Ala’ Al-Amad’s Post

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Social Writer|Sociologist| Marketing Researcher| Learner| Passionate| Ammanist

[ Advice in Market Research] If you find yourself uncertain about whether to pursue quantitative research or qualitative research, it can be helpful to ask yourself whether you require answers to the questions of "why?" or "how?" Then by considering the nature of your research project and the specific information you seek, you can independently determine the most suitable methodology for your research project. #marketresearch #qualitativeresearch #quantitativeresearch

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