Fish tickler 🎣 (if your customers are the fishies) >> Converting your performance-obsessed leads into customers + clients >> For outdoor, wellbeing + sport brands
Be stickier. Now, when I say ‘sticky’, I don’t mean like the gum you stood on last week and it’s still making that sucky noise as you amble down the sidewalk. We're talking about using messages that ‘stick’ in the heads and hearts of your customers. We’re talking about being memorable… *this my guest expert blog for Checkfront which shows you how to do just that* #valueproposition #homepagecopy #digitalmarketing #attractingcustomers Misa Hay SHETLAND WOOL ADVENTURES LIMITED Beckie Wingrove The Salt Box Ru Hill Harry Knight
With the demand for epic experiences expected to skyrocket past the trillion-dollar mark by the end of the decade (Roadbook), there's a huge opportunity for tourism businesses to ride this wave. But let's be real, as more and more players jump into the game, standing out in the crowd can get a bit tricky. So, what's the secret sauce? It all boils down to one thing: your value proposition. What makes you special? What do you offer that your competitors don't? We've got you covered! Check out our latest blog by Alice Brown, where we dive into the freshest strategies to nail your value proposition in the tourism industry > https://lnkd.in/gDbT3p_9 #checkfront #onlinebooking #bookingsoftware #channelmanager #touroperator #valueproposition #USP #experiences #tourism
The case studies are amazing. I'm itching for a Costa Rica trip now!
Why pick value propositions for this article?
Value propositions delivered using customers own words are the most powerful 👏
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Nice!
Fantastic insights, Alice! Thanks for sharing.
Fractional Ecommerce Director 💡 Ecommerce Strategy + Replatforming Consultant + Host of Inside Commerce Podcast
7moNice, great topic to give advice on. Keeping things simple is really, really useful. If you need a degree to understand the prop, for most audiences it's way too much.