The Bright Arc reposted this
Helping high growth companies unlock the full potential of their data | PE & Startup Advisor
New market entry has never been tougher for growth-stage companies. Consider all the factors converging at once: 📈 High interest rate environment which has caused VC funding to dry up and has made investment more expensive 📊 Economic uncertainty and focus on efficiency which is causing customers to cut back on purchases 💼 Technological disruption including from AI 🌐 Increased competition as more companies are targeting bigger, enterprise deals The questions raised might seem endless, 𝗯𝘂𝘁 𝘁𝗵𝗲 𝗮𝗻𝘀𝘄𝗲𝗿 𝗹𝗶𝗲𝘀 𝗶𝗻 𝗱𝗮𝘁𝗮. Join Paul Burani and I, as we host an executive forum that will equip you with the tools and perspectives on data 𝘵𝘰 𝘤𝘰𝘯𝘧𝘪𝘥𝘦𝘯𝘵𝘭𝘺 𝘦𝘯𝘵𝘦𝘳 𝘯𝘦𝘸 𝘮𝘢𝘳𝘬𝘦𝘵𝘴. We'll be summoning our collective experience working at Google, LinkedIn and the Chicago Fed, as well as supporting founders of growth-stage startups, covering topics like: • Informing your Ideal Customer Profile • Sourcing Market & Customer Intelligence • Measuring Brand Impact & Market Perception • Pairing your Go-To-Market (GTM) with Demand Generation Programs • Establishing a Data-Driven Sales Motion 📅 When: Thursday, July 11, 1:00 - 2:30 PM EDT 🖥️ Where: Zoom (registration link in the comments) Hope to see you there!