Jake Abrams’ Post

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I help 7-9 figure DTC brands with revenue & CAC | I write The Process, a newsletter about modern growth marketing | Sold 100K+ personal cooling devices

We shot and edited this Caraway premium UGC video in 3 days. 9 steps we took to make it happen: 1. Came up with a concept for "pastry chef approved bakeware" 2. Found a reference from our Foreplay swipe file 3. Wrote a script with a credibility hook 4. DM'ed 25+ local chefs on Instagram 5. Narrowed our list down to 5 selects 6. Negotiated down our top choice 7. Half-day shoot with 1-person crew 8. Edited this video & 10 more in Frame 9. Uploaded and shared finals in Dropbox When you marry the right concept with the right execution. And remove all the barriers to simply making it a reality. It's magic.

Ivan Bagaybagayan

TikTok Shop Insiders Podcast and Agency | Helping Brands Launch on TikTok Shop

5mo

wow, 3 days?! this is such an impressive efficiency, Jake Abrams! --especially with landing a great chef. love the swipe file tip for inspiration too!

Grant Taleck

Video production sidekick for experts and entrepreneurs helping create professional content from the comfort of your home office.

5mo

Really clean editing and camera work here!

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Arpit Gautam

Generated 15CR in Brands Revenue | Google Ads & Facebook Ads Specialist | Helping Busy DTC Founders scale their Brands REVENUE | Helped 20+ eCommerce clients | DM ‘’Performance Marketing’’ to know more

5mo

True. The right concept and execution will work like magic. Loved this Jake Abrams!

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Anurag S.

Investment Professional

5mo

Focus on the what the product is, is too less. Is it the tray, what is in the big box, what is the value proposition except easy to clean etc etc. Only the person speaking is calm, rest of the video is too hurried.

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Trey Sheneman

Profitable Growth for Mission-Driven Brands || Creator Of The COMPASS Method || Founder at Herald

5mo

Alex Bennett this vibe too.

Travis Tyler

Social @ Motion | Ad Chef 👨🍳 | New Dad

5mo

when you break it down step by step like that -- it seems so much more do-able! thanks for sharing Jake Abrams

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