Alfan’s Post

To market smartly in #Saudi_Arabia: 1. **Understand the Audience**: Dive deep into local customs and values. 2. **Social Media Savvy**: Use platforms like Twitter and Snapchat, which are hugely popular. 3. **Mobile Optimization**: Ensure content is mobile-friendly, as smartphone use is high. 4. **E-Commerce Integration**: Make online purchasing seamless. 5. **Influencer Partnerships**: Collaborate with local influencers for credibility. These strategies can help you tap into the dynamic Saudi market effectively! #BinMasfar

Elevate Your Digital Marketing in Saudi Arabia Unlock the strategies to captivate your audience in Saudi Arabia: 1. Understand Local Culture: Respect customs and traditions to build authentic connections. 2. Communicate Effectively: Proficiency in Arabic is crucial for meaningful engagement. 3. Build Trust through Local Influencers: Leverage influencers to establish credibility. 4. Highlight Successful Local Case Studies: Showcase local success stories to inspire and engage. 5. Prioritize Mobile Optimization: Ensure your content is mobile-friendly—it's the primary mode of connection. 6. Emphasize Family and Community Values: Reflect the importance of family and community in your messaging. 7. Utilize Popular Platforms: Engage on Twitter, Snapchat, and Instagram where your audience is active. 8. Respect Religious Practices and Holidays: Align your marketing efforts with local religious customs and holidays. 9. Incorporate Local Imagery: Use visuals that resonate with the local audience for authenticity. 10. Facilitate Transactions with Local Payment Options: Simplify transactions by offering familiar payment methods. Check out the link in the first comment for a detailed blog post! Ready to make a difference? Let’s collaborate to achieve impactful results in the Saudi market. #CushDigital #DigitalMarketing #SaudiArabia #Localization #Impact #Innovation

Recent few months have been interesting as I have been trying to understand World Bank's high-economy nation 'Saudi Arabia'. Sharing some of my insights about this untapped and raw country w.r.t. Media/Influencer marketing: Customers' preference for authentic product recommendations has made Saudi Arabia emerged as an influencer marketing hotbed. This trend also aligns with the nation's vision to diversify its economy and boost tourism. ✨ Global brands are tapping local influencers to deliver culturally resonant campaigns and enter the Saudi market. 📽 Saudi's sky-high video consumption makes influencers a powerful vehicle for showcasing products and recommendations. 📝 To foster a sustainable ecosystem, regulations are being introduced for influencer marketing in the kingdom. 👥 Its unique cultural nuances and demographic dynamics set the influencer marketing landscape apart. With evolving customer preferences and its diversification goals, Saudi Arabia is projected to become the largest market in the MENA region.

See you next week, Web Summit Qatar 👋 Influencer CEO Ben Jeffries and CVO Caspar Lee are heading to Doha, Qatar for Web Summit 2024. Catch them in conversation with Snap Inc. Head of Talent and Partnerships Julie Bogaert and TRT Arabi Senior Producer and Presenter Muthana Al Salih, discussing how influencers can turbocharge your marketing, or message them now to arrange a meeting! #websummitqatar #influencermarketing #creators

Heads up, Abu Dhabi Influencers! Attention all social media influencers based in Abu Dhabi! Important news regarding paid collaborations: Starting July 1st, you'll need a license from the Abu Dhabi Department of Economic Development (ADDED) to work with brands. Here's the breakdown: Fines for unlicensed collaborations can range from AED 3,000 to AED 10,000. Ouch! Licenses are available for individuals (AED 1,250) and influencer groups (AED 5,000). Head to Tamm, the Abu Dhabi government services website, to apply. Stay compliant and keep those partnerships thriving! #AbuDhabiInfluencer #ADDEDLicense #SocialMediaMarketing #UAELaws #GetLicensed

As we look back on the success of the 𝐐𝐚𝐭𝐚𝐫 𝐎𝐮𝐭𝐥𝐞𝐭 𝐄𝐱𝐡𝐢𝐛𝐢𝐭𝐢𝐨𝐧, I’d like to share our main objectives and why I chose Meta (Facebook and Instagram) and TikTok as the key platforms for this project... Our goals were clear: ✅ 𝐁𝐨𝐨𝐬𝐭 𝐀𝐰𝐚𝐫𝐞𝐧𝐞𝐬𝐬: Our primary objective was to introduce and establish the Qatar Outlet exhibition as a premier shopping event, creating widespread buzz and anticipation. ✅ 𝐅𝐨𝐬𝐭𝐞𝐫 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭:We aimed to build a dynamic community around the event, encouraging interactive and meaningful engagements with our content. ✅ 𝐈𝐧𝐜𝐫𝐞𝐚𝐬𝐞 𝐀𝐭𝐭𝐞𝐧𝐝𝐚𝐧𝐜𝐞: Driving footfall to the event at DECC was crucial, converting online interest into physical presence. 𝐖𝐡𝐲 𝐓𝐢𝐤𝐓𝐨𝐤 𝐚𝐧𝐝 𝐌𝐞𝐭𝐚? ➡️ 𝐓𝐢𝐤𝐓𝐨𝐤: 𝐕𝐢𝐫𝐚𝐥 𝐂𝐨𝐧𝐭𝐞𝐧𝐭 𝐏𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥: With over 2.60 million active users (96.2% from Qatar population) in Qatar, TikTok’s algorithm is designed to amplify engaging content, making it a powerful tool for generating buzz and reaching a younger, dynamic audience. 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞 𝐅𝐫𝐞𝐞𝐝𝐨𝐦: The platform’s emphasis on creativity and short-form video allowed us to showcase the Qatar Outlet in a fresh, engaging way, appealing to the spontaneity and interests of its users. ➡️ 𝐌𝐞𝐭𝐚 (𝐅𝐚𝐜𝐞𝐛𝐨𝐨𝐤 𝐚𝐧𝐝 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦): 𝐁𝐫𝐨𝐚𝐝 𝐀𝐮𝐝𝐢𝐞𝐧𝐜𝐞 𝐑𝐞𝐚𝐜𝐡: Facebook has a user base of over 2.40 million (88% from Qatar population), covering a wide range of nationalities including expatriates from countries like India, the Philippines and Egypt. Instagram, with over 1.65 million users (70% from Qatar population), particularly popular among Qataris, making it an ideal platform to engage with the local audience and effectively connect with key influencers and users. 𝐓𝐚𝐫𝐠𝐞𝐭𝐞𝐝 𝐄𝐧𝐠𝐚𝐠𝐞𝐦𝐞𝐧𝐭: Meta’s advanced targeting capabilities enabled us to tailor content specifically for different demographics, ensuring that our messaging resonated with our diverse audience. By aligning our platform choices with these audience insights, we effectively met our objectives and ensured a strong digital presence for the Qatar Outlet exhibition. Keep an eye for more insights! 📉 #SocialMediaMarketingStrategy #QatarOutlet #SocialMedia #EventMarketing

2016: TikTok launched in China. 2018: It merged with Musical.ly and saw a massive rise. In China, TikTok has proven to be a key tool for brands to grow and engage with their audience It helped brands reach billions of people across the globe Watching Yala Yala in China achieve amazing heights, helping brands grow I decided to bring the same growth to the GCC as well And that’s my vision for Yala Yala Media in the UAE Helping brands talk to their audience through people We bring together famous influencers in the region to work with leading brands and grow their reach through human-centric TikTok content. What are your thoughts on TikTok content creation for brands? #tiktok #influencers #brand #contentcreation #UAE #MENA

🎥 3 TOP influencers, 1 CRAZY offer = A CRAZY AD 🤯 Once again, our team at Saatchi & Saatchi Qatar (Al Mana Media) and Commercial Bank are taking the social game to another level in Qatar with the bank’s latest #QAR1Deal campaign! From concept to execution, we wanted to push the boundaries of creativity to deliver a content piece that's both entertaining and memorable. P.S: the offer is crazy good that I wake up from sleep screaming “Ya Rayyaaaaaaal”. #CommercialBank #InfluencerMarketing

Apex Invest: The Capital of Capital may have wrapped up, but the connections and insights will last well beyond the event! 🤝 With organic networking opportunities and expertly curated meetings driving meaningful discussions, the two-day event sparked incredible momentum – achieving in days what could otherwise take months. What was your best takeaway, piece of advice, or standout content? #ApexInvest #CapitalOfCapital #Networking #TheCapitalOfCapital #ApexInvest24 #ApexGroup #FinancialServices #allocators #hedgefunds #cayman #CaymanIslands #PrivateEquity #ILS #Insurance #InsuranceLinkedSecurities #capitalraising #influencers #influencerstrategy #throughtleadership #investors #alternativeassets #AssetAllocation #AssetManagement #assetmanagers #familyoffice #SFO #AbuDhabi #dubai #SaudiArabia #qatar #MENA #middleeast

Attention content creators and influencers! 🎥✨ Join us on the Lovin Dubai Show as we delve into the impact of the Golden Visa on UAE's $2 billion creator market. 🌟 Our Decisive Zone experts will explore: 💸 How the Golden Visa benefits content creators 🚀 Boosting your career in the UAE's thriving market Whether you're an emerging influencer or a seasoned content creator, this session offers vital insights into leveraging the Golden Visa to enhance your career. Don’t miss the chance to connect with industry professionals, gain valuable knowledge, and maximize your potential in the UAE's creator economy. #LovinDubaiShow #DecisiveZone #GoldenVisa #UAEContentCreators #InfluencerMarketing #CreatorEconomy #CareerBoost