AgriHunars’ Post

#Inspiring Journey ✨

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Shoption, a trailblazer in India’s agricultural sector, has achieved a landmark milestone, joining the ranks of profitable enterprises with an impressive 2.74x revenue surge, reaching ₹72.64 crore in FY24. According to filings with the Registrar of Companies (ROC), the company has turned profitable within just four years of its inception, cementing its position as a leader in India’s B2B e-commerce landscape for #irrigation and agricultural machinery. Transforming Agricultural Procurement: As India’s first dedicated e-commerce platform for irrigation and machinery, Shoption offers an expansive catalog of 2.5 lakh products from over 500 brands and small manufacturers. It has disrupted conventional procurement practices through its patented inventory forecasting system, solving long-standing issues like off-season stockpiling, bulk purchasing, and dealership reliance. This pioneering approach enables rural retailers to optimize inventory without minimum order constraints, eliminating inefficiencies and creating a seamless, profitable procurement process. Shoption’s platform has become a lifeline for small retailers seeking operational ease and access to diverse, high-quality products. Empowering Agriculture’s Backbone: Shoption is more than just a marketplace—it is an enabler for farmers, retailers, and manufacturers alike. Its comprehensive solutions for inventory management, logistics, and supply chain optimization have transformed traditional procurement. At the heart of its success is Gbru Industries - गब्रू, Shoption’s proprietary brand, offering a broad range of affordable, high-performance irrigation and machinery products tailored to rural needs. Visionaries Behind the Success: The driving force behind Shoption is its founders, 2 college friends, Sharad R. Kale and Somnath Shendge - sons of farmers and visionaries committed to reshaping agriculture. Sharad, a gold-medalist software engineer, and Somnath, an electronics and telecommunications engineer, combine cutting-edge technology expertise with deep-rooted agricultural insight. Their entrepreneurial journey began with Ieyze, their first venture, which developed over 85 IoT-based irrigation automation products, benefiting 1.5 million farmers across 14 states and three international markets. This transformative initiative laid the foundation for #Shoption, born in 2019 to tackle procurement and inventory challenges in rural India. After securing traction with Shoption, the duo successfully exited Ieyze in June 2020 to an investor, dedicating their focus to scaling their new venture. In just two years, Shoption established a presence across three states, building a network of over 15,000 retailers and introducing 350+ private-label products. The founders' dedication to innovation and their commitment to serving the agricultural community continue to drive the company's growth and success, positioning Shoption as a leader in the industry. #Shoption #Agritech #AgriStartup

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