Migrating from Universal Analytics to Google Analytics 4 (GA4)
With Dana DiTomaso
Liked by 539 users
Duration: 55m
Skill level: Intermediate
Released: 11/8/2021
Course details
Learn how to successfully migrate from Google Universal Analytics to Google Analytics 4 (GA4). In this course, Google Analytics expert Dana DiTomaso covers the important aspects to consider when making the switch to the new GA4 platform. Dana explains key topics like how to translate events, how to leverage the new GA4 features, and how to create comparison reports. In addition to the nuts and bolts of the migration, she also expounds on how to best communicate about GA4 with your team members, so that everyone has an understanding of the new, exciting platform.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
-
Showcase on your LinkedIn profile under “Licenses and Certificate” section
-
Download or print out as PDF to share with others
-
Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
-
Pamela Cairns
Pamela Cairns
Marketing Manager at British Council
-
Mike Kersgard
Mike Kersgard
Director Of Internet Marketing at PacificWebTraffic.com
-
Talicza Stevens
Talicza Stevens
Marketing Manager at Somerset Bridge Group
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 3 quizzes
- Learn on the go Access on tablet and phone