From the course: Making Money with Branded Content for Creators
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Challenge: What's your unique selling proposition (USP)?
From the course: Making Money with Branded Content for Creators
Challenge: What's your unique selling proposition (USP)?
- Okay, time for the challenge. Figure out what's your USP, or unique selling proposition. Write out what makes you special and what you would say to your dream brand when you're in a pitch. The idea here is to come up with a pitch for your ideal brand, so come up with a list of things that you can send them, like your reel or portfolio, as well as your bio, your uniqueness, and your special sauce, as well as your audience and your reach if you have one. And at the end of the day, you're just trying to sell yourself, so it's time for you to start bragging.
Contents
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What makes you different from other creators?1m 36s
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Solidifying your personal brand, reel, and portfolio4m 8s
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Prospecting and outreach2m 53s
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Pitching and selling to brands2m 25s
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Challenge: What's your unique selling proposition (USP)?33s
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Solution: Developing your pitch for brands12s
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