UserEvidence’s cover photo
UserEvidence

UserEvidence

Software Development

Jackson Hole, Wyoming 5,521 followers

UserEvidence is the customer evidence platform for GTM teams.

About us

UserEvidence creates customer evidence for GTM teams, generating verified competitive intelligence, product stats, and ROI data from your entire customer base. Using custom surveys, B2B marketing teams can continually capture customer stories throughout the entire lifecycle. This creates a self-serve library of proof points that makes it easier for your GTM team to credibly prove the value of your product. B2B companies like Pendo, Ramp, and Gong rely on UserEvidence to create verified customer evidence.

Industry
Software Development
Company size
11-50 employees
Headquarters
Jackson Hole, Wyoming
Type
Privately Held
Founded
2020

Locations

Employees at UserEvidence

Updates

  • AMA with our co-founder and CEO Evan Huck. Time to ask him all of your burning questions about Jackson Hole's sweetest slopes, the importance of customer evidence, and his DJ'ing set up. Comments are open on Raymond Kim's post ⬇️

    View profile for Raymond Kim

    VC, Carta | Founder, Inkly | Founder AMA stories every Tuesday

    After 7 years of selling someone else's product, he knew how to build a better version. Now his company is targeting $10M in ARR. Evan Huck, founder of UserEvidence. (AMA) I sat down with Evan to understand how he built his company from an unexpected place, Jackson Hole, WY. Here's what I learned: 𝗙𝗼𝘂𝗻𝗱𝗮𝘁𝗶𝗼𝗻 After scaling TechValidate's sales team as employee # 1, Evan spotted a persistent problem: creating customer case studies was painfully slow. He knew the business as much as the CEO. Talk about getting a real MBA. In 2020, he launched UserEvidence to solve this long-standing GTM problem, bringing deep domain expertise from his TechValidate days. Said it felt like a "𝘴𝘵𝘢𝘳𝘵 𝘶𝘱 𝘸𝘪𝘵𝘩 𝘵𝘳𝘢𝘪𝘯𝘪𝘯𝘨 𝘸𝘩𝘦𝘦𝘭𝘴”. He didn't want the traditional Silicon Valley playbook.  • He valued family time (wife/ kids) • Doing things he loved (skiing/ quality time) • Working with people he would enjoy outside of work So… • Evan chose Jackson Hole as HQ (not SF or NYC) • Instituted a "powder day" policy for skiing • Pre-sold the product with Figma wireframes (ensuring people wanted it) • Built a distributed team across multiple states 𝗪𝗵𝘆 𝗝𝗮𝗰𝗸𝘀𝗼𝗻 𝗛𝗼𝗹𝗲? "𝘚𝘵𝘢𝘳𝘵𝘶𝘱 𝘫𝘰𝘶𝘳𝘯𝘦𝘺𝘴 𝘢𝘳𝘦 𝘭𝘰𝘯𝘨 𝘢𝘯𝘥 𝘵𝘰𝘶𝘨𝘩. 𝘞𝘦 𝘢𝘭𝘭 𝘵𝘩𝘪𝘯𝘬 𝘐'𝘮 𝘨𝘰𝘯𝘯𝘢 𝘴𝘦𝘭𝘭 𝘮𝘺 𝘴𝘵𝘢𝘳𝘵𝘶𝘱 𝘧𝘰𝘳 $100𝘔 𝘢𝘯𝘥 𝘵𝘩𝘦𝘯 𝘴𝘵𝘢𝘳𝘵 𝘭𝘪𝘷𝘪𝘯𝘨 𝘵𝘩𝘦 𝘦𝘱𝘪𝘤 𝘭𝘪𝘧𝘦 – 𝘣𝘶𝘵 𝘵𝘩𝘢𝘵 𝘤𝘰𝘶𝘭𝘥 𝘣𝘦 𝘢 𝘭𝘰𝘯𝘨 𝘵𝘪𝘮𝘦 𝘰𝘳 𝘯𝘦𝘷𝘦𝘳 𝘩𝘢𝘱𝘱𝘦𝘯. 𝘚𝘰 𝘐 𝘣𝘶𝘪𝘭𝘵 𝘢 𝘤𝘰𝘮𝘱𝘢𝘯𝘺 𝘵𝘩𝘢𝘵 𝘪𝘯𝘵𝘦𝘨𝘳𝘢𝘵𝘦𝘴 𝘪𝘯𝘵𝘰 𝘵𝘩𝘦 𝘭𝘪𝘧𝘦 𝘐 𝘸𝘢𝘯𝘵 𝘵𝘰 𝘭𝘪𝘷𝘦 𝘯𝘰𝘸. 𝘛𝘩𝘦 𝘫𝘰𝘶𝘳𝘯𝘦𝘺 𝘪𝘴 𝘵𝘩𝘦 𝘣𝘦𝘴𝘵 𝘱𝘢𝘳𝘵 𝘢𝘯𝘺𝘸𝘢𝘺 - 𝘦𝘯𝘫𝘰𝘺 𝘪𝘵" 𝗧𝗵𝗲 𝗥𝗲𝘀𝘂𝗹𝘁𝘀 • Targeting north of $10M ARR this year • Raised $14M total funding • 34-person team with clients like Gong, Pendo, Splunk, Coupa, and Carta 𝟯 𝗞𝗲𝘆 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 1. Culture "𝘐'𝘷𝘦 𝘨𝘰𝘵𝘵𝘦𝘯 𝘳𝘦𝘭𝘪𝘨𝘪𝘰𝘶𝘴 𝘢𝘣𝘰𝘶𝘵 𝘥𝘦𝘧𝘦𝘯𝘥𝘪𝘯𝘨 𝘢 𝘤𝘰𝘰𝘭, 𝘧𝘶𝘯, 𝘩𝘶𝘮𝘣𝘭𝘦 𝘤𝘶𝘭𝘵𝘶𝘳𝘦. 𝘞𝘩𝘦𝘯 𝘺𝘰𝘶 𝘩𝘢𝘷𝘦 𝘢𝘤𝘤𝘰𝘮𝘱𝘭𝘪𝘴𝘩𝘦𝘥 𝘱𝘦𝘰𝘱𝘭𝘦 𝘸𝘩𝘰 𝘢𝘭𝘴𝘰 𝘭𝘪𝘴𝘵𝘦𝘯 𝘸𝘦𝘭𝘭 𝘢𝘯𝘥 𝘢𝘳𝘦 𝘦𝘯𝘫𝘰𝘺𝘢𝘣𝘭𝘦 𝘵𝘰 𝘸𝘰𝘳𝘬 𝘸𝘪𝘵𝘩 – 𝘵𝘩𝘢𝘵 𝘷𝘪𝘣𝘦 𝘢𝘵𝘵𝘳𝘢𝘤𝘵𝘴 𝘰𝘵𝘩𝘦𝘳 𝘈-𝘱𝘭𝘢𝘺𝘦𝘳𝘴." 2. Stay Close to Customers Evan still does demos. Why?  "𝘞𝘩𝘦𝘯 𝘐 𝘸𝘰𝘳𝘬 𝘰𝘯 𝘱𝘳𝘰𝘥𝘶𝘤𝘵 𝘳𝘰𝘢𝘥𝘮𝘢𝘱 𝘢𝘯𝘥 𝘷𝘪𝘴𝘪𝘰𝘯, 𝘵𝘩𝘦𝘳𝘦’𝘴 𝘢 𝘣𝘪𝘨 𝘢𝘥𝘷𝘢𝘯𝘵𝘢𝘨𝘦 𝘪𝘯 𝘣𝘳𝘪𝘯𝘨𝘪𝘯𝘨 𝘵𝘩𝘦 𝘥𝘪𝘳𝘦𝘤𝘵 𝘱𝘦𝘳𝘴𝘱𝘦𝘤𝘵𝘪𝘷𝘦 𝘰𝘧 𝘤𝘶𝘴𝘵𝘰𝘮𝘦𝘳𝘴 𝘢𝘯𝘥 𝘱𝘳𝘰𝘴𝘱𝘦𝘤𝘵𝘴. 𝘌𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 𝘸𝘦 𝘣𝘶𝘪𝘭𝘥, 𝘐 𝘬𝘯𝘰𝘸 𝘸𝘪𝘭𝘭 𝘥𝘳𝘪𝘷𝘦 𝘳𝘦𝘷𝘦𝘯𝘶𝘦 𝘣𝘦𝘤𝘢𝘶𝘴𝘦 𝘐’𝘮 𝘵𝘢𝘭𝘬𝘪𝘯𝘨 𝘵𝘰 𝘵𝘩𝘦 𝘱𝘦𝘰𝘱𝘭𝘦 𝘸𝘩𝘰 𝘸𝘰𝘶𝘭𝘥 𝘣𝘶𝘺 𝘪𝘵 𝘦𝘷𝘦𝘳𝘺 𝘥𝘢𝘺.." 3. Build for Now Don't wait for "life after startup" – create the company you want to work at today. Evan didn’t just build a better product than TechValidate, he built a culture designed to last. #startups #venturecapital #founders

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  • Is your customer evidence (or lack thereof) slowing down deals? Use this internal interview template to surface big-picture insights from your team's sales leaders. Pairing them with insights you've learned from AEs, SDRs, and marketing leadership will help you spot trends and fill the gaps in your evidence library. We've got those specific worksheets available for download right here 👉 https://bit.ly/4aTYxo5

  • Manually maintaining spreadsheet libraries of customer stories, testimonials, stats, and advocates = Good(?) Using tools and tech to streamline all of that for you = Better. Definitely better. Here are some of our favorites. Including us. Shameless.

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