Brilliant story on the Jones Food Company 👇
In my role as a Non-Exec Director for JFC, I have had the privilege of getting an inside view on the progress made by these facilities.
For certain crops, the results of vertical farming are truly impressive. I have certainly been enjoying the JFC ‘LeaF’ salads available on Ocado.com. (This is my favourite ➡️ https://lnkd.in/eYTA9VuE)
What I love about these products:
✈️ Low food miles - these salads are British-grown reducing the need for long-distance transportation
☀️ Available all year round - the facilities can produce their crops year-round, regardless of the great British weather
☣️ Chemical free - there’s no need for pesticides and herbicides
🥬 Fresh - there is less time between harvesting and eating, the leaves taste great!
Looking to the future, I think there’s scope for even more of an impact from this technology.
Firstly, it’s an efficient use of space. Growing on stacked layers increases the amount of food that can be grown per m2 by up to 100x. This could create the possibility to open up land for nature, soil restoration and carbon capture initiatives.
It’s also an efficient use of water. JFC can re-use each litre of water up to 30x! With climate change destabilising global water cycles, this could be an important breakthrough.
Along the same lines, if we imagine a future world powered by renewables, peak sun / wind periods could create energy surpluses and vertical farms would be an ideal use for this excess.
And lastly, having been inside the facilities, they’re a fantastic working environment without exposure to potentially dangerous equipment or harsh chemicals that can be problematic in the traditional food supply chain.
Great to follow the progress being made by Jones Food Company on their mission to build the world's most advanced vertical farming, commercially at scale.
Read more about this Ocado-backed business: https://lnkd.in/ebZxK9ZD
#OcadoGroup #verticalfarming #onlinegrocery
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