At Lunar, we love meeting problems with solutions and partnering with others who do the same. Shout out to everyone at Proxima and Lunar who helped us leverage the data intelligence and high-intent AI Audiences that helped power these improvements for our clients! Keith Martin Jeff Shapiro Lily Longwell Sam Curtin Kevin Lindberg Frankie Illuzzi Jeffrey Groff Caroline Schmidt Loni Poon Rachel Westhoff Alex Kahn
Thrilled to share our latest case study with Lunar Solar Group 🚀 Lunar has one of the most impressive digital marketing teams that I've ever worked with – and is the growth engine behind some of the top brands in ecomm. They pride themselves on offering clients the most cutting-edge and cost-efficient advertising services. But as Lunar ramped up Meta for several clients, recent spikes in ad costs cut clients’ margins significantly. In their search for a tool to help scale top-of-funnel, Keith Martin (Lunar Co-Founder) reached out to Proxima — and the partnership has produced some impressive outcomes for Lunar clients: - A 63% lift in NC-ROAS - A 49% improvement in NC-CPA - With 20% of Meta budget allocated to AI Audiences Our goal from day one: Make It Easy. No code. No developer needed. Just 5 minutes is all it took to get their clients started. Then our team handles the rest: → Build hyper-targeted audiences based on billions of data points → Analyze storefront data to isolate for purchase intent signals → Match those signals across our Shopper Universe to find net new customers We know our AI Audiences work. That's why we show you with a free test. In Keith’s words: “The industry norm may be to run 100% of your budget on big, broad campaigns, but at Lunar, we know better than to just follow trends. Proxima’s data-enriched audiences have been key in helping our agency diversify ad spend and lower CPAs for our clients.” Check out the full case study with Lunar here: https://lnkd.in/eME8HZP5