Looker Studio for Marketers
With Samantha Barnes
Liked by 135 users
Duration: 1h 16m
Skill level: Beginner
Released: 4/7/2023
Course details
Looker Studio, formerly known as Google Data Studio, gives you the power to transform information into compelling data visualizations that convey meaningful market insights. It also offers easy access to data sets from the entire Google Marketing Platform and social media sites, CRMs, third-party marketing tools, or your own data warehouse. In this course with marketing analytics expert Samantha Barnes, learn how to create your own engaging, interactive dashboards to track marketing and user engagement performance with Looker Studio using Google Analytics and Ads sample data.
Discover how to start a new report from scratch or from a template and then connect it to one or more data sources. Find out how to add different types of charts and graphs to your report as well as filters, styling, and dynamic interaction. Along the way, Samantha also shows you how to maximize the visual impact of your dashboard with themes and other design shortcuts, so you can start sharing your reports with clients and colleagues.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Sarah Furge
Sarah Furge
Presently completing a job placement with Fredericton Tourism as part of my Business and Digital Marketing course at Eastern College.
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M K Junayed Parves
M K Junayed Parves
Data Analyst & Visualization Expert (Advance Excel | SQL | Power BI | Tableau)
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 4 quizzes
- Learn on the go Access on tablet and phone
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