ALT Agency | WordPress Development Agency’s Post

SEO isn’t a dark art. There are plenty of agencies that would like you to think it is though. It’s in their best interest to keep you in the dark and make you feel like they’re doing the impossible - some secret magic ritual to make your website visible. But the truth is, that’s just not the case. All SEO is a list of tactics that make sure your website is user friendly, high quality, and relevant. Imagine the internet is a huge library, and all the websites are books. Google has thousands of little librarians (called spiders), and every time someone comes into the library and asks for a book, those librarians scuttle off to find what they’ve been asked for. If someone asks for a book by name, it's easier for the librarian to find it. But if they just describe the type of book they’re looking for, then the librarians will be out there looking for the very best match. Here’s what they’re looking for: Something that’s well-written and answers the searcher’s questions Something that’s written by an expert Something that’s easy to read and navigate Something that’s trustworthy. When we do SEO for you, we go through your website with a fine tooth comb to make sure that all these things are there in abundance, so that when Google’s spiders come and crawl your website, it becomes a first choice option for their searchers.

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