Social/Influencer

About the Company:

We believe style & sustainability are inseparable. Vitamin A combines feminine design with sustainable innovation. All of our bikinis and bodysuits are designed and produced locally in California from plant-based and recycled materials. As a proud member of 1% for the Planet, we give back to organizations who work to protect the oceans.

About the Role:

This is a temporary role for an independent contractor. The assignment will last approximately 90 days and average about 10 hours per week. Candidates should be located in LA or the surrounding area with the ability to commute to Irvine, CA, if needed, however we can offer flexibility for remote work.

Social

• Create and manage an organic social strategy for the brand
• Including but not limited to Pinterest, LinkedIn, Instagram, Facebook, TikTok (video strategy)
• Use Adobe / Photoshop to create brand-right templates to showcase product, sustainability messaging and BTS
• Edit and reformat existing assets to create engaging organic social content
• Attend in-house photo shoots to capture BTS content to help tell the brand story
• If remote, the creative director or photographer will share imagery for freelancer to use
• Work with copywriter to align on copy for all organic social needs
• Manage posting for VA social channel
• Work with merchandising to keep Instagram product catalog fresh and relevant
• Community management
• Likes, comments, dms, mentions, engage with audience

Influencer/Paid Partnerships

• Paid Influencers / Content Creators:
• Develop target lists for quarterly strategy meetings
• Coordinate + Execute paid content creators:
• Outreach, Negotiation, Contacts, SOW / deliverables / product assortments, Creative brief, Edits / approvals / reshoots , File and distribute content to marketing team – using ShopMy

Influencer/Gifting

• Ideate and manage campaigns
• Monitor / track current members and their performance through ShopMy
• Manage contracts, creative briefs, content guidelines and inspiration for all talent
• Invite new members / audit member list
• Manage product orders
• Track / monitor placements

Reporting

• Manage monthly, weekly and quarterly reporting for all owned channels