Marketing Director
Title: Director of Performance Marketing
Location: Fully Remote - EST/CST Preferred
Duration: Permanent Hire
Job Description: We are seeking a highly experienced Director of Performance Marketing to lead our marketing efforts across various channels, ensuring effective customer acquisition and retention strategies. The ideal candidate will have a strong background in managing multi-channel digital marketing campaigns, including paid digital, SEO, television, radio, out-of-home (OOH), CRM, marketing technology, and marketing analytics. This role requires a data-driven mindset, exceptional leadership skills, and a proven track record of driving growth in a competitive market.
Qualifications:
- Bachelor’s degree in Marketing, Business Administration, or a related field. MBA preferred.
- 8+ years of experience in performance marketing roles
- 5 years in a leadership position
- Strong analytical skills and experience with marketing analytics platforms (e.g., Google Analytics, Adobe Analytics).
- Deep expertise in digital marketing channels such as paid search, display advertising, social media advertising, SEO, etc.
- Experience in managing traditional media campaigns (television, radio, out-of-home).
Preferred Skills:
- Experience with A/B testing and experimentation methodologies.
- Knowledge of advanced data modeling and predictive analytics techniques.
- SQL Experience
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Seniority level
Director -
Employment type
Full-time -
Job function
Marketing -
Industries
Marketing Services, Staffing and Recruiting, and Retail
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See who you knowFeatured Benefits
Inferred from the description for this job
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Medical insurance -
Dental insurance -
Vision insurance -
401(k)
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