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The rise of streaming platforms has created new opportunities for diverse storytelling and representation. Growing demand for diverse content: Audiences are increasingly demanding more diverse content, leading to a growing market for stories told by and about people of color. New talent emerging: A new generation of Black creatives is emerging, with fresh perspectives and innovative ideas. LA is home to the entertainment capital of the world, with many opportunities for people of color to work in the media industry. The LA County Department of Arts and Culture also offers various programs and initiatives to support diversity and inclusion in the arts. NYC offers a range of opportunities for people of color to work in the industry. The city is also home to many organizations focused on diversity and inclusion, such as the National Association of Black Journalists (NABJ) and the National Association of Hispanic Journalists (NAHJ). Atlanta has become a major hub for film and TV production in recent years, with many shows and movies filmed in the city. The Atlanta Film Festival and the Atlanta Film Society offer resources and opportunities for local filmmakers and industry professionals. Chicago is a major hub for media and entertainment in the Midwest, with a growing number of film and TV production companies. The city is also home to several organizations focused on diversity and inclusion, such as the Chicago Media Project and the Black Women's Expo. Austin has become a hotbed for film and TV production in recent years, with many shows and movies filmed.The Austin Film Festival and the Austin Film Society Austin Black Film Festival. Establish a diversity initiative: Create a dedicated program within the industry to promote diversity, equity, and inclusion. Pair minority professionals with experienced mentors from underrepresented groups. Establish grants or funding opportunities specifically for minority-led projects or initiatives. Offer cultural competency training, scriptwriting workshops, and production skills training for underrepresented groups. Collaborations and partnerships: Partner with organizations that serve minority communities to develop content that resonates with those audiences. Diverse hiring practices: Implement blind casting calls, diverse interview panels, and inclusive job descriptions to increase representation in key roles. Community engagement: Engage with local communities of color to understand their needs, concerns, and interests. Festival and market opportunities: Create platforms for minority-led projects to showcase their work and connect with industry professionals. Industry accountability: Hold the industry accountable for its lack of representation by tracking diversity metrics and setting targets for improvement. Inclusive business models: Develop business models that prioritize diversity, equity, and inclusion, such as revenue-sharing models that benefit creators from underrepresented groups.

CREATE IMPACT📊💥 Saturating a market with a “flood” of advertising visuals creates a sense of dominance in that space, making large-format out-of-home campaigns appear even BIGGER and more important. Billboard “flood campaigns” have an unbeatable CPM, providing affordable, high frequency, unmatched “can’t miss” exposure. When paired with our strategically placed, high-traffic metro & rural billboard inventory + white glove, turn-key, skilled services — you’ll command attention like never before. If you're seeking marketing/advertising solutions, check out our regional map in the comments & message me for my LinkTree, which has great info, resources, and my contact info. Let’s chat! #consistency #visibility #growth #MarketingStrategy #beseen #oohadvertising #dooh #BillboardAdvertising #Iowa #Minnesota #southdakota #thinkbig #bebold

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Vikram Sakhuja, Group CEO, Madison World, in an exclusive interview with afaqs! speaks about the importance of television in building brands

In an article by the Sports Business Journal, they talk about the lack of structure in the college football world from the recent chaos of conference realignment to media rights. I disagree with their idea of completely reshaping the conference landscape and replacing staple conferences like the BIG10 and SEC with a new 72-team format that is divided into twelve conferences because it’s too drastic of a shift from the current system. I agree with their idea that media rights need to be sorted out because the system itself is causing leakages of cash flow everywhere. This is because each conference makes its own media deal for the season, but a separate entity makes the media deals for the postseason and playoff. #CFB #Realignment #Change #Media

When people want to do something, their concerns fly out the window. They just have to believe the event is truly worth it. AKA’s Head of Business Intelligence, Marc Jablonski, unpacks this theory for live entertainment and how to use AKA’s “Worth It Index” to maximize attendance. Read the article at: https://lnkd.in/eyUAuYPN

The #NFL's Sunday Ticket verdict is a significant win for fans and businesses alike, with a jury awarding $4.7 billion in damages to fans and $96 million to bar and restaurant owners. This decision could lead to increased freedom of choice for sports enthusiasts and potentially disrupt the sports broadcasting landscape. As the industry waits with bated breath for the final outcome, one thing is clear: the future of sports viewing is about to get a whole lot more interesting. #SportsBusiness #NFLSundayTicket #AntitrustLaw #SportsIndustry #BroadcastingRights https://lnkd.in/eGFmadCn

Location-based recommendations are the TV's sixth sense for what viewers may like depending on their immediate surroundings. 🌍 Local sports matches suggestions, community events and festivals overview 🎉, even a weather-appropriate content ☀️ – it's a pathway to deeper engagement with local communities. #targetedrecommendations #audienceadtargeting #contentrecommendations

It’s not just results week for Malaysia, but also for other markets like Australia! If you want to learn and understand radio, here’s an unbiased podcast that dives into the highs and lows of the Melbourne radio market. Did you know GfK - An NIQ Company RAM is the standard for radio ratings in Australia too? If other markets can stick to one currency, why can’t Malaysia?

Tune into the latest episode of #FiresideFriday with our Board Member, Gonzalo Del Fa, to learn more about who he is, his background and experience in the advertising industry, and his take on the meaning of the word, "multicultural." #MulticulturalMarketing #Diverse #Advertising