Admix Media ’s Post

If you've ever felt lost in the sea of streaming jargon, you're not alone! Our latest blog post at Admix Media cuts through the confusion so you can navigate the world of digital advertising with confidence. 📺

Have you ever searched in frustration for something, only to finally realize that it's in your hand? 😂 That's sort of like marketers looking for business drivers and realizing it's all right there in their customer data. Jake Richardson, Moloco's head of connected TV, shared a number of thoughts about the future of CTV with our friends at Beet.TV. ➡️ https://lnkd.in/eG_4RPmp #CTV #AVOD #streaming

Have you ever searched in frustration for something, only to finally realize that it's in your hand? 😂 That's sort of like marketers looking for business drivers and realizing it's all right there in their customer data. Jake Richardson, Moloco's head of connected TV, shared a number of thoughts about the future of CTV with our friends at Beet.tv. ➡️ https://lnkd.in/d-ZMVGGM #CTV #AVOD #streaming

🚫 No More Free Rides! 🚫 As password sharing crackdowns sweep through the streaming world, the big question is: will it truly boost subscriptions? 📉 Data from Hub’s TV Churn Tracker shows 25% of viewers admit to using someone else’s login, and enforcement is starting to result in a modest downward trend. But with SVODs losing millions each year, is password enforcement a panacea or just nibbling around the margins? In this week’s Hub Intel, Mark Loughney dives into the latest insights on who’s sharing, why they’re doing it, and what it means for the future of streaming. #streaming #SVOD #passwordsharing #media #dataanalysis #subscriptionservices

Big Screen = Big Opportunity! Big screen viewing is booming. How can OTT services overcome the challenge of reaching Smart TVs & building TV apps to capitalise on this audience? Discover how Magine Pro's OTT customers are thriving on Smart TVs in our white paper, 'Go Big or Stay Small'. Download now and transform your OTT strategy for the big screen era - https://lnkd.in/d-B9nCEk #OTT #Streaming #SmartTV #TVApps #BigScreen #MaginePro #WhitePaper #OTTStrategy

Curious about what to expect from X TV? Unlike what you might think, X TV isn’t just another social media extension—it’s a full-fledged OTT streaming service. Branded as “X-Stream Service TV” in the Google Play Store, X TV offers a wide range of live channels, from news and sports to movies, music, and weather. Here are some standout features of X TV: • Replay TV: Store up to 72 hours of shows in the cloud, so you never miss a thing. • Startover TV: Tune in late? No problem! Start any live show from the beginning. • Free Cloud DVR: Record up to 100 hours of content without any extra costs. X TV is currently available in beta for Android smart TVs. To get started, just search for X TV in your device’s app store and sign in with your X account. This could be a game-changer in the OTT space. #OTT #Streaming #XTV #Innovation #DigitalMedia

#1 Most Used App on Samsung TVs in the U.S. 🤔 What’s in it for Samsung and other TV gatekeepers to support NextGen TV or OTA broadcasting, when they can profit from controlling their own ecosystems❓ Samsung just dropped the news that its free streaming service, Samsung TV Plus, now boasts 88 million monthly active users worldwide. But here’s the plot twist—they never quite say what qualifies as an "active user" or what magic math they’re using. The blog brags about big viewership growth percentages, but leaves out those oh-so-crucial starting numbers. So, feel free to play the guessing game‼️ Samsung blog post: https://lnkd.in/dajFnZHw 🔗 #ATSC #ATSC3 #Broadcast #Broadcasting #CTV #digitaltv #DVB #FAST #iptv #media #MVPD #vMVPD #NAB #NabAmplify #NextGenBroadcast #NextGenTV #OTT #PayTV #SmartTV #smpte #Streaming #StreamingMedia #StreamingVideo #TV #Television

👂 Have you heard about  Android TV Operator Tier? https://bit.ly/3W7fXYA 🛀 This framework from Google empowers OTT operators to deliver highly customized user experience that seamlessly integrates with popular streaming services using Android TV. This blog post explores the key benefits of the Android TV Operator Tier, including: 🔹 𝗘𝗻𝗵𝗮𝗻𝗰𝗲𝗱 𝗨𝘀𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲: Create a user interface that reflects your brand and caters to your specific audience. 🔹 𝗦𝗲𝗮𝗺𝗹𝗲𝘀𝘀 𝗦𝘁𝗿𝗲𝗮𝗺𝗶𝗻𝗴 𝗜𝗻𝘁𝗲𝗴𝗿𝗮𝘁𝗶𝗼𝗻: Integrate your platform with popular streaming services, offering users a comprehensive entertainment hub. 🔹 𝗦𝗶𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝗱 𝗗𝗲𝘃𝗲𝗹𝗼𝗽𝗺𝗲𝗻𝘁: Leverage the robust Android TV framework to streamline development and reduce time-to-market. 💡 If you're a TV operator looking to elevate your offerings, the Android TV Operator Tier is a powerful solution that should be on your radar. #UniqCast #video #streaming #ott #blog #android #technology

📺 Digital TV is catching up streaming. For years, traditional TV #broadcasting has been limited in #interactivity, #personalization, and, let's be honest, even quality. But that’s set to change with #NextGenTV. 🔍 How come? NextGen TV benefits speak for themselves:   ✔️Stunning visuals: NextGen TV supports ultra-crisp 4K resolution and 120 frames per second, providing smooth, lifelike motion. ✔️Immersive sound: It offers multidimensional Dolby Atmos surround sound and enhanced dialogue clarity. ✔️Real-time interactivity: Viewers can rewind live TV, participate in live polls, and receive tailored local news alerts. ✔️Mobile-friendliness: It allows watching live broadcasts on #mobile devices without using cellular data. ✔️Free access: NextGen TV is free to air, eliminating the need for cable or #streaming subscriptions. Is this format already widely adopted, and what are its implementation specifics? Our new article answers all NextGen TV-related questions: https://lnkd.in/d3enccPb #NextGenTV #ATSC3 #customsoftwaredevelopment #interactivebroadcasting

People who paid more for their TV watch less ad-supported video, according to the latest analysis from Parks Associates; Roku owners watch a lot more ad-supported video than owners of TVs made by Samsung or LG, who overwhelmingly prefer to watch subscription video services. #FASTchannels #streaming #CTV #SVOD #AVOD