Collegiate Marketing Lead Atlanta & Birmingham

In the position of Collegiate Marketing Lead you will Manage the overall direction and training of the Collegiate Marketing

program. Work to identify, negotiate, and execute opportunities within their assigned territory.

Essential Job Functions

‐‐>> Identify and engage in all aspects of the student life, both on and off campus. Develop and manage relationships with

influential groups and individuals, student organizations, including but not limited to: Greek life, sports, intramurals, gaming, fashion, and lifestyle. Off Campus support to include, but not limited to, housing complexes, venue partnerships, gym affiliations, promoters, and transportation hubs.

‐‐>> Manage Collegiate Ambassadors within assigned territory. Own the recruiting, training, and direction of the Collegiate Ambassadors on campus. Frequent in‐person check‐ins with the Collegiate Ambassadors.

‐‐>> Field Sampling, Event Activation and Product Distribution: Collaborate and lead collegiate focused samplings and activations, in and around campus. Plan and manage all aspects of the event/sampling process: pre, during, and post

duties including: contract negotiation, personnel staffing, product delivery/distribution, transportation, supplies, etc. of local events and partnerships .

‐‐>> Scheduling & Reporting: Communicate Collegiate Ambassador program activity to Collegiate Manager and local market stakeholders. Review and approve assigned Collegiate Ambassador reports through online portal. Ensure all Collegiate Ambassadors meet report deadlines for their required campus activity.

‐‐>> Market Support: Collaborate with marketing teams as needed for non‐collegiate events, as well as leading efforts to identify sales opportunities and event activations for the sales division.

‐‐>> Safely and effectively work in multiple fast paced environments, including warehouse and frequent off‐site job locations. Complete tasks both independently and as a team player, willing to learn, flexible schedule and work weekends and holidays. Maintain a positive attitude, have excellent verbal communication skills, as well as exceptional spatial awareness. Organized, can adapt to changes and new situations.

Position Requirements

Prefer a Bachelor's Degree in the field of ‐‐ Marketing, Communications, or related field of study.

Additional Experience Desired: Between 1‐3 years of experience in sales or marketing.

Additional Knowledge or Skills to be Successful in this role: Must have a valid Driver's License and clean driving record as

will, at times, drive company provided vehicle independently.

Base Pay Range: USD 53,700.00 to USD 63,500.00