We're thrilled to share that our founder & CEO Andrea Baigorria has joined Seatrade Cruise as Social Engagement Partner🛳️✨ In this role, she will focus on building connections, sharing insights, and keeping the cruise industry conversation alive year-round. #SeatradeCruise #CruiseIndustry
The Tourism Lab
Public Relations and Communications Services
Miami, FL 514 followers
Driving sustainable tourism through impactful communications
About us
The Tourism Lab is a global public relations, reputation management and marketing strategy consulting firm based in Miami, Florida. We specialize in partnering with companies to develop compelling strategies around external communications, company reputation, executive visibility, brand awareness, partnerships, influencer marketing and beyond. As a boutique agency with vast experience in travel, tourism and hospitality, we work with cruise lines, airlines, air & sea ports, destinations and hospitality groups, to boost tourism while elevating the travel experience. Let’s unlock your full business potential together!
- Website
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www.thetourismlab.com
External link for The Tourism Lab
- Industry
- Public Relations and Communications Services
- Company size
- 2-10 employees
- Headquarters
- Miami, FL
- Type
- Self-Owned
- Founded
- 2021
Locations
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Primary
Miami, FL, US
Employees at The Tourism Lab
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Alex Ponce de León
Creative Director | Branding | Communications | Storyteller | Filmmaker | Multilingual + Multicultural
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Andrea Baigorria
Founder @TheTourismLab | Consultant in Travel, Tourism & Hospitality | Speaker & Writer | Driving Tourism to Destinations
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Andrea Correa
Associate Marketing Manager at The Tourism Lab
Updates
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NEW CLIENT ALERT🚨We’re thrilled to welcome Vuoly to The Tourism Lab family🌏✨ As a leading eSIM provider, Vuoly makes staying connected seamless, reliable, and hassle-free. Andrea Baigorria Gabriel Pinto Uscocovich Jose Vilches Daniel Pareja Aguirre #MarketingStrategy #BusinessDevelopment #StrategicPartnerships #CruiseIndustry #TravelAndTourism
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A fantastic portfolio of Costa Rican brands being introduced to the cruise and hospitality industries through this special initiative with Promotora del Comercio Exterior de Costa Rica (PROCOMER). #businessdevelopment #foodandbeverage #hospitality
Founder @TheTourismLab | Consultant in Travel, Tourism & Hospitality | Speaker & Writer | Driving Tourism to Destinations
Empowering Connections, Driving Growth! 🌟 After months in preparation, The Tourism Lab had the privilege last week of joining Álvaro P. from Promotora del Comercio Exterior de Costa Rica (PROCOMER) in a strategic initiative to introduce top Costa Rican brands to the cruise, hotel, and restaurant industry in South Florida. Through site visits, networking opportunities, and insightful conversations, we helped connect these incredible businesses with key decision-makers, fostering new collaborations that will expand Costa Rica’s reach in international markets. I am incredibly proud that The Tourism Lab was part of this effort, and I want to extend a huge thank you to the Cámara de Comercio de Mujeres en Estados Unidos de América for creating this opportunity. A special appreciation to the cruise ports, hotels, and restaurants that welcomed this delegation with open arms—your support is paving the way for exciting new business partnerships: PortMiami, Port Everglades, Conrad Fort Lauderdale Beach, 1 Hotels, JW Marriott, AKA Hotels+Hotel Residences (and many fantastic restaurants). Thanks to Roberto Zamora, Rodrigo Zamora Teran and Carmen Zarruk from Banco Lafise Bancentro for supporting this event. And of course, a special shoutout to Chef Marco Antonio Ganoza, whose passion and dedication as an ambassador of esencial COSTA RICA’s culinary arts made this event even more memorable. His talent continues to elevate the country’s gastronomy on the global stage! Excited for the new connections made and the growth ahead! #FoodandBeverage #CostaRica #BusinessDevelopment #CruiseIndustry #Hospitality #TheTourismLab
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Flavors of Costa Rica: Where Sustainability Meets Innovation 🌍🇨🇷 We were thrilled to contribute to this special event in collaboration with Promotora del Comercio Exterior de Costa Rica (PROCOMER) bringing together some of Costa Rica’s finest food and beverage producers to showcase the quality, sustainability, and innovation of their products. Costa Rica is globally recognized for its commitment to sustainability and high-quality products. This event aimed to foster meaningful connections between Costa Rican producers and key players in Miami’s restaurant and cruise industries. Thank you to everyone who made this event a success! We look forward to seeing the new partnerships and opportunities that spark from this initiative. Grupo LAFISE Andrea Baigorria Promotora del Comercio Exterior de Costa Rica (PROCOMER) #FlavorsOfCostaRica #SustainableSourcing #CruiseIndustry #FoodAndBeverage #CostaRicaExports #FoodIndustry #BusinessGrowth
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We loved having our cruise industry friends be a part of this wonderful event with Promotora del Comercio Exterior de Costa Rica (PROCOMER) and learning more about high quality products from Costa Rica. Banco Lafise Bancentro Marco Antonio Ganoza Álvaro P. María Lucía Vargas Lobo #businessdevelopment #hospitality #industryevents
Grateful to The Tourism Lab and PROCOMER-North America for the invite to learn more about Costa Rica’s innovations in food and beverage. Along with Consul General of Costa Rica in Miami, Patricia Ugalde, 50+ hospitality & cruise professionals enjoyed product presentations and curated tastings by Chef Marco Antonio Ganoza! It was also such a pleasure catching up with the fabulous Peter Tobler! And cheers to new friends Jose Santiago, Natalia Martinez, Miguel Sequeira Torres,Trade Commissioner- Alvaro Piedra. Big thanks to Andrea Baigorria for connecting all of us and for the seat at this table! See you all soon at the 40th Seatrade Cruise Global and the biggest F&B@Sea to date in Miami this April! Don't miss out—you are all invited to join us for both of these exciting events using one registration link: https://lnkd.in/euHpxBYg #FandBAtSea #SCG2025 #CostaRica #FoodandBeverage #CruiseIndustry #CulinaryInnovation #SeatradeCruiseGlobal
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This is The Tourism Lab! More than a marketing agency, we’re dot connectors. By blending creativity, strategy and innovation, we craft impactful strategies with outstanding results. Thank you for being part of our journey, this is just the beginning! #TheTourismLab #Marketing #Communications #BusinessDevelopment #TravelandTourism
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We're thrilled to share that our founder and CEO, Andrea Baigorria, was featured in Voyage Miami magazine, where she talks about her career growth and her journey as an entrepreneur. Check out the full interview: https://lnkd.in/e9Sqp6HQ #VoyageMIA #Miami #MarketingAgency #CruiseIndustry #Entrepreneurship
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Yesterday we got to visit the bodega of cava Vilarnau, and it was such a unique experience! We learned about the process behind cava and their sustainability practices, at the end of our visit we also got to taste some of their wonderful variants, including some only sold at the vineyard. The vineyard is located an hour away from Barcelona, in the area of d'Espiells in the municipality of Sant Sadurni d'Anoia. Vilarnau is one of the only 14 wineries in Spain to have obtained the Winery for Climate Protection (WfCP) certification. It was truly insightful to learn more about Vilarnau's commitment to sustainability and how they have integrated sustainable practices in their processes. They have reduced fossil fue consumption, they have converted traditional growing techniques to organic, and they have implemented water-saving policies. We’re thrilled to be working with Cava Vilarnau, from the González Byass family, such a special and vibrant brand. Andrea Baigorria CLAIRE Henderson Berrutti Montserrat Chamas Samuel Morales Timón Eva Plazas Torné #Vilarnau #SpanishWine #TourismSpain #SpanishVineyard #Sustainability #SustainableWinery
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We're thrilled to welcome Gabriel Pinto Uscocovich as our new VP of Commercial Strategy!🙌🏼 Originally from Ecuador, currently based in Zagreb, Croatia. Gabriel has been in the industry for over 20 years, and has been instrumental in the development of TTL's commercial strategy. #TravelandTourism #TravelIndustry #MarketingAgency #CruiseIndustry #CommercialStrategy
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This is day 2 of FITUR🇪🇸 What an insightful and thrilling experience to meet, connect, and exchange ideas with industry professionals from around the world! #Fitur2025 #FiturMadrid #TravelAndTourism #CruiseIndustry Andrea Baigorria Alex Ponce de León