Toptal

How is Edible Arrangements VP of eCommerce, Erica Randerson, helping a 25-year-old company innovate like a startup? In the latest Executive Guidance podcast, Erica reveals how Edible is making bold moves like scaling eCommerce, launching new brands, and using AI to deliver joy faster than ever. Listen now: https://topt.al/vrczaA #eCommerce #ArtificialIntelligence #Brand

At the 2025 World Economic Forum in Davos, Toptal CEO Taso Du Val connected with global leaders to discuss today’s most important topics, including AI, workforce transformation, and energy security. For an inside look at the themes, ideas, and insights from the event, read our detailed overview: https://topt.al/qqcjyN #WEF2025 #AI #Innovation

How does Google Cloud's M. K. Palmore, a Director of the Office of the CISO, leverage his experience in national security to guide organizations through digital transformation? In this Executive Guidance episode, Toptal’s Michael Figueroa invites M.K. to discuss his approach to building a resilient cybersecurity practice, navigating digital transformation, and forming trusted partnerships to protect against evolving threats. Listen now: https://topt.al/AgcWaV #Cybersecurity #DigitalTransformation #Global

88% of consumers say trust is a critical factor when choosing a brand, according to Edelman research. Jeannine Betts, a Toptal marketing expert with experience at UKG and OpenText, explains how a content marketing plan can help companies build trust with an authentic online presence. #Marketing #BusinessGrowth #SocialMedia

Fine-tuning AI models using domain-specific data can extend their capabilities to specialized industries and tasks. Toptal AI expert Jędrzej Kardach shares data labeling best practices for fine-tuning LLMs and gives a step-by-step tutorial for training GPT-4o. #AI #DataLabeling #LLM

It’s time to rediscover the power of creativity in marketing, says Toptal’s Growth & Digital Marketing Practice Lead Jeffrey Gangemi. Dive into 5 game-changing strategies used by top brands like the LEGO Group and Patagonia, and learn to combine the best of design thinking with today’s data-driven marketing capabilities. #Marketing #CreativeStrategy #Innovation

M&A technology integrations aren’t just about merging systems; they’re about unlocking value and driving growth. Toptal Finance expert John Doss, an Accenture and Wipro alum, unveils his strategic approach to IT integration, which resulted in a 20% increase in efficiency and a 15% reduction in IT costs for a recent client. #MergersAndAcquisitions #ITIntegration

AI models are only as reliable as the labeled data that supports them. Toptal AI engineer Neven Pičuljan shows how hybrid approaches to labeling can balance the efficiency of automation with the precision only human annotators can provide. #MachineLearning #AI #DataLabeling

Yahoo’s CISO, Sean Zadig, brings a wealth of experience to the fight against digital threats—from federal cybercrime investigations to his current work protecting one of the world’s largest platforms. In the latest Executive Guidance podcast, Sean joins Toptal's Information Security Practice Lead, Michael Figueroa, to explore cutting-edge cybersecurity strategies, keeping advertising platforms secure, and the challenge of recruiting top cyber talent. Listen now: https://topt.al/eGcyaD

Cloud costs are rising—58% of companies are reporting their expenses are too high, according to CloudZero. TJ Urglavitch, Toptal’s Cloud Services Practice Lead, shares how businesses can take action to curb spiraling costs and align their cloud usage with broader business objectives. #Cloud #CostOptimization #FinOps