Insider.

Insider.

Software Development

The #1 AI-native Omnichannel and Customer Engagement Platform

About us

Insider—one platform for individualized, cross-channel experiences—enables enterprise marketers to connect customer data across channels and systems, predict their future behavior with an AI intent engine and individualize customer experiences. Marketers use Insider’s platform to deliver experiences across channels like Web, App, Web Push, Email, SMS, and Messaging Apps (WhatsApp, Facebook Messenger, RCS). Insider recently unlocked unicorn status and NASDAQ congratulated the company for becoming one of the few woman-founded, women-led B2B SaaS unicorns in the world. Insider was named as the #1 Leader in The Forrester Wave for Cross-Channel Campaign Management 2021 and Gartner Magic Quadrant for Personalization Engines 2021. The company has been named #1 Leader on G2’s Mobile Marketing Software and Personalization Grids with a 4.6/5 rating for 20 consecutive quarters. CrunchBase recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top women CEOs outside the US. Many of the most prestigious Fortune 500 companies and top brands in retail, automotive, and travel use Insider to deliver AI-backed personalized experiences that exceed customer expectations. Insider is trusted by over 1,200 global businesses, including Singapore Airlines, Virgin, Toyota, New Balance, IKEA, GAP, L’Oreal, Samsung, Newsweek, MediaMarkt, Nissan, AVIS, Marks & Spencer, Allianz, Madeira Madeira, Santander, BBVA, Pizza Hut, Avon, and CNN.

Industry
Software Development
Company size
1,001-5,000 employees
Type
Public Company
Founded
2012
Specialties
Online Marketing, Predictive Analytics, Web Personalization, E-commerce, Mobile Platforms, and Omnichannel marketing

Products

Locations

Employees at Insider.

Updates

  • View organization page for Insider., graphic

    111,954 followers

    From the bustling streets of NYC to the progressive energy of San Francisco–we went coast to coast with Women in Retail Leadership Circle!   Our Co-Founder and CEO, Hande Cilingir, presented at Women in Retail Leadership Circle On the Road events in New York and San Francisco. In New York, Hande sat down with Amy Edens, Director of CRM and Data at Blink Fitness, to discuss how Blink is harnessing AI, personalization, and data-driven strategies to live out its mission of being the gym for “every body.” This event reminded us of the impact purpose-driven technology can have when it aligns with a brand’s mission. Read more in Hande’s recap blog here: https://bit.ly/4hYMskn In San Francisco, Hande connected with Christiane Pendarvis, Co-CEO of PATTERN Beauty by Tracee Ellis Ross. Their conversation explored how PATTERN leverages customer data, AI, and omnichannel experiences to empower customers to “embrace the hair they have.” The dialogue emphasized how AI and GenAI are not just industry buzzwords but essential tools to drive growth, enhance metrics, and transform customer experiences. Read more in Hande’s recap blog here: https://bit.ly/4id0Yp9 Special thanks to #WIRLC founders Jennifer DiPasquale and Melissa Campanelli for building this dynamic community that champions women leaders and sparks meaningful, purpose-driven connections. #WomeninRetail #WIRLC #Leadership #WomenLeaders

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      +5
  • View organization page for Insider., graphic

    111,954 followers

    We are the #1 G2 Leader in SMS Marketing 🚀 We score the highest (95/100) in multiple SMS capabilities like Personalization, Automation, Bulk SMS, MMS, SMS Scheduling, Automatic URL Shortener, Reporting, and more. Our SMS solution can easily be integrated into omnichannel customer journeys, from promotional campaigns, to transactional notifications, and bulk SMS. Plus, our customers rate our product roadmap and vision score as 98/100. Find out how Insider’s SMS Marketing solution can take your customer engagement to the next level > https://bit.ly/3V1sLi5

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  • View organization page for Insider., graphic

    111,954 followers

    Fewer than 4 in 10 marketers have experience managing a migration project. It’s no surprise that brands often stick with #ToxicTech that don’t serve them, for too long. ⛓️ Whether your existing platform is overburdened, outdated, or you’ve simply outgrown it, migration doesn’t need to be painful – with the right partner by your side. We’ve compiled the ultimate migration guide, including: - How to find the best provider for your brand - How to ensure a smooth transition with no downtime or delay - How to enable your team is and get up and running fast *BONUS* We've included a handy checklist as you approach RFP! Just download and go. Get the ultimate guide and discover migration as it should be > https://bit.ly/3Cz7rKA

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    111,954 followers

    Last week, we held another edition of #Uplift at Pavilion Club Knightsbridge, a stylish venue that perfectly complemented our focus on Growth Strategies for D2C Success. In association with Meta and AppsFlyer, the event brought together 60+ top minds from the D2C space. A heartfelt thank you to everyone who joined, including our esteemed speakers: Liz Earle, Emilie Maunoury from Groupe Clarins, Camilla Rodriguez from AS Watson, Sue Azari from AppsFlyer, Renisha Rowe from Meta, Emily Maddox and Jonathan Lewell from Insider. 🤝 We connected with inspiring individuals from the #D2C community, engaged with digital disruptors, and learned from top leaders driving growth at iconic brands. ✨ Topics included D2C brand growth, career insights, customer engagement, navigating industry challenges, and more. Stay tuned for the next #UPLIFTLondon🚀    #CustomerExperience #Personalization

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  • View organization page for Insider., graphic

    111,954 followers

    🔍 G2 users rate Insider as the #1 leader in E-commerce Search. Eureka, Insider’s AI-powered instant search and merchandising solution, predicts user intent to deliver personalized search recommendations by analyzing customer behavior and anticipating their needs. We achieved the highest scores in all the capabilities #ecommerce teams care about, including Product Catalog Information, Indexing, Personalization, Recommendations, Ranking and Relevance, Merchandising, and more. We’re grateful to our amazing customers for being our biggest supporters and making this achievement possible! Discover how Insider can help you deliver the ultimate personalization experience for your e-commerce customers > https://bit.ly/3AHbCDp #G2Leader #CustomerExperience

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  • View organization page for Insider., graphic

    111,954 followers

    Taking over Times Square - again! 🍎 Fun fact: Times Square is so brightly lit at night that astronauts on the International Space Station can easily identify the neighborhood from outer space. Last week, if those astronauts had looked down, it was our team shining bright. This journey is *literally* out of this world. 🧑🚀 Thank you, Nasdaq, for celebrating our historic $500M Series E, led by General Atlantic! In case you missed it - here is how we will use the funds from this latest round:  - Invest heavily in AI to deliver against the most ambitious product roadmap in the industry  - Grow our 350+ in-house engineering team with an additional 200 AI and Machine Learning engineers and data scientists - Increase investments in the US following strong demand to accelerate our growth - Actively pursue M&A opportunities, focusing on acquiring exceptional product companies that complement our existing technology - Continue to scale our global expansion across 28 regions and six continents We’re just getting started…#BuildersGottaBuild Find out more about the investment here > https://bit.ly/3YJky4k Want to be part of this extraordinary journey? We’re #hiring! Check out all our open positions > https://lnkd.in/dhDpa7bD

  • View organization page for Insider., graphic

    111,954 followers

    🚀 UPLIFT London is live! We're diving deep into #GrowthStrategies for #D2C success today! We’re thrilled to kick off this exciting event, gathering the best minds in D2C e-commerce at Pavilion Knightsbridge! Our lineup includes inspiring keynotes from industry leaders like Liz Earle, MBE and Emilie Maunoury from Groupe Clarins, and an expert panel featuring AS Watson, AppsFlyer, Meta and more!  🙌 We're just wrapping up our expert panel on navigating D2C challenges, and next up: networking drinks! 🍸 A huge thank you to all our attendees for being part of the conversation on the future of D2C. Stay tuned here for live updates, insights, and event highlights! #UpliftLondon #D2CSuccess #Uplift #UpliftLondon

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  • View organization page for Insider., graphic

    111,954 followers

    We’ve expanded our leadership on G2 to 10 categories now by emerging as the #1 Leader in the newly launched WhatsApp Marketing category 🚀 We’ve outperformed all other vendors in the report to be ranked as the #1 #WhatsAppMarketing software. Insider enables brands to create end-to-end buying experiences within WhatsApp, engage in two-way conversations with chatbots, and create promotional and transactional messages that drive higher conversions. 87% of our users gave us 5 stars ⭐⭐⭐⭐⭐ and 98% believe in our visionary product roadmap. A big thank you to our customers for helping us reach this amazing milestone! Discover how Insider's WhatsApp Marketing solution can transform your customer engagement – https://bit.ly/48E3dgx #G2Leader #CustomerExperience

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  • View organization page for Insider., graphic

    111,954 followers

    We’re counting down the days! 🎉 This year, we’re the premier sponsor of the Women in Retail Leadership Circle On the Road event in San Francisco on Thursday, November 7th. Our CEO, Hande Cilingir, will kick off the day with our customer Christiane Pendarvis, Co-Chief Executive Officer at PATTERN Beauty by Tracee Ellis Ross, for the opening session: “Embracing Individuality: How PATTERN Beauty Fuels Growth Through Customer Engagement and AI.” Planning to attend? Swing by the Insider Personalization Station and create your own custom Yeti mug and tote bag—personalized with your name, initials, and favorite colors. We can’t wait to connect, share insights, and explore the future of retail with senior women executives in the industry at #WIROntheRoad, just in time to kick off the holiday season. 🎁 Learn more > https://bit.ly/3CbNtFv

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  • View organization page for Insider., graphic

    111,954 followers

    Today, we’re announcing a historic $500 Million Series E, led by General Atlantic, to fuel our AI strategy, accelerate US growth, and scale our global expansion. Here’s how the funds will be used:  - Invest heavily in #AI to deliver against the most ambitious product roadmap in the industry - Grow our 350+ in-house engineering team with an additional 200 AI and Machine Learning engineers and data scientists - Increase investments in the US following strong demand to accelerate our growth - Actively pursue M&A opportunities, focusing on acquiring exceptional product companies that complement our existing technology Continue to scale our global expansion across 28 regions and six continents Our Co-Founder and CEO, Hande Cilingir, explained, “Our vision is to make marketing and customer experience teams feel unstoppable when it comes to omnichannel experience and customer engagement. Unlike traditional technology companies that focus on a single area or product, our approach has always been to build multiple best-in-breed products, bringing them together in a single platform that outperforms single-point solutions in every way. Now, we are on the brink of an AI era that will truly disrupt the MarTech industry, and Insider will be the disruptive force leading it.” Our Co-Founder and CRO, Serhat Soyuerel, added, “Our success lies in consistently delivering unmatched value for our customers, driven by the Insider Advantage – our powerful combination of industry-first technologies and award-winning, Country-based customer support. From the start, we offer the fastest and easiest onboarding experience, to make the switch from other providers seamless, and make migration pain-free.” 📰 We’re not just making headlines, we’re breaking records. The news marks the single largest funding round by a woman-founded MarTech unicorn in history, confirming Hande Cilingir as one of the most prominent female founders in tech. Thank you to our dedicated team, our customers, our partners, and our community. Your belief in our vision has made this possible. 💙 Every milestone is the start of something bigger, and we still have so much to do, as we always say #BuildersGottaBuild. Learn more about what the news, and how the funds will be used > https://bit.ly/3YJky4k Want to be part of the journey? We’re #hiring! Check out all the open positions > https://lnkd.in/dhDpa7bD

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Funding

Insider. 9 total rounds

Last Round

Series E

US$ 500.0M

See more info on crunchbase