WaBa Grill Franchise Corp.

Feeling the heat? It’s our WaBlaze sauce in the white hot spotlight! 🥵 After WaBa Grill’s successful launch of WaBlaze sauce last year, Chief Marketing Officer, Mark Finnegan, spoke with QSR’s Sam Danley, about the bold flavor and a rollout strategy that sparked curiosity, demand and a supply shortage.🔥🌶️    As the hot sauce trend heats up, see how WaBa Grill is turning up the temperature in the fast casual space:

2024 was a year to remember. From bold menu innovations to strategic franchise expansion in key markets, we’ve made incredible strides in bringing WaBa Grill’s fresh, flavorful offerings to even more communities. None of this would be possible without our dedicated corporate team, passionate franchisees and the unwavering support of our loyal guests. Here’s to maintaining this momentum in 2025 and beyond.👏🏼

What makes a restaurant franchise truly successful? It’s not just the menu—it’s the people, the culture and the customer experience. WaBa Grill President and CEO Andrew S. Kim recently joined Josh Kopel’s FULL COMP podcast and discussed redefining value in franchising by putting people first. Informed by the many pivotal moments throughout his career, Andrew dives into the power of purpose-driven leadership, innovation in the QSR space and what really drives guest loyalty. 🎧 Listen to the full conversation here:  https://lnkd.in/gs3H4KAP

Thanks to ABC30 for featuring WaBa Grill as a go-to spot for flavorful and nutritious meals that cater to all dietary preferences and can help anyone stick to a healthy-eating resolution all year long. 💪   As we continue to expand across the Western U.S., we’re bringing to more communities the bold flavors, better-for-you options and convenience that guests crave.   📺 View the segment here 👇🏼

We are thrilled to introduce our limited-time Ube Royale Cheesecake, available now at all WaBa Grill locations nationwide. This eye-catching dessert is as decadent and delicious as it is colorful, and reinforces our commitment to menu innovation and Asian-inspired flavors. 💜

We’re thrilled to announce that WaBa Grill has ranked #266 on the Franchise Times Top 400 Franchise list! 🎉 For the fourth year in a row, we’ve secured a spot in the top 300 brands, a testament to the dedication of our team and the incredible support of our franchisees, employees and loyal customers. 🌟 See the full list on Franchise Times’ site.

Heat seekers and spicy food lovers, rejoice! We're turning up the heat with our fiery new WaBlaze Sauce. 🔥 A tantalizing twist on our signature WaBa Sauce, WaBlaze adds spicy red pepper and chili extract to deliver a distinct punch of heat in every bite. This flavor-packed hot sauce is now available at all 190+ WaBa Grill locations nationwide alongside our full range of sweet, savory and spicy sauces.

We are proud to unveil our new Thai Tea, available now at all 190+ WaBa Grill restaurants. Made with warmly spiced black tea and creamy milk, our refreshing Thai Tea strikes the perfect balance between flavor and indulgence, and exemplifies our commitment to Asian-inspired menu innovation. Thai one today!

WaBa Grill’s President and CEO Andrew S. Kim has proudly been named in L.A. Times B2B Publishing’s CEO Visionaries issue. Andrew's commitment to leadership, innovation and employee and franchisee development have been instrumental in WaBa Grill's success. His recognition as a visionary CEO honors the impact he has made within the WaBa Grill organization and across the industry. View Andrew’s feature here:

As we cross the midyear threshold, we are pleased to report a strong start to 2024 marked by steady sales, a bolstered development pipeline and popular menu enhancements, including Kids Eat Free and Boom Boom Way Bowls. We look forward to maintaining this momentum through 2024 and beyond, fueled by our dedicated corporate team, faithful franchisees and loyal guests. 👏🏼