Alluvial’s Post

Good opportunity

The only right way to evolve the marketing department at a startup (0 to $10M ARR): ✅ $0 - $1M: Founder-led marketing (test the waters, generate some buzz and find founder-message fit) ✅ $1M - $3M: Hire Head of Marketing (T-shaped generalist who will experiment a lot until you find the ONE channel) ✅ $3M - $10M: Hire 2-3 specialists (with core expertise around your ONE channel) Prematurely hiring a Head of Marketing leads to them leaving in 6 months 90% of the time. Both sides lose time, nerves, founders lose trust in marketing and marketers get very inspired to complain on LinkedIn about 'being forced to do things outside their job description'. All this can be avoided by following these steps.

What’s an advantage of having a Fractional CMO agency vs a Single Solopreneur Fractional CMO? “Marketing” is too big and broad for any single person to be an expert in all things. In an agency such as AltCMO you get the benefit of the experiences and expertise of the whole group. For instance Ryan is StoryBrand certified and is stepping in today to lead another account through a 1/2 day session. And if anyone needs a meme, I got em! 😁 We are growing and looking to add more diverse experts to the team. Who do you know that might be interested?

Circle is hiring a Head of Marketing. Here's 3 reasons why I think it's a dream role 1/ The product I realized in my career that marketing can't help a shitty product. If the product isn't good, people don't want to buy the thing, no matter how much demand you create. But, that wouldn't be a problem at Circle. I use the product everyday to run Exit Five and I love it. They have a deep feature set and are adding new stuff every month to level up. Our community wouldn't be what it is without Circle powering it. 2/ The people I've had calls with people on their team and everyone has been so kind, passionate about the company, and smart. You can tell they are intentional with their hiring and everyone at the company is bought into what they're building. They are building something special and everyone at the company seems to know it. This is rare. 3/ The industry IMO, the key to building a strong community is by starting with a strong audience. It's hard to get people into a community without an audience. Nowadays, everyone is building an audience, so evidently, I think online communities will only become more popular over time. And, I see it firsthand in the Exit Five community. There's lots of creators and companies considering community and which platform is best to build on. --- I didn't talk about the actual job itself, but I'll let you read that in the job description. Go apply if this is something that sounds interesting to you 👇

Exciting news: OpenPhone is hiring for a key role 👀 The best marketing doesn't feel like marketing at all. That's why we're looking for a Director of Paid Marketing who can grow our business while keeping it refreshingly human. Most companies still use phone systems that feel like they were built when Netscape was cool. We're changing that (and our rating on G2 suggests we're doing something right). But scaling while staying human is the real challenge. That's where you come in. What makes this role different is that we're not starting from scratch—most of our growth already comes from content and word of mouth. Your challenge will be amplifying those genuine stories, not drowning them out. You'll get to experiment across channels, from podcasts to OOH, but always with one clear goal: make paid marketing feel as authentic as our product. You understand something others often forget—behind every "user acquisition metric" sits a real person trying to solve a real problem. The ideal fit? Someone who: ✅ Gets just as excited diving into data as building an exceptional team ✅ Sees opportunities where others just see playbooks to follow ✅ Believes that marketing can be both scalable and genuine—without sacrificing authenticity Think you might be that person? Apply below (leaving link to JD in the comments)

Our marketing team is growing! 🎉 Looking to add 1 content marketer to the team. 𝗪𝗵𝗮𝘁 𝘆𝗼𝘂 𝗰𝗮𝗻 𝗲𝘅𝗽𝗲𝗰𝘁 𝗵𝗲𝗿𝗲: • Fast-paced environment with high expectations • Challenges and roadblocks AND a team that’s ready to solve them with you • Resources and support to empower you • Operating in the highly technical world of fraud & risk 𝗗𝗼 𝗮𝗽𝗽𝗹𝘆 𝗶𝗳: • You see opportunities in challenges and are proactive by nature (don’t need to be told what to do next) • You’re a strategist at heart but love execute • You have a positive go-getter mindset 𝗗𝗼𝗻’𝘁 𝗮𝗽𝗽𝗹𝘆 𝗶𝗳: • You’re not open to having difficult & constructive conversations *often* • You have a hard time owning your weaknesses / sharing where things can improve • You have trouble coming up with solutions when you’re presenting problems With all that said, the role is posted below. If you think you’re a fit, shoot me a DM & hit apply 📥 Link to job: https://lnkd.in/e5Bii4Fy #marketing #hiring

What’s better than doing marketing magic? Doing it with us at Aize✨ We’re growing our marketing team, and I’m on the hunt for someone who’s got the perfect blend of creative energy, strategic smarts and the ability to keep the plates spinning (without dropping them, ideally). 💡 What your friends think you do: “I sprinkle some marketing magic and make people say, ‘Ooh, I need that!’” 🎯 What you’ll actually do: Dream up campaigns that make people stop scrolling and think, “That’s cool!” Balance timelines, tasks and a touch of chaos like a pro. Analyse, optimise, and always ask, “How can this be even better?” Help create a marketing vibe where ideas flow easily and deadlines feel doable, not daunting. You will be joining a team that values collaboration and big ideas. If you’re a proactive marketing all-rounder who’s worked in tech marketing, knows their way around campaigns and wants to be part of a growing team where you can make a real impact, let’s connect. 🔗 Drop me a DM or check out the role below 👇 #WeAreHiring #MarketingSpecialist #SaaSTech

Exciting Work Experience Opportunity: Help Forge a New Path in Advertising Are you ready to make a real impact in the advertising world? At Advercado, we’re on a mission to democratise advertising by building a pioneering platform that supports and promotes small businesses. We're challenging the industry giants by fostering a collaborative network of local talent, including printers, designers, and marketers, all working together to strengthen local economies. We're actively seeking passionate individuals to join our vibrant team. This is not just another job; it's a chance to start something big. Here’s what we're looking for: - Sales Professionals: Bring your persuasive skills and help us connect with more partners. - Marketing Mavericks: Help us craft strategies that resonate with our audience. - Social Media Gurus: Drive our digital presence and engage with our community online. - Content Creators: Captivate our audience with your compelling narratives and graphics. Why Join Us? - Test Your Ideas: We encourage innovation. This is your opportunity to experiment and implement your strategies. - Gain Valuable Experience: Work alongside a network of professionals and refine your skills. - Flexible and Creative Environment: We value freedom and creativity. You’ll have the space to explore new approaches within a supportive setting. If you have the skills or innovative ideas you’re eager to test, we’d love to hear from you. Join us in shaping a cost-effective, inclusive advertising future. Send your application today and be a part of a team that's set to revolutionise the advertising landscape for small businesses! Transform your potential into impact. Join Advercado—where your ideas fuel our collective! #workexperience #work #experience #sales #content #creators #advertisingandmarketing #marketing #advertising #advercado #opportunities #opportunity #startup

I'm hiring for a marketing individual contributor (IC) at Seer, don't have the job post up yet, but if there's one thing I'm looking for it starts with someone who refuses to put any content behind a gate for "emails" / MQLs. I want someone who feels at their best when they are earning email signups, where people give you their emails because you constantly dropped content bangers not because you came up with some "gift card giveaway" or other tricks, just straight value. You've gotta see gates and other marketing devices as friction you are the kind of marketer who doesn't put into the world gated content because you don't like forking over your emails to get other people's high quality content. You will need to come with examples of how you use valuable, ungated content to create wins. I'm looking for value over viral. Also, maybe you found a way to gate content and create value, would love to hear those stories and see that data too, we only learn when we are challenged, but so far I have yet to see a marketer show me gated content that didn't make me say...why not just put it in the world.

This is probably the most iconic scene showing what great product marketing can be. Yes, Don is amazing there... but what many people miss is that it also takes: - the right product, - in the right industry, - at right time to make room for this kind magic ✨ to occur. We believe that, for the right product marketer, Zowie is exactly this kind of a career-defining, industry-shaping opportunity. 1. We operate in an emerging market that hasn’t been defined yet - there isn’t a clear leader shaping how these solutions are talked about, there’s no established vocabulary, there are no best practices yet on e.g. what an AI Agent is, how to describe what it does, etc. This is an opportunity to invent and shape this vocabulary, the standards of communicating in this new field - including how others talk about this space, how they understand it. 2. Our product already robust enough that it's capable of winning customers away from large industry incumbents. 3. We're unafraid of taking creative chances. Few companies think seriously about Product Marketing at such an early stage and invest in it strategically. We do... and because of this we also won't constrain you in trying new things out. Think you might know an insightful and creative product marketer? #hiring Share this post with them or across your networks. They'll thank you for it later! I'll thank you for it now 😄! https://lnkd.in/dRwvmz9m