Alderson James’ Post

Does your company fit the VC playbook? 📒 Whether you’re a start-up aiming to scale... or an established player pursuing rapid growth...aligning with key VC principles can significantly impact your talent acquisition and overall success. Here’s how you can capture the attention of VCs ⬇️ 1. VC expectations For established businesses, VCs expect a proven product and a clear go-to-market strategy. 👉 According to PitchBook, 78% of VC firms prioritise companies with a well-defined market strategy when making investment decisions. For early-stage start-ups, focus on showcasing your potential to address major market challenges and highlighting what makes your solution unique. 👉 CB Insights reveals that 35% of start-ups fail due to a lack of market need, making it critical to validate your market fit early. 2. Market traction Demonstrating market traction is key to gaining investor confidence. VCs look for clear indicators of demand and viability. 👉 A report from CB Insights found that 42% of start-ups fail because they don’t address a real market need. Early sales, strong user engagement, or high-value partnerships are effective ways to validate your solution. 3. An excellent founding team VCs are looking for more than just a great idea, they invest in the people driving it. 👉 According to First Round Capital, 85% of early-stage investors prioritise the quality of the founding team over the idea itself. At its core, the ideal team embodies... ✅ Resilience to navigate setbacks and pivot when necessary ✅ Adaptability to meet the evolving needs of the business and market ✅ Leadership that inspires and unites teams to execute a shared vision 👉 A study by Kauffman Fellows reveals that start-ups with founding teams featuring diverse skill sets and complementary expertise are 64% more likely to succeed. Showing this kind of alignment can make your company stand out to investors. 🎯 Whether you’re refining your product, validating market fit, or assembling a world-class team, the right prep can make all the difference! #VCPlaybook #StartupGrowth #VentureBacked #InvestorAttraction

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