Aayush Jaiswal’s Post

𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐨𝐧 𝐢𝐬𝐧'𝐭 𝐚 𝐝𝐞𝐩𝐚𝐫𝐭𝐦𝐞𝐧𝐭, 𝐢𝐭'𝐬 𝐚 𝐦𝐢𝐧𝐝𝐬𝐞𝐭!
 Just had an energizing chat about unleashing creativity across your entire organization. Here's what we discussed: 
Your biggest (marketing) innovation asset? It's not your R&D team. It's EVERY SINGLE EMPLOYEE. 
𝘛𝘩𝘪𝘯𝘬 𝘢𝘣𝘰𝘶𝘵 𝘪𝘵: * Sales knows what customers really want * Customer service understands pain points * HR sees what attracts top talent 
When you empower everyone to contribute ideas, cool shit happens: 
↳ Fresh product concepts 
↳ Next-level marketing campaigns 
↳ Revolutionary customer experiences 
𝐓𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭? You're not just keeping up - you're setting the pace. 
What's one way you've tapped into your team's collective brainpower? Share below! 
#InnovationCulture #EmployeeEmpowerment #BusinessGrowth ---------------------------------- Ahoy, I'm Wouter van Ewijk Sharing my views and passion as Brand, Content & Employer Marketing Leader

What’s your leverage? It’s amazing how even the smallest contributions can create significant impacts. The “small” person may hold the key! By embracing diverse perspectives and celebrating every effort, we foster a culture of innovation and inclusivity. In every profession, leveraging unique tools or methods not only gives individuals an edge—it propels entire teams and organizations forward. Whether it’s using advanced analytics to forecast trends, harnessing social platforms to amplify a marketing message, or adopting cutting-edge technologies to streamline operations, leverage is about maximizing resources to achieve more with less. So, what’s your leverage? What small yet powerful approach are you using to make a difference? How does it contribute not just to personal success but to a broader, more inclusive vision? Reflect on these questions to better understand how you can drive change and foster innovation in your sphere of influence. P.S. How are you using LinkedIn to build strategic relationships?

People first? Yes, but which people? Everyone is talking about client-centric marketing, or they should be. It's a powerful way to drive growth, and should be at the center of your product marketing strategy. Sustainable organizational growth, however, starts at home. Your employees are the driving force behind your success and the core of your culture. Investing in your people motivates them to invest in your clients, which creates a positive feedback loop that feeds organizational growth. If you're ready to harness the power of your people by leveraging support, training, kindness, and humanity to drive your business growth, here's where to start: 1. Empower your team: This can't just be lip service. Give your team the time and support they need to learn and grow, and make sure everyone at every level knows their voices will be heard. Empowered employees feel more connected to the brand and its mission. 2. Foster a positive culture: Great cultures aren't made from pizza parties, fancy office spaces, or trophies. Great cultures are built on transparency, open communication, and trust. Build your culture with respect and care, and that culture will attract top talent and great clients. 3. Live your values: Hopefully, you put a lot of effort into building out your core values as a part of your brand identity. (Haven't done it yet? Let's talk.) Now you'll need to make sure those values are baked into everything you do. When employees see these values being truly modeled by leadership, they become true brand ambassadors. Put your people first, and they will ensure your brand thrives! #BrandStrategy #EmployeeEngagement #Leadership #OrganizationalGrowth #DuskMarketing

I’ve been on a personal research mission for years to understand showing up and seeing people as they are. Do people around you say the buzz phrases: - We’ve always done it this way - I’ll do it for you / can you just do it for me? - We are ok for now / I don’t think we need anything / we’re fine - Why would we listen to them? If this is giving you recall right now, we know your organisation isn’t able to prioritise, isn’t really thinking about culture principles authentically and isn’t maximising its brand externally through its People. Professionals in these working environments looking to innovate find it hard to challenge & change practices. Don’t feel defeated! At least, not all the time. I can see it happens everywhere. Individuals are showing up with the values of DEIB which means the world around us is evolving. Changing collective mindset is the battle of stewarding change in the workplace, and ultimately making an actual difference. In my job, I go searching for struggling communities in my book of business working with Third Sector organisations and ask permission to help. I ask if I can assist them in setting up for success. I can receive the buzz phrases above. I find human behaviour fascinating. Some experiences of people I come across don’t associate their undelying stated principles of inclusion, diversity, equity and belonging with how they actually show up. Third sector, Private & Public Business talk about not having enough staff. Yet when people say ‘I’m available to collaborate’ - buzz phrases across brand representatives. I’m often chatting about thinking differently on how to connect using people’s data & connecting with cause. Brands actively state desire to connect with groups of people to make a difference to communities, to be an all inclusive culture where as many people are involved in the vision as possible - yet fascinating - buzz phrases from brand representatives to outside of the organisation. People often are stating values, and not looking at how we show up in the world and how we identify ourselves. I’m someone who can be a type of part-time employee for many brands with a certain set of skills and experience not being utilise. I really do find this subject fascinating of how we state our values and suggest others to show up and connect, yet in practice as individuals connecting one-to-one we can’t always represent those brand values in the real world practice with everyone. I don’t know if it is our individual leadership that is missing or leadership from other sources… something I can keep learning on. Do you show up in real life with an open mindset towards others and their different ways of thinking, approach & ideas that could be useful to you, your colleagues and your Cause? Much Love Network X #fascinating #howgroupsofpeoplework #fascinating #mindset #approach #personaldevelopment #enlightenmentgoals

Creativity - joined with dynamic executions - is central to successful marketing. Here's why fostering creativity is key more than ever - and three strategies to cultivate and encourage it: Embrace Diversity of Thought: Creativity thrives when we welcome diverse perspectives. Encourage brainstorming sessions where team members from various backgrounds share their ideas. Embrace constructive feedback and create a culture where everyone feels valued and heard. Provide Stimulating Environments: Design spaces that stimulate creativity, whether it's a designated brainstorming room, an outdoor area, or even virtual collaboration platforms. These environments can inspire fresh ideas and foster innovative thinking. Encourage Experimentation and Risk-Taking: Creativity flourishes when we're willing to take risks and try new approaches. Encourage your team to experiment with different marketing strategies, even if they seem unconventional at first. Celebrate both successes and failures as opportunities for growth and learning. Reach out today and let's unleash our creativity and elevate marketing together! 💡🚀 #creativity #marketing #innovation #experiential #events

My most effective campaign yielded over $3,500,000. (A flashback from my journey of digital branding and marketing) Here are 9 lessons from my journey in digital branding and marketing: → No one else will tell your story. Craft it yourself. → Conversations with customers are the lifeblood of growth. → Scale what works tenfold before launching something new. → The market doesn’t care about your emotions; it demands results. Adapt and improve relentlessly. → Consistency trumps bursts of effort. Show up every day. → Building a great team takes time; keeping the wrong people can cost you dearly. → Focus on fewer initiatives but execute them flawlessly. → Embrace your ideal audience and serve them better. → Profit comes from delivering exceptional value, not just scaling operations. Keep pushing forward!

🌟 Empowered and Valued Teams Lead to Greater Success 🌟 At Bridge the Gap Marketing, we believe that supporting and valuing our team members is the key to driving innovation and achieving collective success. When our team feels valued and supported, they’re inspired to push boundaries and reach new heights. Together, we foster a culture where well-being and collaboration spark creativity and accomplishment. 🌟🚀 #TeamSupport #Innovation #EmployeeWellbeing #BridgeTheGapMarketing #CollectiveSuccess #thrivingtogether

🌟 𝐀 𝐓𝐡𝐫𝐢𝐯𝐢𝐧𝐠 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐇𝐨𝐮𝐬𝐞 𝐆𝐫𝐨𝐰𝐬 𝐰𝐢𝐭𝐡 𝐈𝐭𝐬 𝐏𝐞𝐨𝐩𝐥𝐞, 𝐍𝐨𝐭 𝐉𝐮𝐬𝐭 𝐈𝐭𝐬𝐞𝐥𝐟 🌟 In the ever-evolving world of digital marketing, the success of a company isn't measured solely by its own growth, but by the growth and development of its employees. 🌱 A truly great digital marketing house flourishes because it invests in its team. It's about nurturing talent, fostering creativity, and empowering each individual to reach their full potential. When employees thrive, the whole company thrives. 🚀 𝐇𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐰𝐞 𝐝𝐨 𝐢𝐭: 𝟏. 𝐂𝐨𝐧𝐭𝐢𝐧𝐮𝐨𝐮𝐬 𝐋𝐞𝐚𝐫𝐧𝐢𝐧𝐠: We encourage and provide opportunities for our team to upskill and stay ahead of industry trends. 𝟐. 𝐎𝐩𝐞𝐧 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧: A transparent and collaborative environment where every voice is heard. 𝟑. 𝐖𝐨𝐫𝐤-𝐋𝐢𝐟𝐞 𝐁𝐚𝐥𝐚𝐧𝐜𝐞: We recognize the importance of balance and promote a healthy work-life dynamic. 𝟒. 𝐑𝐞𝐜𝐨𝐠𝐧𝐢𝐭𝐢𝐨𝐧 𝐚𝐧𝐝 𝐑𝐞𝐰𝐚𝐫𝐝: Celebrating achievements, big and small, and recognizing the hard work and dedication of our team. 𝟓. 𝐈𝐧𝐧𝐨𝐯𝐚𝐭𝐢𝐯𝐞 𝐄𝐧𝐯𝐢𝐫𝐨𝐧𝐦𝐞𝐧𝐭: Providing the tools and freedom for our team to innovate and push boundaries. When you focus on the growth of your employees, the results are evident in the quality of work and the satisfaction of clients. Let's continue to build a culture where everyone flourishes together. 🌟 #DigitalMarketing #EmployeeGrowth #CompanyCulture #TeamSuccess #Innovation #Leadership

🎨 Unleashing Creativity: 10 Ways 99creatives Sparks Innovation in Our Marketing Team Creativity and innovation are crucial for staying ahead in the competitive world of marketing. At 99creatives, we believe in nurturing an environment where new ideas can flourish. Here’s how we foster creativity and innovation within our team: 1. Encourage Open Communication: Create a culture where team members feel comfortable sharing their ideas and opinions. Open communication fosters collaboration and sparks creativity. 🗣️ 2. Diverse Perspectives: Build a diverse team with varied backgrounds and experiences. Different perspectives can lead to unique and innovative solutions. 🌐 3. Provide Learning Opportunities: Invest in continuous learning through workshops, courses, and conferences. Keeping up with the latest trends and technologies inspires new ideas. 📚 4. Create a Fun Environment: Encourage a fun and relaxed atmosphere. Breaks, team-building activities, and creative spaces can boost morale and spark innovative thinking. 🎉 5. Idea Generation Sessions: Regular brainstorming sessions can help generate fresh ideas. Use techniques like mind mapping and brainstorming exercises to stimulate creative thinking. 💡 6. Empower Autonomy: Give team members the freedom to explore their ideas and take ownership of projects. Autonomy fosters a sense of responsibility and encourages innovative thinking. 🔓 7. Celebrate Failures: Embrace failures as learning opportunities. A culture that sees failures as part of the creative process can encourage risk-taking and innovation. 🎯 8. Leverage Technology: Use advanced tools and software to streamline processes and free up time for creative thinking. Technology can also provide new ways to approach problems. 🖥️ 9. Set Clear Goals: Define clear goals and objectives for your team. Having a clear direction can channel creative efforts towards achieving strategic outcomes. 🎯 Ready to foster a culture of creativity and innovation within your marketing team? Start implementing these strategies today and watch your team thrive! 🚀✨ #CreativeMarketing #Innovation #Teamwork #99creatives

Imagine a world where digital transformation is not just about technology. Imagine a world where it is also about embracing authenticity and authentic human connection. I recently had a powerful realization that completely shifted my perspective. During a team meeting, a quiet colleague shared how sharing his expertise on #Linkedin had opened unexpected doors for him. It wasn't just about having a digital footprint; It was about adding a human touch to the digital world. 𝗧𝗵𝗲 𝗿𝗶𝗽𝗽𝗹𝗲 𝗲𝗳𝗳𝗲𝗰𝘁𝘀 𝗼𝗳 𝘁𝗵𝗶𝘀 𝘀𝗵𝗶𝗳𝘁 𝗮𝗿𝗲 𝗽𝗮𝗹𝗽𝗮𝗯𝗹𝗲: - Your employees are not just workers but passionate advocates of your brand. - Marketing has transformed into storytelling, where authenticity prevails over traditional sales tactics. - Leadership is now about building connections, not just giving orders. This isn't just a passing trend; It's a fundamental change in how successful companies must operate. When your team begins to share their insights and stories actively, the impact will be immediate – 1. Skyrocketing engagement rates, 2. Deeper client relationships, and 3. A surge in attracting top talent aligned with your values and vision. 𝗧𝗵𝗲 𝗿𝗲𝗮𝗹 𝗾𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝗶𝘀: How do you foster this culture? How do you empower every team member to be a thought leader in their own right? The journey to embracing this paradigm shift is both daunting and incredibly rewarding. It's about inspiring and guiding your team to share their unique perspectives and experiences. This isn't just about strengthening your company's brand; It's about creating a community of trust and engagement. The future belongs to businesses that embrace this change. Are you ready to lead the way in nurturing a culture of authenticity and openness? Let's exchange insights and strategies to help us navigate this transformative era. What are your thoughts on this? Enjoy your weekend!