potential to the ultimate test by reimagining Apple's iconic 1984 ad using cutting-edge tools like Google Veo2, HeyGen, ElevenLabs, and Capcut.
The Goal: To explore the evolving relationship between technology and human artistry in the age of AI.
The Result: A fascinating glimpse into AI's capabilities AND limitations. While AI can produce impressive visuals and streamline the creative process, it's the human element—the vision, curation, and storytelling—that truly elevates the output.
Our Key Takeaway: AI is a powerful tool, but it's the artist's eye that transforms it into a masterpiece. AI without a Creative Eye is just AI.
Watch our AI-recreated 1984 ad and join the discussion.
What are your thoughts on the role of artists in the AI era? Share your insights below!
#AI#ArtificialIntelligence#Creativity#Innovation#Tech#Art#Filmmaking#VideoProduction#FutureofWork#DigitalArt#MachineLearning#GoogleVeo2#HeyGen#ElevenLabs#CapcutVivek BapatEric HarveyAkshi Mohla, MBA
Happy to share my first 100% AI powered commercial for theauthentic.ai here.
It might seem strange to create something entirely with AI and still call it authentic, but that's exactly what I attempted here. At The Authentic we believe AI can, at its best, enhance authenticity by removing the barriers between ideas and output, leading to more impactful storytelling, deeper emotional connections, and stronger brand resonance.
Over the next few weeks, I'll share my learnings from this process and delve deeper into why and how authenticity and human creativity were essential throughout. Stay tuned! How can AI help us enhance authenticity in B2B sales, marketing and communication?
#AI#Marketing#B2B#TheAuthenticAI#digitallypoweredauthenticallyhumanVivek BapatAkshi Mohla, MBA
🤖 Can avatars replace human authenticity? 🧠 💙
👁️ As a customer, do you care if marketing content is AI-generated? Can you tell the difference?
✍ As a creator, do you appreciate the scalability avatars can provide?
Akshi Mohla, MBA explores these questions while experimenting with her own avatar. Can you tell who's who? Share your thoughts in the comments below!
Vivek BapatEric Harvey
💡 AI Insights of the Week: Dec 1-8
🛑 Is leveraging AI innovative or exploitative, and can it devalue human skills? What is the future of Large Language Models?
🧠 Find out all that and more in this week's Authentic AI newsletter hosted by our co-founder Eric Harvey!
👉 https://lnkd.in/gkQmMquvAkshi Mohla, MBAVivek Bapat
💡 AI Insights of the Week: Nov 24 - Dec 1
🎄 🎅 The holiday season is in full swing, but so is Uncanny Valley... 𝙬𝙞𝙩𝙝 𝘼𝙄-𝙜𝙚𝙣𝙚𝙧𝙖𝙩𝙚𝙙 𝙖𝙙𝙨.
But is it enough to deter companies from using them, and how are customers responding? 🤔
👇 Find out this and so much more in this week's AI Insights by Authentic AI!
https://lnkd.in/gErw7re8Akshi Mohla, MBAEric HarveyVivek Bapat
The Future of B2B Video Content is here! 🚀
AI is revolutionizing the way we create and consume video content. Our latest article by Eric Harvey breaks down the AI Video Transformation Pyramid, exploring the six layers of AI-powered video production. From enhancing existing videos to generating new ones, AI unlocks endless possibilities for B2B marketers.
Key Takeaways:
📈 Boosting Efficiency: AI can automate tasks like video editing and scriptwriting
🎯 Hyper-Personalization: Create tailor-made videos for specific audiences
🌐 Global Reach: AI-powered translation and localization expand your reach
➡ Want to learn more? Keep reading! https://lnkd.in/g2dZZyzfAkshi Mohla, MBAVivek Bapat#GenerativeAI#VideoProduction#B2BMarketing#TheAuthenticAI
💡 AI Insights of the Week: Nov 17-24
Ready to level up your B2B marketing game? 📈 This week's insights dive into early generative marketing use cases and how AI can be leveraged to boost sales efficiency. We also ponder the role of authentic human connections in crafting effective campaigns and authentic experiences.
Subscribe to stay ahead of the curve!
Vivek BapatEric HarveyAkshi Mohla, MBA