American Advertising Federation’s Post

🌍💡 𝐈𝐟 𝐲𝐨𝐮 𝐥𝐢𝐤𝐞 𝐭𝐨 𝐬𝐭𝐚𝐫𝐭 𝐭𝐡𝐞 𝐲𝐞𝐚𝐫 𝐨𝐧 𝐭𝐡𝐞 𝐜𝐮𝐭𝐭𝐢𝐧𝐠 𝐞𝐝𝐠𝐞, 𝐡𝐞𝐫𝐞 𝐢𝐬 𝐲𝐨𝐮𝐫 𝐭𝐫𝐚𝐢𝐧𝐢𝐧𝐠 𝐤𝐢𝐜𝐤 𝐨𝐟𝐟 𝐟𝐨𝐫 𝟐𝟎𝟐𝟓: 𝐌𝐌𝐀’𝐬 𝐃𝐞𝐜𝐨𝐝𝐢𝐧𝐠 𝐀𝐈 𝐟𝐨𝐫 𝐌𝐚𝐫𝐤𝐞𝐭𝐞𝐫𝐬 𝐓𝐫𝐚𝐢𝐧𝐢𝐧𝐠 𝐒𝐞𝐫𝐢𝐞𝐬! MMA Global Member Exclusive: Foundational training series that gets marketers hands-on with Generative AI, explaining how different systems work and their strengths and weaknesses using real-life examples and practical exercises. The training is based on the MIT Press book, The AI Conundrum, authored by Rex Briggs & Caleb Briggs, presenters of the training. Coming again Jan 13-17, 2025, by popular demand! 📅 WHEN: Jan 13 - 17; 6 PM - 7 PM CEST 💻 WHERE: Online ( registration is below) 👉 Reserve your spot today: 𝑴𝑴𝑨 𝑴𝒆𝒎𝒃𝒆𝒓𝒔-𝑶𝒏𝒍𝒚 𝑬𝒙𝒄𝒍𝒖𝒔𝒊𝒗𝒆 https://lnkd.in/dMbESs7e #AIinMarketing #MMAAI #FutureOfMarketing #MarketingInnovation

We hope you can join us July 29-August 2 for our third session of our Decoding AI for Marketers training. Join instructors Rex Briggs and Caleb Briggs, co-authors of the upcoming book, 𝘛𝘩𝘦 𝘈𝘐 𝘊𝘰𝘯𝘶𝘯𝘥𝘳𝘶𝘮 from The MIT Press, as they cover: • Day One: Introduction to Large Language Models (LLMs) • Day Two: Image generation with Adobe Firefly, Midjourney, and DALL-E • Day Three: Steering LLMs & “jailbreak” techniques • Day Four: Using AI to analyze images and data • Day Five: Responsible AI and Scoring AI risk The training is live each day that week, from Noon-1 PM EDT. Check the comments to learn more and register. #ai #marketing #genai

🎬 Great Minds on Learning #Shorts #AI #learning Here’s a highlight from Episode 37: “Question Time with Donald Clark,” recorded live at Online Educa Berlin. Donald dives into 'AI on the sly', offering unique insights into the future of learning and AI. 📺 Watch the full episode: https://lnkd.in/ewjTcyCg

MMA Member exclusive: Decoding AI for marketers training Join us next week, July 29 - August 02 for an MMA Global Member Exclusive. This foundational training series gets marketers hands-on with Generative AI, explaining how different systems work and their strengths and weaknesses using real-life examples and practical exercises. The training is based on the MIT Press book, and the AI Conundrum, delivered by Rex Briggs & Caleb Briggs. Spend one week getting smart on Generative AI systems. Understand how these systems work as well as their strengths and weaknesses. All attendees will receive a complimentary digital copy of The AI Conundrum and a certificate of completion. You can find more information and members can register to attend here: https://lnkd.in/daNi9EKh #Marketing #AI #GenAI #Data #MarketingStrategy 

Yesterday, I rounded up a class where I taught business owners how to incorporate AI into their small businesses. it was so interesting to watch how well they're practicing what they were learning instantly. A lot of them admitted that work will be easier and smoother with the knowledge they have now. Do you have a group you would like me to teach about the use of Generative AI? or an individual? I am here at your service. Picture: One of the logos created instantly from the class through AI. #AI #VIRALPOST #GENAI #AIEXPERT

So What? Using generative AI for competitive analysis In this episode you'll learn: - What kinds of competitive analysis AI is good at - Why AI for competitive analysis works so well - What data you'll need to do AI for competitive analysis well THURSDAY at 1pm EST on YouTube Live YT link: https://lnkd.in/epzwgYRV

So What? Using generative AI for competitive analysis In this episode you'll learn: - What kinds of competitive analysis AI is good at - Why AI for competitive analysis works so well - What data you'll need to do AI for competitive analysis well THURSDAY at 1pm EST on YouTube Live YT link: https://lnkd.in/d2gSSUc9

Excited to be part of the Spark for Business and Section initiative on the AI Foundations course and learning from Edmundo Ortega! Joined the online kickoff session today and listening to the rationale of why we should be curious about all the AI hype, can't wait to see what is in store for us during this course. One of the thought provoking slides from Edmundo's deck. #AI #learning #SparkAI

How should RevOps lead the sales org to implement AI? According to Mallory Lee from our recent webinar: "RevOps needs to be front and center to support the conversation in order to learn something. They need to take advantage of that learning and deploying it back into the business. " How are you thinking about deploying AI?

So What? Using generative AI for competitive analysis In this episode you'll learn: - What kinds of competitive analysis AI is good at - Why AI for competitive analysis works so well - What data you'll need to do AI for competitive analysis well TOMORROW at 1pm EST on YouTube Live YT link: https://lnkd.in/gDqnyarx