Wet Cement

Wet Cement

Business Consulting and Services

Matawan, New Jersey 644 followers

Training, coaching and consulting services that help you and your team realize growth and achieve your potential.

About us

Wet Cement helps to lay the foundation for inclusive and empowered cultures where people can achieve their potential and drive growth and innovation. We help Fortune 1000 companies through our suite of speaking, training, coaching and consulting services that empower others to be fearless at work and in life. We operate at the intersection of Diversity, Equity, Inclusion and Belonging; Leadership and Soft Skills. We support business growth through our leadership development and gender equality programs through our signature Advance Women At Work brand; and producing bottom-line results through business strategy programs focused on Business Storytelling, Confident Communications and our signature Pitch to Win program, among others. Our collective decades of experience in journalism, tech, media and healthcare sectors delivers value through data-driven insights and 1:1 personalized solutions that transform behaviors and drive positive change. Schedule a free consultation now to find out how we can help you conquer the people, culture and business problems keeping you up at night.

Industry
Business Consulting and Services
Company size
2-10 employees
Headquarters
Matawan, New Jersey
Type
Privately Held
Founded
2017
Specialties
Sales Training, Strategy, Digital Media, Business Communications, Public Speaking, Strategic Partnerships, Advancing Women at Work, Advancing Women in Business, Communications Training, Innovation Strategy, Gender Equality, Diversity and Inclusion, Leadership, Career Development, Employee Training, Keynote Speaking, Consulting, and Coaching

Locations

  • Primary

    Greater New York/ New Jersey Area

    Matawan, New Jersey 07747, US

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Employees at Wet Cement

Updates

  • View organization page for Wet Cement, graphic

    644 followers

    Now is the time to get comfortable being uncomfortable. Congratulations to our Founder and CEO, Jennifer (Tishman) Willey on emcee’ing this year’s ad:tech tokyo - アドテック東京 and leading a keynote on Embracing Complexity to Drive Inclusivity and Innovation.

    View profile for Jennifer (Tishman) Willey, graphic

    Empowers, inspires and transforms on Fearlessness at work and life | Global Expert, Keynote Speaker, Trainer, Consultant & Coach | Omnichannel Marketing + Media Trailblazer | Proud to be DOBE, WBE & WOSB Certified

    Embrace complexity—it’s the theme for my keynote at ad:tech tokyo - アドテック東京 this week and it’s more important than ever. Adaptability, accepting that we don’t have all the answers and learning from our mistakes will be the key to thrive in the years ahead, especially as #AI transforms the workplace. In less than a year, we will have avatars attending our Zoom meetings on our behalf and MAKING DECISIONS FOR US (yes, I’m yelling). Now is the time to harness the power of AI to be ready for our new future so we can all achieve our potential. So what are you doing today to embrace complexity? What is one thing you can do to get comfortable being uncomfortable? Thank you Yuko Furuichi and Comexposium for continuing to push global marketers and #adtech leaders to drive innovation while keeping inclusivity and #genderequity as part of the equation… and including Wet Cement as your continued Innovation and Inclusivity Advisor for the sixth consecutive year!

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  • View organization page for Wet Cement, graphic

    644 followers

    When is the last time you did something that made you a bit nervous? If it’s been too long, think of what could lead to growth for you… Might make you a little queasy… And go for it! That is exactly what our CEO and founder Jennifer (Tishman) Willey will be doing today, as she competes to represent Wet Cement in the top 10 finals in the New York/New Jersey metro pitch competition for women – owned businesses. Thank you WBEC Metro NY FedEx and PepsiCo for all you do to support female entrepreneurs.

    View profile for Jennifer (Tishman) Willey, graphic

    Empowers, inspires and transforms on Fearlessness at work and life | Global Expert, Keynote Speaker, Trainer, Consultant & Coach | Omnichannel Marketing + Media Trailblazer | Proud to be DOBE, WBE & WOSB Certified

    Looking for a little inspiration today? Want to see incredible, inspiring entrepreneurs share how their groundbreaking services and products are changing lives? I’m excited to share I’m a top 10 finalist for the New York / New Jersey women-owned business pitch contest from WBENC and competing today to vie for the national finals. Join us at 10:30am EST today for the pitch competition! It’s not too late to register. Thank you WBEC Metro NY for including Wet Cement with these other innovative business leaders! https://lnkd.in/eaHi6Wbu #womanowned #womenhelpingwomen #innovation #inspiration #entrepreneurs #wbe #pitch Photo credit: https://lnkd.in/efavd8_8

    • Photo of a plant with a sign that says difficult roads lead to beautiful destinations.
  • View organization page for Wet Cement, graphic

    644 followers

    Navigating career growth can often feel like an uphill battle, especially for women. 🌟 That's why the Wet Cement team is committed to empowering professionals to build strong support networks that can help overcome challenges. Our Founder and CEO, Jennifer (Tishman) Willey, will be leading a session on "How to Build Your Personal Board of Directors" at this year's Garden State Council SHRM Conference. This session will explore how to strategically surround yourself with sponsors, mentors, and allies who can help you break through the 'broken rung'—or any other barriers along your career path—and accelerate your success, growth, and happiness. This goes beyond traditional mentorship. It's about cultivating a diverse and empowering team of advisors who can guide, challenge, and champion you at every stage of your professional journey. We hope to see all our #HR friends and clients there, so you can learn how to take control of your career and create a powerful support system. Let us know if you plan on attending so we can connect! Let’s ensure we’re all lifting as we climb! ⛰ #HRconference #GSCSHRM2024 #wetcement #gendergap #womenmentors #mentorship #brokenrung #fearlessnessatwork #networking

  • View organization page for Wet Cement, graphic

    644 followers

    🗣 Freedom of Speech lives on 🗣 All of us at Wet Cement are happy to see that a federal district court judge permanently blocked the portion of Florida’s Stop the Wrongs to Our Kids and Employees (WOKE) Act that restricted how companies discuss inclusion and diversity, holding that the law was unconstitutional. The court ruled that the law “violates free speech rights under the First and Fourteenth Amendments to the U.S. Constitution.” This act was an attempt to stop meaningful discussion of the ongoing effects of longstanding systemic discrimination and stop diversity and inclusion initiatives and education. We hope this sends a strong message to companies and organizations around the country that driving awareness and understanding around bias and inclusion IS not only allowed, but important. https://lnkd.in/eHckFZWM

    Portion of Florida’s ‘Stop WOKE Act’ Permanently Blocked

    Portion of Florida’s ‘Stop WOKE Act’ Permanently Blocked

    shrm.org

  • View organization page for Wet Cement, graphic

    644 followers

    We are honored to partner with #adtech and #dooh leaders like Broadsign to help 'lay the foundation' for a more inclusive, equitable and empowered team.

    View organization page for Broadsign, graphic

    56,824 followers

    🫶 Equity, diversity, and inclusion work together and reinforce each other. Guiding our teams on how to build a more inclusive workplace is a priority for us in 2024 and beyond. As part of Broadsign's ongoing commitment to women's development in the workplace and a step towards creating a women-led Employee Resource Group (ERG) within the organization, we recently welcomed Jennifer (Tishman) Willey of Wet Cement to speak to our team about important topics like inclusion and embracing equity in the workplace.  Jennifer shared some of her top tips for accelerating gender equity in the workplace, sharing insights for allies and leaders. Swipe through the slides below to find some of our takeaways. Steering our teams and having these necessary conversations is just a stepping stone. Though we've come a long way, we acknowledge that there is still work to be done. We're committed to doing more to help make Broadsign—and the #AdTech industry at large—a more inclusive and welcoming space for all.

  • View organization page for Wet Cement, graphic

    644 followers

    Our Founder is passionate about helping others achieve their potential while building inclusive and empowered organizations. Which is why we were honored to have CEO Jennifer (Tishman) Willey lead this actionable and insightful workshop for Diversity Alliance for Science today. Eli Lilly and Company head of R&D Ramesh Durvasula said he wished thousands of of his colleagues heard her talk. Conyact is so we can help advance innovation in your organization! Https://www.Wet-Cement.com

  • View organization page for Wet Cement, graphic

    644 followers

    Don't miss out on learning how to harness the power of #AI to be more confident and impactful at work, in this upcoming workshop and panel led by Wet Cement CEO and Founder, Jennifer (Tishman) Willey. Let's all #leanin to ways we can use the power of #artificialintelligence to boost our effectiveness. We hope to see you there.

    View profile for Jennifer (Tishman) Willey, graphic

    Empowers, inspires and transforms on Fearlessness at work and life | Global Expert, Keynote Speaker, Trainer, Consultant & Coach | Omnichannel Marketing + Media Trailblazer | Proud to be DOBE, WBE & WOSB Certified

    If the thought of AI has you feeling uneasy, know that you're not alone. Many professionals worry about the impact of artificial intelligence on their careers, fearing they might be replaced. Yet, AI can also be an incredible ally in our quest for efficiency and effectiveness at work. Research indicates that when used consistently, AI can save the average entrepreneur an hour a day—something I've certainly experienced! This is why you won't want to miss the upcoming DPAA Women's Empowerment Initiative (WE.DOOH) event next Tuesday on how harnessing AI can boost your confidence and impact at work. Talon's Head of Marketing, Laurie McAllister will kick it off with words of wisdom on her journey to #fearlessness, then I will lead a new Wet Cement workshop on actionable ways you can leverage AI. I'm also excited to moderate a panel with insightful leaders from across the #DOOH industry, and learn from Hivestack by Perion CMO Kira LeBlanc, Vistar Media SVP Marketing Leslie Lee, Infillion CMO Laurel Rossi and Daktronics' Joni Schmeichel. Thanks DPAA CEO Barry Frey and Ajay Durani for your support of this important initiative--now in it's 6th year! Contact the DPAA for registration information, if you haven't signed up yet. Looking forward to seeing many of you there and diving deep into the transformative power of AI! #womensupportingwomen #ooh #digitalmedia #advertising #AI #wedooh

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  • View organization page for Wet Cement, graphic

    644 followers

    As we commemorate Juneteenth, the day marking the emancipation of enslaved African Americans in 1865, we reflect on its significance and the ongoing journey toward true equality and justice. Understanding our history is crucial to building an inclusive and equitable future. Juneteenth is a reminder of the resilience and contributions of Black communities and a call to action for all of us to foster an environment where everyone can thrive. If you are a part of the Black community, we hope today is filled with peace, hope and inspiration for you. For everyone else, here are actions and resources to support this important work: 1. Educate Yourself and Others:   - Books: “The New Jim Crow" by Michelle Alexander, "How to Be an Antiracist" by Ibram X. Kendi, "Caste" by Isabel Wilkerson.   - Podcasts: "1619" by The New York Times, "Code Switch" by NPR   - Websites: Equal Justice Initiative, NAACP and BLACK LIVES MATTER 2. Support Black-Owned Businesses and Initiatives:   - Utilize platforms like WeBuyBlack, Official Black Wall Street and buy from National Minority Supplier Development Council (NMSDC) businesses: https://lnkd.in/eXuT8-Xw   - Donate to organizations working towards racial justice, such as the NAACP Legal Defense Fund, Color of Change, and the Southern Poverty Law Center. 3. Advocate for Change Within Your Organization: - Establish or support Employee Resource Groups (ERGs) focused on racial equity. You can and should join ERGs that do NOT reflect your identity so you can learn, support and connect with people who don’t look like you.    - Advocate for transparent hiring, promotion, and pay equity practices.  - Encourage your company to conduct regular DEI training 4. Amplify Black Voices:   - Listen actively and give space for Black colleagues to share their experiences and perspectives. - Recognize the efforts of your black colleagues and recommend them to represent your company at conferences, panels, and other visible events.   - Share content from Black creators and thought leaders on your social media platforms. 5. Engage in Community Action:   - Volunteer with organizations that support racial justice and community development and/or provide support: one that we support at Wet Cement is Covenant House International, which helps unhoused youth find a safe place, food, resources and hope. Together, we can make a difference and pave the way for a more inclusive and just society. Happy Juneteenth from all of us at Wet Cement! #Juneteenth #Diversity #Equity #Inclusion #BlackHistory #Freedom #WetCement #Allyship #SupportBlackBusiness

    Equal Justice Initiative

    Equal Justice Initiative

    eji.org

  • View organization page for Wet Cement, graphic

    644 followers

    𝐇𝐚𝐩𝐩𝐲 𝐁𝐢𝐫𝐭𝐡𝐝𝐚𝐲 𝐭𝐨 𝐎𝐮𝐫 𝐅𝐞𝐚𝐫𝐥𝐞𝐬𝐬 𝐋𝐞𝐚𝐝𝐞𝐫, Jennifer (Tishman) Willey! From the entire Wet Cement team, we want to wish a very happy birthday to our incredible CEO and Founder, Jenn Willey! For decades, Jenn hasn't just inspired, she's empowered countless individuals and businesses to overcome fear and achieve their full potential. Her on-air experience, stage presence, and journey as an entrepreneur and C-Suite executive make her keynotes truly dynamic and impactful. Jenn's dedication to helping others conquer fear is evident in everything she does, from Wet Cement's proprietary Fearlessness at Work Survey to her captivating talks packed with actionable strategies. We're incredibly grateful for Jenn's leadership, vision, and passion for building a world where everyone can embrace their "fearless" side and achieve remarkable things. Here's to many more years of success and changing behaviors, Jenn! #HappyBirthdayJenn #WetCement #FearlessLeader P.S. Have you ever met Jenn or been inspired by one of her talks? Share your experience in the comments below!

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