Noble West

60 days until Expo West! Is your booth strategy locked in? With the clock ticking, it’s time to fine-tune your trade show prep. Our Booth Camp Survival Guide has all the essentials: detailed checklists, creative strategies and actionable insights to help you stand out.🏕️ Get ahead of the game—download the guide today and make your trade show journey a roaring success: https://lnkd.in/g9gr-Yqt

'Twas the night before Christmas, and all through the West, The Westies were dreaming, their projects at rest. With campaigns complete and strategies right, We paused to reflect on a year done right. To the farmers and foodies, the dreamers and doers, We're proud to create for the industry's movers. As we look to the future, so bright and so near, We send our best wishes for holiday cheer. So from all of us Westies, both near and far, Happy holidays to all- wherever you are!

Bold moves. Big ideas. Unforgettable stories. 2024 brought campaigns that truly raised the bar, and the Westies are here for it. 💥 Swipe to see the campaigns we couldn’t stop talking about this year—and why they earned a spot on our favorites list. Which campaign left you speechless? Drop your pick below! 👇 Apple, Tony's Chocolonely, John Deere, Liquid Death, rhode skin, Banza, Target, YETI

The holidays are here and with them comes the age-old question: what to gift? 🎁 Our "Farm to Festive" Guide is here to help. From snacks with a story to gifts that merge food and art, this roundup celebrates the makers and farmers behind each thoughtful item. Whether you’re shopping for a pickle enthusiast, a pasta aficionado or the friend who has everything, we’ve got you covered. Head to the blog for the full guide, complete with tips to add a personal touch to your gifting game: https://lnkd.in/dEFyVSUq

Trade shows can feel like a survival mission without the right preparation. That’s why we created Booth Camp, your essential trade show survival guide. 🏕️ From charting your goals and building an eye-catching basecamp to assembling your expedition crew, this guide is packed with practical tips and creative strategies to make your next event a success. Read our December blog for expert insights on planning and deploying a standout trade show experience: https://lnkd.in/gXMpKn97 And while on your trek, download our free Booth Camp survival guide to navigate the trade show wilderness with confidence: https://lnkd.in/g9gr-Yqt

We’re excited to showcase our partnership with Farmhand Foundation, a nonprofit redefining the future of farming by supporting the transition to organic and regenerative practices. Through strategic branding, a dynamic website and thoughtfully designed brand assets, we helped create a unified presence that connects with both farmers and consumers while inspiring action toward sustainability. This work reflects what we do best: building brands with purpose. Check out how we brought their vision to life and explore more of our work here: https://lnkd.in/gcpp9S9t

As champions of creativity and big ideas, we are thrilled to announce an addition to our powerhouse of leadership. Kate Holgate has joined Noble West as our Executive Creative Director! With over 20 years of creative leadership and a deep passion for storytelling, Kate brings award-winning expertise across many industries. Her vision and fresh perspective makes her the perfect addition to our team as we continue pushing boundaries in the food and agriculture space. Welcome to the team, Kate! We can’t wait to see the impact of your leadership. 💚 Learn more about Kate: https://lnkd.in/gWpASAMN

Bringing family values, innovation and California rice to life requires a firm grasp on storytelling. Check out Noble West's Creative Director Kari St. Arnault top secrets on how to have a successful video shoot and a happy client. Visit Farmers' Rice Cooperative and Exceedient Foods for the full videos.

Product placement: it’s been quietly stealing scenes for years, and now it’s taking over social.🤳 This subtle art of weaving products into everyday moments is driving viral content—and making a big impact for brands. We’re seeing this strategy blend seamlessly into influencer partnerships, creating memorable moments that feel organic, not overly promotional. Swipe to see how brands are turning placements into powerful, shareable moments that are here to stay in 2025!

This year, we’ve focused on gratitude and growth. As 2024 draws to a close, our CEO Ali Cox, OLY shares key reflections on what has shaped Noble West— embracing change, staying agile for our clients and deepening our commitment to a more sustainable food system. Join us on the blog as Ali reflects on the moments that define our journey and vision: https://lnkd.in/gQm_Ncvq