Tubular Labs

#AdAge used Tubular data to track how traditional TV News channels were performing on social. One noteworthy finding revealed that Fox News Media's U.S. female audience (on Facebook and YouTube) rose 31% month-over-month, hitting a yearly high. For more insights, read the full article here: https://hubs.ly/Q02-ML0s0 #news #socialmedia #contentstrategy

📈 Trending lets you quickly see which trends are on the way up – and which ones have already peaked. Narrow your search in a fraction of the time. Find out more about Trending here 👉 https://hubs.ly/Q02-MyLq0 9 Story Media Group #SocialMedia #SocialStrategy #ContentMarketing

ADWEEK used Tubular data to understand how President-elect Donald Trump leaned into new media to help boost his reach. When asked about the rise in podcast video viewership, Chief Marketing Officer of Chartbeat and Tubular, Jill Nicholson, responded: “The growth of podcasts’ video viewership and minutes watched in the lead-up to this year’s election could be a distinct turning point in how consumers opt to take in political news and commentary.” In the graph below, Tubular data shows how minutes watched have increased for The Joe Rogan Experience podcast, where Trump appeared in late October. Read the full article here 👉 https://hubs.ly/Q02-blF60

Our November #YouTube data revealed the most recent best practices for holiday shopping content. Along with these measurements, Tubular also lets you explore top-performing video topics, creator types, and sounds. Eager to optimize your content strategy? Request a demo now 👉https://hubs.ly/Q02-r_FR0 #contentstrategy #socialvideo #tubularlabs

Clarence Choi shared key social video insights at Content in Motion last month in the Philippines. Take a look at this highlight reel from his presentation! Greenpark #GreenparkWorkshop #ContentinMotion #OmniChannelExperts #SocialSearch #ContentMarketing

Meet us in Paris tomorrow! Presse & Médias au Futur begins tomorrow where industry insiders will meet to discuss the evolution of media, monetization, and artificial intelligence, amongst other pressing topics. Laura Yanisse and Selma Souissi will be representing our team. Learn more about the event 👉 https://hubs.ly/Q02ZcDv_0 #broadcast #socialmedia #monetization

🎁 Did you know videos by media & entertainment properties have made up just 1% of all holiday shopping video content posted recently? In November 2023, holiday shopping content on TikTok reached a whopping 10.1 billion views—nearly double the views from November 2022. If the trend continues this year, media & entertainment creators could be missing out on an opportunity to get in front of this massive, monetizable audience.

💄 WWD used Tubular data to examine the beauty retailers winning on social video: "Data from Tubular Labs and Gen Z research firm Dcdx shows that engagement of user-generated #TikTok content mentioning Sephora nearly quadruples that of content mentioning Ulta, with SEPHORA garnering 1.8 billion engagements from 2022 through 2024, versus Ulta Beauty's 506 million." Read the full article here 👉 https://hubs.ly/Q02ZdsL_0 #UGC #beautycreator #usergeneratedcontent

Tomorrow is the Newsrewired Conference in London, an event focused on the publishing industry's greatest challenges and growth opportunities. Limor Avichezer will be representing the Tubular & Chartbeat team alongside media thought leaders, journalists, and academics from around the world. Send Limor a personal message to connect at the event! https://hubs.ly/Q02ZdmVl0 #journalismUK #newspublishing #chartbeat #newsrewired2024 #newsrewired24

Presse & Médias au Futur kicks off December 3rd in Paris where industry thought leaders will discuss the evolution of media, monetization, artificial intelligence, and other pressing topics. Laura Yanisse and Selma Snoussi will be representing the Tubular team! Learn more about the event 👉 https://hubs.ly/Q02Zdr_l0 #broadcast #socialmedia #presseaufutur