“Siegfried has done nothing but impress me throughout every endeavor we have discussed or worked on together. He is an organized, creative, goal oriented entrepreneur with a lot of drive and passion put into everything he does.”
Entrepreneur & Ad-Tech Geek
New York City Metropolitan Area
Contact Info
1K followers
500+ connections
New York City Metropolitan Area
Contact Info
1K followers
500+ connections
About
The Purple Cow in the room. An individual with the ability to lead large teams that challenge the status quo. Passionate for business and consumer-centric thinking.
Contributions
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What are the benefits and challenges of using different media buying models, such as CPM, CPC, CPA, etc.?
Buy method beyond CPM is a way for vendors to sell in their “results” in an easier way. Think about it… the vendor is not paying every user a dollar and some change to click… they’re backing into a CPC or CPA they can comfortably promise to agencies, while taking a margin. Buy Method beyond CPM makes it easier for agencies to forecast result and bill based on those results. And as mentioned above, Buy Method is not as important as clarifying the success metric of the campaign.
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How can you use influencers to increase the effectiveness of outdoor advertising campaigns?
As a Senior Vice President of Marketing, integrating influencers into outdoor advertising campaigns is a strategic approach to amplify reach and enhance engagement. The key lies in authentic alignment between the influencer's image and brand values, coupled with interactive experiences such as augmented reality. We leverage social media cross-promotion and localized campaigns to create a buzz around outdoor ads. Incorporating influencers in storytelling and personalized endorsements adds a relatable touch to the campaigns. Additionally, engaging audiences through contests and leveraging influencer feedback for iterative improvement are crucial. This integrated strategy ensures a impactful, and multi-dimensional marketing effort.
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What are the best ways to practice photography skills outside of an online course?
There's no substitute for real-world experience. Every unique lighting situation, unexpected weather condition, or spontaneous subject movement teaches you something new. The more you shoot, the better you get at understanding the nuances of your camera, composition, and storytelling through your lens. Find photos that inspire you, and try to recreate them. This exercise is not about copying but about understanding the elements that make those photos great. Analyze the lighting, composition, angles, and settings used. It's a fantastic way to learn different techniques and styles to up your skills.
Activity
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In this clip We discuss business leaders and creatives who have forged their own paths, such as 50 Cent and Tyler Perry, and how their bold…
In this clip We discuss business leaders and creatives who have forged their own paths, such as 50 Cent and Tyler Perry, and how their bold…
Liked by Siegfried “Ziggy” Prieto
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Benard Hopkins tells me when he started to have a higher expectation for himself and why.
Benard Hopkins tells me when he started to have a higher expectation for himself and why.
Liked by Siegfried “Ziggy” Prieto
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Case Study Series Episode 4 Trailer: Featuring Bernard Hopkins, a.k.a. “The Executioner” In this powerful episode, we sit down with boxing legend…
Case Study Series Episode 4 Trailer: Featuring Bernard Hopkins, a.k.a. “The Executioner” In this powerful episode, we sit down with boxing legend…
Liked by Siegfried “Ziggy” Prieto
Experience
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Founder
JifJab
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Founder
SimpleGrowth
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Founder and CEO
New York Throw Down Inc.
Education
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College of Staten Island
Bachelor of Science (B.S.) Marketing
Languages
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English
Native or bilingual proficiency
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Spanish
Full professional proficiency
Recommendations received
1 person has recommended Siegfried “Ziggy”
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The Lessons of College: Teamwork, Diversity, and Creative Inspiration In this clip, with Moshoodat we talk about how college taught her the true…
The Lessons of College: Teamwork, Diversity, and Creative Inspiration In this clip, with Moshoodat we talk about how college taught her the true…
Liked by Siegfried “Ziggy” Prieto
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In this clip, Moshoodat dives deep into the power of self-love and how it impacts everyone around us. She shares her journey of embracing self-worth…
In this clip, Moshoodat dives deep into the power of self-love and how it impacts everyone around us. She shares her journey of embracing self-worth…
Liked by Siegfried “Ziggy” Prieto
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Next guest on Case Study Series is Moshoodat a creative director and make up artist for Moshoodat LLC. She talks in this clip about how her jewelry…
Next guest on Case Study Series is Moshoodat a creative director and make up artist for Moshoodat LLC. She talks in this clip about how her jewelry…
Liked by Siegfried “Ziggy” Prieto
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This is a great and interesting Conversation a must watch!!!
This is a great and interesting Conversation a must watch!!!
Shared by Siegfried “Ziggy” Prieto
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