National Account Manager

As a National Account Manager on our Consumer Packaged Goods (CPG) team, you will lead strategic customer relationships with some of the largest retailers and distributors in the Natural Channel, including Sprouts, UNFI, and other natural independents. You’ll be responsible for driving sales, achieving trade and profit goals, and building account-specific business plans to address customer opportunities, competitive threats, and key elements like distribution, pricing, and promotions.

Reporting to the Director of Sales, this role demands strong customer leadership, financial acumen, analytical thinking, and the ability to develop strategic growth plans.

This position is remote but requires residency west of the Rocky Mountains with easy access to a major metropolitan airport.

Key Responsibilities:

Grow Key Customer Business

• Expand product distribution by analyzing syndicated data (e.g., Nielsen, SPINS) to identify trends and opportunities.
• Incorporate insights into account-specific business strategies.

Deliver Profitable Sales Growth

• Achieve sales goals by developing relationships across all levels of retail and distribution partners, including above-the-buyer contacts.
• Lead top-to-top meetings and category reviews with key customers.

Manage Budgets and Promotions

• Meet sales and trade budgets for assigned accounts within the annual operating plan(AOP).
• Design and execute customer-specific promotional plans within trade spend targets.
• Collaborate with cross-functional teams, including customer marketing, trade management, and operations.

Requirements:

• Bachelor’s degree in Business Administration, Sales, Marketing, or related field.
• Minimum 5+ years of sales experience in the consumer-packaged goods industry (preferably food categories).
• Proven track record managing large retailers, distributors, or wholesalers.
• Experience across multiple retail channels (natural, grocery, e-commerce) is preferred.
• Strong ability to create and execute joint business plans that exceed sales, trade, and profit targets.
• Demonstrated leadership and agenda-setting capabilities with brokers across multiple channels.
• Advanced technical proficiency with tools like Excel, PowerPoint, Word, and other Windows-based applications.

This role offers a unique opportunity to drive growth within a thriving industry while building impactful relationships in the Natural Channel. If you’re passionate about leveraging insights and partnerships to achieve exceptional results, we’d love to hear from you.