Ahmed Zaidy’s Post

🗞️ Media exposure can transform your event’s reach. From local media to big industry names, learn how to boost your event's media coverage with these expert tips. ➡️ https://everwall.to/2b8 #EventManagement #EventStrategy #MediaOutreach

Are you maximising your attendance at major industry events? 🤝📅 Attending relevant industry events can be a powerful tool for heightening brand visibility and building new relationships with your target audience, even if you’re not exhibiting. In our latest #FreshEyes insight,  FF PR & communications director, Paul Tustin, shares five steps for developing a well thought out event attendance strategy. Read more: https://lnkd.in/eFieq2MV #AttendanceStrategy #IndustryEvents

Is a National Media Presence the Key to Your Brand's Success? 🌟 Before chasing the spotlight, identify your brand's unique goals and target audience. 🎯 For some, nationwide exposure can lead to: ✅ Heightened visibility ✅ Enhanced credibility ✅ Expanded reach ✅ Greater sales But for others, especially niche or local markets, it may be unnecessary or counterproductive. If a national presence is right for you, start by: 1️⃣ Developing key talking points 2️⃣ Training a spokesperson 3️⃣ Establishing credibility locally or in your industry 4️⃣ Building relationships with national reporters PR is a long-term play to build awareness and credibility. Finding the right audience, local or national, is key to success. Read more on our blog! https://bit.ly/3xHZvEj

The PR industry has undergone significant changes due to the COVID-19 pandemic, leading to a notable transformation in how professionals in this field handle events and conferences. Virtual events have become a popular way for PR professionals to connect with their target audiences, reach new customers, and share their key messages. This trend is anticipated to persist even after global circumstances normalize, indicating that virtual events are becoming a permanent fixture in the PR industry. #transformationinpr #digitalera

What is Digital Communication, and how can individuals, business and corperate brands leverage on it? Digital communication refers to the exchange of information, ideas, and messages using digital channels such as emails, social media, websites, and instant messaging. It plays a significant role in shaping personal and corporate brands by allowing individuals and businesses to communicate directly with their audience, showcase their values, expertise, personality, and build relationships with customers and followers. Through digital communication, brands can establish their presence, engage with their audience in real-time, and tailor their messaging to create a consistent and compelling brand image. Additionally, digital communication enables brands to gather feedback, address customer concerns, and adapt their strategies to meet the evolving needs of their audience, ultimately contributing to brand loyalty and reputation. Knowing and understanding your audience is key to identifying the right digital channels. When was the last time you measured your digital presence? A gentle reminder that I am one of the 29 under Stratcomm Africa 29 under 29. #digitalcommunication #stratcommafrica #communications Need a moderator for your event? Let’s connect

🎯 Is your organisation's story being heard? 🗞️ In a world filled with challenges and great organisations making a difference, how do you ensure your work gets the attention it deserves? It’s time to build your organisation’s profile and credibility through effective media engagement! 💡 Join us for the upcoming webinar: "Building Your Organisation's Reputation Through Media" with Tony Nicholls, Founder & Principal Consultant @ Good Talent Media, and learn how to craft compelling stories that the media can't ignore. 📅 When? 🗓 Thursday 28 November 2024 ⏰ 1.00pm – 2.00pm (AEDT) Key takeaways: ✅ Learn how to create targeted, emotionally-driven stories that resonate with media outlets. ✅ Understand the difference between ‘product/sales’ and ‘problem/solution’ approaches to media engagement. ✅ Gain insights into the news cycle and strategies to effectively communicate your organisation's message. 🔗 Register Now: Secure your spot and start building your media presence. https://lnkd.in/gQq5KjGD 🎥 Can’t make it live? No problem! All registrants receive access to the webinar recording and PDF slides. #MediaStrategy #BetterBoards #PRSuccess #BuildingReputation #NotForProfit #Webinar

🎉 Happy "Social Media Day" to all our followers! At Eventi Management, we're celebrating the positive impact of social media on our lives and events. Thanks for being part of our vibrant community. Let's keep creating unforgettable moments together and sharing our passion for event management! 🌟 #HappySocialMediaDay #EventiManagement #SocialMediaImpact #EventSuccess #EventPlanning #EventiEffect #Corporate #Cultural #EventManagement

🎯 Is your organisation's story being heard? 🗞️ In a world filled with challenges and great organisations making a difference, how do you ensure your work gets the attention it deserves? It’s time to build your organisation’s profile and credibility through effective media engagement! 💡 Join us for the upcoming webinar: "Building Your Organisation's Reputation Through Media" with Tony Nicholls, Founder & Principal Consultant @ Good Talent Media, and learn how to craft compelling stories that the media can't ignore. 📅 When? 🗓 Thursday 28 November 2024 ⏰ 1.00pm – 2.00pm (AEDT) Key takeaways: ✅ Learn how to create targeted, emotionally-driven stories that resonate with media outlets. ✅ Understand the difference between ‘product/sales’ and ‘problem/solution’ approaches to media engagement. ✅ Gain insights into the news cycle and strategies to effectively communicate your organisation's message. 🔗 Register Now: Secure your spot and start building your media presence. https://lnkd.in/gQq5KjGD 🎥 Can’t make it live? No problem! All registrants receive access to the webinar recording and PDF slides. #MediaStrategy #BetterBoards #PRSuccess #BuildingReputation #NotForProfit #Webinar

Unlocking Local Media Attention Looking to shine a spotlight on your brand in your local community? Here are some actionable tips to help you garner attention from the local media: Craft Compelling Press Releases 📝: Write press releases that are newsworthy, concise, and tailored to local media outlets. Highlight interesting angles, such as upcoming events, community initiatives, or product launches. Build Relationships with Local Journalists 🤝: Research local journalists and media outlets covering your industry or niche. Reach out with personalized pitches, offering them exclusive stories or access to your events for coverage. Pitch Your Story Effectively 🎤: Craft a compelling pitch that highlights the relevance and timeliness of your story to local journalists. Focus on why your brand matters to the community and how it adds value to their readers. Leverage Local Events for Exposure 🎉: Participate in local events, sponsorships, or community activities to increase your brand's visibility. Host events or workshops relevant to your industry and invite local media to attend and cover the event. Monitor and Follow Up 📊: Keep track of media coverage and mentions of your brand in local publications. Follow up with journalists to thank them for coverage and maintain relationships for future opportunities. By implementing these tips, you can effectively garner attention from local media outlets and increase your brand's visibility and credibility within your community. ☎️ 251.215.4952 💻 reddoormarketingagency.com 📍 4830 Wharf Pkwy., Suite G-106, Orange Beach, AL #RedDoorMarketing #BeBold #WeBuildBoldBrands #YourMarketingPartner #Marketing #WebDesign #PublicRelations #Branding #SocialMediaManagement #GulfCoastMarketing

To the handful of doctors who raised this question: The Difference Between Hiring an Event Organizer, PR Company, or Health Media for Your Events Hiring an event organizer or a PR company for a health event may seem like a logical choice, but it is not the same as inviting the media to cover the event. In fact, there are significant differences between the two that can greatly impact the success of a health event. First and foremost, an event organizer or a PR company is responsible for planning and executing the logistics of the event. This includes securing a venue, coordinating with vendors, and managing the overall flow of the event. While these tasks are crucial for a successful event, they do not necessarily guarantee media coverage. On the other hand, inviting the media to cover a health event involves reaching out to journalists and media outlets to attend and report on the event. This can include sending out press releases, pitching story ideas, and building relationships with media professionals. The goal is to generate interest and coverage from the media, which can greatly increase the reach and impact of the event. One of the main differences between hiring an event organizer or a PR company and inviting the media is the focus on publicity. While an event organizer may prioritize the logistics and execution of the event, a health media will prioritize generating buzz and coverage for the event. This can lead to a higher attendance rate, more exposure for the event, and ultimately, a greater impact on the target audience. Moreover, hiring a health media for a health event can also bring in a level of credibility and expertise that an event organizer or a PR company may not have. Health media professionals are well-versed in the industry and can provide valuable insights and perspectives on the event, which can add depth and credibility to the coverage. In conclusion, while hiring an event organizer or a PR company is important for the success of a health event, it is not the same as inviting the media to cover the event. The latter can greatly enhance the impact and reach of the event, as well as bring in a level of expertise and credibility. So, if you want to make a lasting impression and create a buzz around your health event, it is crucial to hire a health media to cover it. #HealthEvent #MediaCoverage #EventOrganizer #PRCompany #Publicity #Credibility #Expertise #Buzz #Impact #TargetAudience